Mirriad Advertising Share Discussion Threads

[last of the mohicans] 10/12/2024 13:31

I think people are missing the significance of yesterday's news ......

Here's the title from the article hxxps://www.globenewswire.com/news-release/2024/12/09/2993743/0/en/The-Power-in-Partnerships-LatiNation-Media-and-The-Shade-Room-Unite-for-Custom-Content-Creation-with-Mirriad-Powering-Sales-and-Virtual-Product-Placement-Opportunities-Leading-into.html

"The Power in Partnerships: LatiNation Media and The Shade Room Unite for Custom Content Creation, with Mirriad Powering Sales and Virtual Product Placement Opportunities Leading into 2025

The Diverse Media Alliance (TDMA) Member Companies join to bring Intersectional Content to 18+ New Generation Audiences, Leaning into Black and Latino Identities"

Now 2 things really stick out in the headline .....

1) "Mirriad Powering Sales and Virtual Product Placement Opportunities Leading into 2025" Mirriad simply can't do that without end to end Programmatic working because it moved away from Manual operations.

2) "The Diverse Media Alliance (TDMA) Member Companies" so there must be a formal agreement in place between all 6 companies & Mirriad

Watch this space time. Well done MTH

LOTM

[last of the mohicans] 10/12/2024 08:10

Press release from late yesterday that might interest some people

hxxps://www.globenewswire.com/news-release/2024/12/09/2993743/0/en/The-Power-in-Partnerships-LatiNation-Media-and-The-Shade-Room-Unite-for-Custom-Content-Creation-with-Mirriad-Powering-Sales-and-Virtual-Product-Placement-Opportunities-Leading-into.html

with the story picked up by



hxxps://www.galvnews.com/the-power-in-partnerships-latination-media-and-the-shade-room-unite-for-custom-content/article_6da39475-a488-50fc-8c9c-8f4a4100acd3.html

hxxps://www.cynopsis.com/cynopsis-12-09-24-times-running-out-for-tiktok/

hxxps://www.adamrjacobson.com/latination-media-teams-with-the-shade-room-for-custom-content-creation/

hxxps://www.fipp.com/news/latination-media-and-the-shade-room-forge-exclusive-partnership-to-amplify-multicultural-content/#

LOTM

[tickboo] 08/12/2024 08:55

The recent pump was Twitter instigated and one of the architects is still holding so continues to ramp due to their cash position and market cap disparity. 2phevs on LSE the worst and embarrassing making ludicrous links. I mean he suggested programatic had launched with Netflix simply because they appear on the website of CloudM which has 45k customers FFS. The guy is a loon and has been blocked by Mirriad staff. He accused them of giving their backers cheap shares at 1.25p and called the raise mates rates and accused the broker etc. It since fell 90%, what a moron. He is obsessed with LinkedIn and has clearly never used it in a professional capacity so sees what he wants to see. Bizarre and hasn't learnt a thing. Looks like a deviant too so maybe that's why they blocked him!

[washingmachine] 08/12/2024 07:23

LOTM posting on another company on a LSE thread
DILUTION KILLS A SHARE ???
Hello ?
You are ramping MIRI day in day out
At present the share count here is over 1 billion and will be considerably more very soon
R u bi polar ?
Or a blatant fraudster, when the cap fits

[washingmachine] 08/12/2024 07:04

Has LOTM lost his marbles ?
Never mind the FACT they have not got a market place for this
If you are a shareholder here, and been duped in by the fraudulent lies of LOTM
REPORT HIM to FCA or AIM Governance.
How will they survive this ?
Last Xmas doo coming here

[washingmachine] 08/12/2024 06:47

They don’t even have ANY income whatsoever
What does the clown LOTM see here
That everyone else can’t ??
Bewildering to say the least

[washingmachine] 08/12/2024 06:45

What is a absolute certainty
A cash raise is coming
Virtually Wiping out current shareholders !

[washingmachine] 08/12/2024 06:43

I’d say LOTM was a paid ramper for one of the houses
A salesman for worthless paper
Which MIRI comes under
You would be better buying a 9 roll packet of toilet roll
How many shares have they got now ?
Last Xmas
Is a very fitting Xmas song here !!

[washingmachine] 06/12/2024 17:57

I’m hoping LOTM loses a considerable amount here ..
Because that’s the only thing that hurts them
After his constant fraudulent posts.

