BOCA RATON, Fla., Feb. 1, 2017 /PRNewswire/ -- Daily, we are
hearing and reading that the biggest brand names in retail are
closing their stores or filing for bankruptcy.
Wet Seal is closing all of their stores; Limited and American
Apparel are filing for bankruptcy. CVS, Macys, BCBG & Sears are
closing stores and even online retailers such as Nasty Gal have
filed for bankruptcy.
So what's the problem with retail in 2017? There does not seem
to be one, if you ask the creator of Inance Brands, Tonia Ryan, who currently has retail stores in
South Florida. Her boutiques are
located in one of the most prestigious malls in the country, the
Boca Town Center Mall in Boca Raton
Florida and East Pompano
Beach. So what's her secret?
"We are a fresh, fun, new and exciting brand! I bootstrap
everything I do. Anything that I can personally do myself, I do it!
I built my entire ecommerce website myself. I do all the buying,
social media, internet channels, marketing & advertising; I do
all of it myself. I do not hire people to do this and create
unnecessary overhead when it's not needed. I think some people have
forgot how to "work hard". The days of just sitting there and
waiting for customers to "walk into your store" and "spend like
crazy" are over. You have to be innovative and create a new
experience for the customer. Being our own brand, we have a very
diverse selection of categories and products to choose from. I do
not want my customers to walk in our store and be bored or not have
a large variety to choose from. We have our own brand of handmade
lingerie and bikinis, every dress style you can think of, casual
wear, party and prom dresses, denim and t-shirts, jewelry,
handbags, our own fragrance, natural skincare and chemical free
nail polish. We even have a selfie machine in our Boca Town Center
Mall location where customers can share their store experience on
social media! I want my customers to have a great time in my stores
and leave feeling beautiful," said Tonia
Ryan, the Creator of Inance Brands.
It was reported that upscale retailers like Neiman Marcus, Bloomingdale's, Nordstrom and
Saks Fifth Avenue have all had trouble this year getting people to
come to their department stores. "When it comes to overspending, I
think all the big budgets that these department stores are used to,
it's just too much. There's so much overhead and rent costs, it's
just too expensive for them to maintain. I am someone who is used
to working 80 hours a week or more and doing whatever it takes to
make my businesses successful. I walk into some of these stores and
see their employees standing around waiting to help customers that
are not there. I think to myself, I can think of a thousand things
you guys could be doing right now to help increase your sales and
drive traffic, yet they just stand there and wait for customers,"
said Ryan.
Inance Brands marketing is very smart. They work with many
A-list celebrity influencers who wear the Inance Brand clothing or
use Inance skincare items and post it on their social media. This
helps drive brand awareness and the celebrity influence with their
social media followers. They also create rich media content and
YouTube videos that focus directly on the high quality of the
Inance brands products. Ryan even took the initiative to model the
Inance handmade bikini line herself for the brands YouTube video
which has over 60 thousand views so far.
The entire Inance brand and skincare line is all made in the
USA. It is high quality at
affordable prices. The Smazy by Inance is their young contemporary
line that carries a few imports but has a lower price point for
those still looking for quality clothing at low prices.
Tonia Ryan said, "At Inance, our
culture is "Get Ready to Fall in Love." Our customers fall in love
with us and we fall in love with them!"
Visit www.Inance.com, email info@inanceskin.com or call
855-946-2623
Inance - 6000 Glades Rd Suite C1360 Boca Raton, FL 33431
Inance- 1324 S Federal Hwy Pompano Beach 33062
Corporate- 6274 N Federal Hwy Suite 491 Fort Lauderdale, FL 33308
Contact:
Tonia Ryan
855-956-2623
144229@email4pr.com
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SOURCE Inance Women's Clothing Boutique