Openings feature new nontraditional units
including a State Farm Arena kiosk in partnership with new Smoothie
King franchisee, 2 Chainz, as well as an airport
location at Dallas Fort
Worth International Airport
DALLAS, July 17, 2024 /PRNewswire/ -- Smoothie King, the
world's largest smoothie brand and the first health and fitness
fast casual brand of its kind, today announced its Q2 2024 brand
update, reporting 18 new store openings within the quarter and 34
new store commitments.
![SMOOTHIE KING REPORTS 34 NEW STORE COMMITMENTS AND 18 NEW STORE OPENINGS IN Q2 2024 SMOOTHIE KING REPORTS 34 NEW STORE COMMITMENTS AND 18 NEW STORE OPENINGS IN Q2 2024](https://mma.prnewswire.com/media/2463008/EXTERIOR_FOR_BOOTHOxford_AL.jpg)
The quarter's 18 store openings include new Smoothie King
locations across markets in Georgia, Texas, Maryland, Massachusetts, Tennessee, Florida, New
York, Kentucky,
Colorado, and Wisconsin. Notably, the new Atlanta store features a brand-new franchisee,
rapper and long-time Smoothie King fan, 2 Chainz. 2 Chainz opened a
Smoothie King kiosk inside Atlanta's State Farm Arena in June 2024 in partnership with longtime Smoothie
King franchisee and friend, Philip
Jones. The brand's next non-traditional unit is scheduled to
open this month with an airport store located in Terminal A of the
Dallas Fort Worth International
Airport. The DFW Airport location
is slated to open July 21, creating a
convenient opportunity for travelers to enjoy nutritious, delicious
smoothies en route to or from their gate.
Consistent with the previous quarter, the majority of Q2's new
store commitments (64%) are with existing Smoothie King
franchisees, signifying confidence and excitement with the Smoothie
King investment opportunity. These new deals for the quarter were
signed in eleven different states. Among these, Smoothie King will
be entering the markets of Grand Rapids,
MI and Toledo, OH for the
first time. The brand is slated to open six units in the Grand
Rapids DMA and five units in Toledo.
Smoothie King prides itself on providing a compelling investment
opportunity—highlighted by a lower cost model and simple
operations—for passionate entrepreneurs interested in entering the
restaurant industry as franchisees. Smoothie King is operated by
over 500 franchisees across the country, guided by a business model
that's been tested and perfected for over 50 years. As a result,
the brand has repeatedly been recognized as a top franchise
opportunity, having been featured in the top 100
of Restaurant Business' and Nation's
Restaurant News' 2023 Top 500
lists.
"We are pleased with the continued growth of our development
pipeline and our reporting this quarter exemplifies the strategic
plan to extend the Smoothie King market reach and bring our product
to new guests around the country," said Chris Bremer, Chief Development Officer.
Within Q2, Smoothie King also launched a new beverage category
and its first drink served over ice, SK Refreshers. The line of
iced-cold, lightly caffeinated fresh fruit beverages debuted at
Smoothie King locations nationwide in May
2024, and marked the first permanent menu layer for Smoothie
King since the launch of Smoothie Bowls in April 2023. SK Refreshers pack a punch with
delicious blends of real fruits and juice, plus Vitamin A and E
antioxidants and natural caffeine from green coffee beans. The
beverages are available in Pineapple Mango and Strawberry Guava
flavors and come in a lemonade version for an extra burst of
sweetness.
All Smoothie King locations adhere to the brand's Clean Blends
Promise, which prioritizes great-tasting smoothies with more whole
fruits and vegetables while removing artificial flavors, colors and
preservatives and added sugars in many of its blends. This
commitment to blend a more nutritious smoothie from the bottom of
the cup up is exemplified with Smoothie King's strict "No-No List"
of ingredients prohibited from entering blends.
For more information about Smoothie King and franchise
opportunities, please visit www.smoothiekingfranchise.com.
About Smoothie King Franchises, Inc.
Smoothie King,
the original U.S. smoothie franchise—founded in 1973—is a privately
held, Dallas-based company with more than 1300 units worldwide.
The brand is committed to its mission to inspire a healthy and
active lifestyle through its Clean Blends initiative, which focuses
on providing great-tasting smoothies with more whole fruits and
vegetables while removing artificial flavors, colors and
preservatives and added sugars in many of its blends. In
April 2023, Smoothie King launched
Smoothie Bowls, topped with whole fresh fruit and premium Purely
Elizabeth™ granola, made with wholesome ingredients, non-GMO
fruits and packed with flavor and nutrients. Smoothie King also
offers retail products that include sports beverages, energy bars,
vitamins, supplements and more.
Repeatedly recognized as a top franchise opportunity, Smoothie
King was recently featured in the top 100 of Restaurant
Business's and Nation's
Restaurant News' 2023 Top 500 lists. The
brand was also just named the No. 1 most beloved limited-service
brand among millennials in Technomic's "2023 America's
Favorite Chains" study, and recently ranked No. 15
in Entrepreneur magazine's highly competitive
"Franchise 500" ranking of the top franchise brands. To order, go
to SmoothieKing.com; for franchising opportunities, head to
SmoothieKingFranchise.com.
Press Contact
ALISON BROD MARKETING +
COMMUNICATIONS
smoothieking@abmc-us.com
View original content to download
multimedia:https://www.prnewswire.com/news-releases/smoothie-king-reports-34-new-store-commitments-and-18-new-store-openings-in-q2-2024-302198853.html
SOURCE Smoothie King