[tickboo] 06/12/2024 14:58

Yep twitter pump and dump. Check out LSE the resident ramper snd creep 2phevs thinks because mirriad uses a co's services that Netflix also uses it means they are a client and Mirriad's first programmatic client. The desperation embarrassing. I mean Spotify, booking.com and many others use their services so perhaps mirriad also works with them. It would be unbelievable but the tip of the icebergs for tenuous links for those clowns.

[tigerbythetail] 06/12/2024 13:54

Look away for a moment on here and you miss a whole pump and dump!
The death throes of companies like MIRI are normally quite violent. I wouldn't be surprised if it does 50% in a day at some point. But the final destination is, I think, clear.

[tickboo] 05/12/2024 08:35

To be fair you have a point usually on BBs but we did see some new posters on LSE who might have been part of the Twitter pump. Lots of them saying it will go to 0.5p easily due to cash position.

[last of the mohicans] 05/12/2024 08:29

Really I thought the supposed "pump" was tuesday & wednesday until 2:30pm & the "dump" after that.

But usually if anyone is doing a pump & dump they hit the BB's as well to create plenty of noise, not seen any of that happening.

I don't use any social media & none of the searches I'm doing brings up anything re X

The last X pump was by profitprofit1 I believe & if I try & use that old link the post is no longer there.

I guess they co-ordinate everything in the background, pick a stock they think they can trade & go for it, (if that's what's happening)

No sign of buying going on today to me!

LOTM

[tickboo] 05/12/2024 08:09

*pump and dump

[tickboo] 05/12/2024 08:02

Massive X (Twitter) pump going on due to market cap vs cash position. Lots buying for a quick pump and pump.

[last of the mohicans] 05/12/2024 02:17

xxxxx

This story is based on a number of facts & me joining the dots between them (& yes I could have it completely wrong)

Albert Thompson works for Walton Isaacson one of the biggest USA ad agencies with significant clients, he has collaborated with MTH (Maria Teresa Hernandez) several times in the past especially regarding Lexus (one of the biggest USA Brands by $ spent & is part of Toyota) who have previously been one of the top 3 VPP spenders with Mirriad.

A few weeks ago 2phevs happened to find a piece of an interview Albert & MTH did a month ago on Linkedin. I happened to find another 2 pieces of that same interview that were drip feed out a few days apart. 2phevs found another short piece that was only released last week.









I have written & asked Mirriad to release the whole interview as I think it would be very informative for shareholders to see & listen to. Sadly no joy thus far in that regard. (But please take the 10 mins or so to listen to the content & what was said in detail)

Albert is a real believer in VPP & has been for some time now.

The interview starts out with the title "Storytelling"

Today I found this on Linkedin



Its a very short piece of Albert sitting down doing an interview with someone high up in NBCUniversal entitled "Storytelling".

Is that a co-incidence or is there much more to it? very hard to tell without hearing a lot more of both interviews.

What I can say is that Mirriad & NBCU have been in talks for a long time now ( see Allenby Capital research report which names NBCU directly the company has never said its name).

Now go the the recent Webinar & Stephan talks about meeting someone the following week (content provider wise).

My reading of the dots is that Albert was there with NBCU on behalf of one or more of Walton Isaacson clients to discuss storytelling & what they want to achieve in 9 to 12 months from now. They want NBCU to be VPP capable ahead of Upfronts 25 negotiations (knowing how slowly they move). That means having end to end programmatic in place, the sales team trained on it & not only that they want to ensure content clearance is dealt with ahead of then to so that things can go smoothly, if NBCU can't achieve that then they are likely to get a much smaller share of ad revenue from Walton Isaacson clients as that's the route they want to go.

Even if i'm right with the above you'll not see it in an RNS or anything like that, at best you'll get one saying Mirriad has signed a new content agreement with a USA supermajor & now has access to approximately 60% of the USA market.

It won't name NBCU because that's not the way they operate.

Maybe I've only got some of what's happening in the background right & other bits wrong.

Or as I said I could be completely wrong with the above & its all just a total coincidence.

Only time will tell.

LOTM

[tickboo] 03/12/2024 07:36

* That is so funny. You call it factual and then subjective.

