AccuWeather brings hyper-local forecasts and
life-saving severe weather alerts to Ecosia's tree-planting search
engine
STATE
COLLEGE, Pa. and BERLIN, Aug. 12,
2024 /PRNewswire/ -- AccuWeather, the proven
leader in weather forecast accuracy, and Ecosia, the world's
largest not-for-profit search engine, today announce their
partnership and product integration.
Over 20 million Ecosia users globally now have access to
AccuWeather's superior weather information and unique Global Severe
Weather Alerts, as part of an effort to accelerate awareness of
critical weather incidents as they occur, and to expand Ecosia's
product suite.
As part of the partnership, AccuWeather's API has been
integrated into Ecosia's results for weather data, including
Current Conditions, and Daily and Hourly Forecasts, and
up-to-the-minute Alerts for locations in the U.S. and around the
globe, all built on AccuWeather's superior collection of global,
detailed, and local weather data to help people and companies make
the best weather-impacted decisions.
Ecosia users will be able to view the new weather tool on mobile
and desktop devices, simply by searching for the location they
desire and adding "weather" as the search key term. In addition to
hourly, daily and weekly weather forecasts, the product integration
will alert users to severe weather events including dangerous high
and low temperatures. The partnership also showcases the
unique AccuWeather Air Quality Scale that helps individuals
quickly understand the impact air pollution exposure will have on
their health, helping them make the best decisions about air
quality risks around the world."
AccuWeather and its wholly owned subsidiary, Plume Labs, combine
their respective forecasting and air pollution expertise to provide
these superior air pollution forecasts, warnings, and insights.
Plume Labs pioneered the air quality forecasting industry by
advancing geospatial machine learning and artificial intelligence
technologies to map and predict air pollution. It provides the most
accurate data with the broadest coverage, with current conditions
and forecasts for the entire world at a market-leading resolution
of 0.2 to 2 kms, down to street level in U.S. and European urban
areas.
Ecosia, as an organization, plans to use the integration to help
drive its own coordinated efforts to tackle the climate crisis.
Ecosia announced a partnership with AI-powered satellite
interpretation and reforesting company Kanop to significantly
enhance its forest regeneration tracking earlier this year.
The partnership with AccuWeather expands Ecosia's access to
real-time weather and climate data to help inform future locations
of urban tree-planting projects. AccuWeather's powerful weather
data is the cleanest and most accurate set of past, current, and
forecast weather conditions with the greatest temporal resolution
(minutes or hours), greatest spatial resolution (downscaled to 1
km) and greatest number of parameters (300) available. AccuWeather
APIs offer developers access to its superior collection of global,
detailed, and local weather data, accessible in over 200 languages
and dialects.
The data will help Ecosia to identify areas with extremely high
urban temperatures and identify areas with low or no tree-cover.
Ecosia's UK team is also planning to use AccuWeather data to in
part monitor the health of its NHS tree-planting projects, which
were planted in 2020 as a tribute to the UK's health service during
the COVID pandemic.
AccuWeather Chief Meteorologist Jonathan Porter: "Extreme and
severe weather events in the United
States and around the world are becoming more frequent,
having a greater impact, and affecting places where people may not
be as prepared to handle them. The amplification of some of these
severe weather events are one of the ways people around the world
are experiencing climate change."
"We've seen with climate change that severe weather threats,
including extreme heat, are happening outside of the time of year
and places that people typically associate with heat waves," Porter
went on to say. "Do not be lulled into any false sense of security.
A severe weather event can develop anywhere when the ingredients
come together."
Dozens of temperature records have been shattered across
the United States this summer.
More than 240 million people in America experienced temperatures
soaring above 90°F on a single day in July. Summerlike heat is
expected to linger well into autumn. The AccuWeather 2024 U.S. Fall
Forecast predicts temperatures are expected to hover 1 to 3 degrees
Fahrenheit or more above the historical average across much of the
country, most of the time, from September through November.
AccuWeather's team of long-range experts say the highest
temperature departures are expected across parts of the Great Lakes
region, the Midwest and the Rockies.
"We have seen a surge in weather and climate related searches
over the past few years, and at Ecosia, it's been a drive for our
product team to provide a tool which better informs our users on
live weather conditions wherever they live. Most recently, the
heatwaves in the United States
have been of particular interest to our community and to our team
working on urban ecosystems," said Christian Kroll, CEO at Ecosia. "We know that
trees can help. In fact, they can cool their surroundings by up to
53°F (12°C) by providing shade and bringing moisture back into the
air."
Ecosia has existing projects in the U.S. that focus on urban
tree planting in historically red-lined areas to address heat and
health challenges of the community.
"AccuWeather has worked relentlessly to improve and enhance our
forecasts, and the way we communicate the impacts and risks, for
the past 62 years," said AccuWeather CEO Steven R. Smith. "Our mission has never wavered;
we help protect lives and property around the clock, around the
world. We are proud to bring our data and forecasting expertise to
the millions of users that rely on Ecosia every day."
About AccuWeather
AccuWeather, recognized and documented as the most accurate and
most used source of weather forecasts and warnings in the world,
has saved over 10,000 lives, prevented injury to over 100,000
people, and saved companies tens of billions of dollars through
better planning and decision-making.
Billions of people around the world rely on AccuWeather's proven
Superior Accuracy™ across our consumer digital
platforms. AccuWeather.com is the #1 weather destination and one of
the top 100 most-visited websites in the world, and our
award-winning AccuWeather app delivers detailed real-time forecasts
to millions of smartphones.
AccuWeather forecasts also appear on digital signage, in 700
newspapers, are heard on over 400 radio stations, and viewed on 100
television stations. The AccuWeather Network and AccuWeather
NOW® reach an audience of over 125 million on cable and
streaming platforms including DirecTV, Charter Communications -
Spectrum, Verizon, Philo, Fubo, Frndly TV, Comcast's Xfinity X1 and
Xfinity Stream, Roku, Xumo, Red Box,
Rockbot, LG, and Amazon Freevee.
AccuWeather For Business serves more than half of the Fortune
500 companies and thousands of other businesses and government
agencies globally.
Visit accuweather.com for the most accurate hyperlocal
forecasts, weather news, and information, and download the free
AccuWeather app for Android or iOS.
About Ecosia
Headquartered in Berlin, Germany, Ecosia is the world's largest
not-for-profit search engine, with 20 million users globally. The
tech company dedicates 100% of its profits to the planet and has
collaborated with local communities in over 35 countries to plant
more than 200 million trees. In 2014 Ecosia was the first company
in Germany to be accredited as a B
Corporation and in 2017 it built the first of a growing portfolio
of solar plants, which now produce enough energy to power all
searches twice over. In 2018 Ecosia gave away its shares to the
Purpose Foundation, to assure that it can never be sold and that no
one, including the founder, can profit or receive dividends from
the company. Ecosia was founded by Christian Kroll in 2009.
Visit ecosia.org to learn more.
CONTACT: pr@accuweather.com
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SOURCE AccuWeather