BOSTON, July 16,
2024 /PRNewswire/ -- Beacon Wellness Brands ("Beacon
Wellness" or "Beacon"), a leading intimate wellness, beauty, and
personal care platform, is announcing the appointment of
Sonja Bjornsen as Senior Vice
President of Global Sales Strategy & Growth. In her new role,
Bjornsen will lead the strategy and sales growth for the company,
leveraging her extensive experience and successful track record in
building sales teams and launching brands at retail globally.
"We are incredibly excited to welcome Sonja Bjornsen to our team. Her extensive
experience and proven track record in driving sales growth and
developing strategic partnerships make her the perfect fit for our
organization," says Beacon Wellness CEO Maria Warrington. "We look forward to her
leadership in advancing our sales strategy and further establishing
Beacon Wellness as a leader in the industry."
Bjornsen has over 15 years of experience in business
development, go-to-market strategies, and building close
relationships with retail partners and brokers with brands such as
Welly Health, Sun Bum, and The Honest Company. Known for her
ability to exceed sales targets and drive revenue growth, Bjornsen
has a proven record of leading teams to success in various
international markets. Her expertise includes managing P&L,
inspiring and motivating sales teams, and creating joint planning
partnerships with key retailers.
About Beacon Wellness Brands
Beacon Wellness Brands
designs, develops, manufactures, and markets personal care
(Palmperfect), beauty care (Plum Beauty), and sexual wellness
devices and accessories (plusOne). The brand's goal is to
democratize wellness for all by empowering consumers with
accessible self-care. Its products are currently sold in over
25,000 retail locations nationwide, including Walmart, Target, CVS,
Walgreens, Meijer, and Amazon, as well as online via its own
website.
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SOURCE Beacon Wellness Brands