[tickboo] 03/12/2024 07:20

That is so funny. You call it factual and then complex. Anyway, they will need to raise cash to continue as a going concern IMO. Mirriad has always missed its own guidance. Remember last May they guided £4m revenue and at the time of guidance they had for arguments sake £320k invoiced so if they hit £1.5m total they will only achieve some 35% of the target. They are guiding a £4m loss next year. It is likely that this will be higher. H1 is always a lot slower than H2 so they will realise all of those losses in H1. They are likely to have a lot less cash than in March next year than March this year (they already have less cash). Everything points to a cash injection. Your predications have been as off the mark as Stephan's.

[last of the mohicans] 03/12/2024 03:37

Going Concern

If you see something continually posted again & again, over time you can start to think its true, when in actual fact its no nearer the truth than it was the first time you read it!

So this morning, I'm going provide everyone with some factual information, having spent some time yesterday speaking with someone who knows about AIM & Audit signoff's, clarifying as much as I possibly could around the term " Going Concern" & what it all entails etc.

I'm not going to be revealing any details around that person, but I'd like to thank them again (if they are reading this) for taking the time to answer all my questions on the matter for over an hour patiently.

There input re-affirmed my previous (ruff) understanding of the topic, but has made it much more concise.

So to meet the "Going Concern" criteria of the Auditors & the audit committee of an AIM company, the executive directors must show how the business is going to finance itself for the next 12 months & beyond with its internal projections, which should then be robustly challenged with high & low case scenarios etc.

These are projections & can turn out to be wrong in the fullness of time (a product launch is delayed, competitor decides to sell its product at a much lower price etc) are examples of what could affect the outcome considerably.

The plan should show how they would try to mitigate (even in part) against some of these outcomes.

So it is subjective & complex.

---------------

As to the funding of the company for the next 12 month's from the date of Audit sign off, you do not need to have 12 month's of cash in the bank.

What you need to be able to do is show how your Business model will get you through the next 12 months.

The funding of it can come in multiple forms or combinations of the following:

Cash in the bank,
Cost cutting measures within the business
Revenue from sales (from internal modelling projections)
Debt borrowing or loans,
Cash injection from share placings / rights issues etc.

To clarify further it doesn't need to be limited to 1 placing/rights issue during a 12 month period it could be split into 2 or 3, (the amounts raised in previous years can add a little weight to the likely hood of you being able to achieve the figure in your 12 month plan, otherwise the auditors may push back on the number as not being realistic & it having to be lowered & others in the above list adjusted accordingly to cover the difference.

I hope all of the above explanations help everyone understand a "Going Concern" much better from now on.

LOTM

[washingmachine] 02/12/2024 17:56

tick absolutely spot on ..
LOTM is basically clueless on every level
All very articulately posted
But has usual very far from the actual truth !

[tickboo] 02/12/2024 07:15

If you're right and they end the year with £4.6m given how shocking Q1 is let's say come end of March they are left with £3m cash they will be desperate to raise. The market knows this hence the share price. LOTM can't work it out and thinks the auditor will be satisfied with Stephan's word. Funny as.No one (very few) are even buying at 0.14p FFS because all know billons of shares are coming soon and even cheaper than now. Again I bet if they can get a raise away the max will be 0.1p but who knows.

[last of the mohicans] 02/12/2024 00:45

Yup another example of you & your blinkers in action LL & trying to change the subject away from where it was, because you've been caught out yet again. Your suddenly now "speculating" with what you said earlier how convenient.

Share price has never been 2.5p in all the time I've known about Mirriad, we established that as factual a couple of weeks ago yet you roll out that number constantly to suite your agenda. You have no credibility with your posts.

If you'd actually taken the time to read my initial post you would clearly have seen from the title that the next 6 months is critical for Mirriad to either Succeed or Fail end of story.

If they haven't got end to end Programmatic working by middle of March at the absolute latest & they haven't seen a significant increase in the number & size of VPP campaigns running on the back of it by 1st week of May, then I don't see how anyone is going to support a fund raise of any type, because there business model clearly doesn't work does it.

They clearly have enough cash to get to that point in time, so if they came around looking for more cash before then, I doubt anyone will be willing to support it either, they'll just turn round to the company & say prove to us this business model really works & if it does then we'll look at giving you the additional support needed to reach break-even month on month otherwise the game is up.

LOTM