Global Multimedia Alliance to Help Businesses Market More Efficiently
27 October 2003 - 6:24PM
PR Newswire (US)
Global Multimedia Alliance to Help Businesses Market More
Efficiently GENEVA, Oct. 27 /PRNewswire/ -- One of Europe's most
influential multimedia firms announced today a 2-year alliance with
a North American multimedia innovator to launch a low-cost global
multimedia service for small business marketers. "It's hard enough
to be a marketer for a small -- or even a mid-sized -- company in
the best of economic times. But surviving in these difficult
economic times is nothing shy of a nightmare," said VMN Founder
Charles Pahud de Mortanges. "Web multimedia has been changing much
of that, acting as a true level playing field. But that's only true
if small and medium-sized businesses have the ability to take
advantage of those features. We're giving them the ability to
leverage a truly credible and persuasive online media communication
tool." VMN lets a company executive, a significant customer or
whoever is most persuasive at explaining the desired message
discuss it with a veteran broadcast journalist over the phone.
"Telephone interviews are becoming more and more popular. It's cost
effective, adds real emotion to your message and has no
geographical barrier," said Pahud de Mortanges. Phone interviews
are then wrapped into a powerful multimedia Newscast, done in
Macromedia Flash, coupled with video clips, pictures and high-end
voice-overs that customers can listen to on the company's Web site.
The 2-year agreement between ViewMyNews.TV
(http://www.viewmynews.tv/) and The Content Firm Inc.
(http://www.thecontentfirm.com/) reflects a growing frustration
among marketers still struggling to build revenues through a very
severe global recession. "Our process makes it as effortless as
possible for the client. Much more importantly, our phone
interviews make the executives sound much more effective," said
Evan Schuman, CEO of The Content Firm Inc. "That's done through
both improving speech pauses -- such as 'uhs,' 'y'knows' and 'ums'
-- as well as helping the executive's points get through." About
the Content Firm, Inc. The Content Firm Inc.
(http://www.thecontentfirm/) is an editorial and custom content
operation, with reporters throughout the United States,
specializing in a wide range of B2B topics including technology,
medical/healthcare, legal, retail and financial. About
ViewMyNews.TV ViewMyNews.TV (http://www.viewmynews.tv/) operates a
Web-based multimedia Newscast, VMN NEWS, whose objective is to
broadcast corporate news in the main leading languages online, in a
video or audio only format (English, Chinese, Japanese, Spanish,
German, Korean, Italian, French, Portuguese, Russian and Dutch).
MEDIA CONTACTS: Charles Pahud de Mortanges 011-4122-733 5580 Evan
Schuman 973-993-8098 DATASOURCE: ViewMyNews.TV CONTACT: Charles
Pahud de Mortanges of ViewMyNews.TV, +4122-733-5580, ; or Evan
Schuman of Content Firm, Inc., +1-973-993-8098, Web site:
http://www.thecontentfirm/ http://www.viewmynews.tv/
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