NEW
YORK, June 28, 2024 /PRNewswire/ -- A new
powerhouse in global luxury retail, SENSER, is making its debut in
North America. SENSER is one of the most influential luxury
shopping platforms and leading force in fashion e-commerce.
Currently, the SENSER app serves over 2 million high-net-worth
customers, offering an unparalleled luxury fashion experience. In
just a few years, SENSER has revolutionized the fashion industry,
attracting significant attention and securing substantial funding
from various prestigious institutions. Now, SENSER is officially
entering the US market, bringing a brand-new luxury shopping
experience to American consumers.
In 2023, SENSER announced the appointment of Mr. Francesco Tombolini, the former EVP of ARMANI,
the former Digital Director of GUCCI, and the President of CBI, as
the Head of SENSER's Global Advisory Board.
In early 2024, SENSER officially announced its strategic focus
on the US market as the next stage of its global expansion,
committed to bringing an enhanced fashion consumption experience to
American consumers.
INTRAMIRROR LIMITED has launched SENSER, now recognized as one
of the world's leading luxury fashion e-commerce platforms. Known
for its exceptional two-stage logistics experience, SENSER ensures
top-tier service for fashion enthusiasts globally. The app partners
with over 2,500 brand counters across 60 countries, offering a
curated selection of more than 500,000 luxury items.
Since its inception, the SENSER app has quickly garnered a loyal
user base exceeding 2 million. In its first year alone, SENSER
outperformed established e-commerce giants in numerous countries and regions.
The app continued its rapid growth throughout 2023, displaying a
promising trend of become the premier choice for fashion consumers. This remarkable success is driven
by SENSER's deep integration and meticulous operations within the
global luxury supply chain. The app offers a more comprehensive and
extensive product ecosystem than its competitors, boasting an
unrivaled number of SKUs and exceptional supply chain
capabilities.
Additionally, all SENSER products are shipped directly from
European boutiques, allowing consumers to purchase their desired
items at 30-60% off retail prices while enjoying a VIP-level
professional fashion service experience, similar to that of
physical stores.
Leveraging its digital supply chain platform, SENSER empowers
major overseas fashion department stores and luxury counters with
digital capabilities. Driven by technology, it seamlessly brings
luxury goods from fashion malls worldwide to the online sphere. It
is worth mentioning that SENSER has also established a dynamic
logistics tracking system to solve various uncertainties in
cross-border transportation. For instance, if an order experiences
any delays beyond a predetermined timeframe, the platform will
conduct targeted investigations and provide real-time updates to
the user, ensuring the reliability and transparency of the
logistics experience.
Recognizing the highly personalized nature of luxury
consumption, the SENSER app has introduced the role of "online
fashion consultants". The app intelligently matches users with
dedicated fashion advisors and provides personalized service
throughout the shopping process. These services include
pre-ordering the new season styles, custom styling advice,
pre-sales product recommendations, global sourcing, international
logistics tracking, and customized return and exchange programs.
For core users, these "fashion consultants" maintain ongoing
relationships, providing tailored support and guidance.
Today, this successful model is set to open a new door to luxury
shopping for American consumers.The SENSER app will offer
over 500,000 items, including both luxury brands and designer
brands at prices ranging from 30% to 70% off US retail
prices. This significantly expands consumer choices, allowing both
classic enthusiasts and trendsetters to discover their perfect
finds.
SENSER is more than just a shopping platform; it is also an
advocate of a unique lifestyle. To celebrate the grand opening of
the US market, SENSER APP has launched special discounts for new
users, covering iconic brands such as Chanel, LV, MiuMiu and Prada.
The scale of the event is unprecedented, and hundreds of thousands
of items can enjoy subsidized prices, which fully reflects SENSER's
emphasis on the US market.
Authenticity Guarantee and quality assurance remains SENSER's
core value. All its products are carefully selected from European
boutiques and are rigorously certified by CCIC before reaching the
consumer. This guarantees the authenticity and excellent quality of
each luxury item, allowing customers to enjoy the discount price at
the same time, but also have the same shopping experience as the
physical store - thoughtful and privileged.
SENSER's expansion into the US marks a significant milestone in
its internationalization strategy, injecting fresh vitality into
the American luxury market. With highly competitive prices, a
diverse selection of fashion items and strict quality control from
source to end consumer, SENSER is poised to lead a revolution in
luxury consumption. It empowers every consumer in pursuit of a
better life to enjoy the allure of global luxury while experiencing
a more convenient, secure, and cost-effective shopping
experience.
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SOURCE SENSER