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MIRI Mirriad Advertising Plc

0.16
0.00 (0.00%)
20 Dec 2024 - Closed
Delayed by 15 minutes
Share Name Share Symbol Market Stock Type
Mirriad Advertising Plc MIRI London Ordinary Share
  Price Change Price Change % Share Price Last Trade
0.00 0.00% 0.16 08:00:00
Open Price Low Price High Price Close Price Previous Close
0.16 0.16 0.16 0.16 0.16
more quote information »
Industry Sector
MEDIA

Mirriad Advertising MIRI Dividends History

No dividends issued between 22 Dec 2014 and 22 Dec 2024

Top Dividend Posts

Top Posts
Posted at 08/12/2024 07:23 by washingmachine
LOTM posting on another company on a LSE thread
DILUTION KILLS A SHARE ???
Hello ?
You are ramping MIRI day in day out
At present the share count here is over 1 billion and will be considerably more very soon
R u bi polar ?
Or a blatant fraudster, when the cap fits
Posted at 25/11/2024 20:55 by tigerbythetail
Yep, Miriad won't get any meaningful revenue. Just as they've failed to make any meaningful revenue to date.
Your so called technical research is a bit laughable, I'm afraid. I guess that's MIRI peddling old hat like it's something new and revolutionary and you falling for their piffle lock, stock, and barrel. Anyhow, for your sake I hope you haven't sunk too much into this stock. And whatever you do, don't double down. In the end MIRI is a zero, so you're only increasing your loss. If you're in this stock for big money, I'd recommend paying for an hour's consultation with a good entertainment lawyer, such as those at Harbottle & Lewis. It'll cost you, but it will open your eyes to your naivety.
FWIW, I didn't say I've been out of the business for 10 years; I said I hadn't shot a TVC for that time. I wouldn't say I'm done with TVCs for good, but I'm currently making long form and that's way more interesting.
You'll ignore this advice, of course. But that's your funeral.
"It is far easier to fool a man than it is to convince him he has been fooled." Mark Twain
Posted at 25/11/2024 16:57 by tigerbythetail
No, they won't achieve any meaningful revenues - ever. It's a crowded marketplace, and nobody needs or can use what MIRI is offering. The legal problem is insurmountable.
The company know this very well, I'm sure, so it's about time you learnt it, too.
Lots of start-ups fail. The vast majority, in fact. MIRI is just another one. Perhaps a more cynical one than most in the way the CEO makes money on the process and not the result, but still just another one.
And, sorry, I don't follow your posts. Why would I bother?
Posted at 23/11/2024 15:02 by tigerbythetail
The company shills are now pumping a "link" to Yellowstone (the TV series) on the other board.
This is flat-out fantasy - and laughable to anybody actually in the know. It is legally impossible to place product in post-production in a unionised American TV show without the agreement of all key creatives, and this will not happen without huge payments to all involved and a tortuous and expensive negotiating process.
In fact, it is this problem which is exactly why MIRI have almost no addressable market and no real chance of commercial success.
MIRI is a sucker stock. Its only meaningful source of revenue is printing shares to sell to gullible PIs.
Posted at 20/11/2024 21:05 by tigerbythetail
It's quite remarkable how LOTM can't or won't understand that MIRI have almost no addressable market.
Programmatic is neither here nor there. It doesn't alter the legal difficulties.
Into what valuable content are MIRI going to insert their adverts? That's the question that needs a clear and concise answer.
I believe MIRI are avoiding answering it because in fact there is almost none.
As for a raise, (if they can get one away), I'm willing to bet that it won't come later than February. It will have to be massively dilutive, of course, given the current mcap and the need to raise a substantial sum so the accounts can be signed off.
In short, this company is dying.
Posted at 20/11/2024 10:35 by tigerbythetail
Programmatic is as worthless as the rest of MIRI's "offer".
The problem is rights, and it has (except for tiny niche applications) no solution.
Also, MIRI will have a great deal less "free" money, in reality, than the cash position quoted. Most of that 6m cash as of end October will be owed to suppliers or already contractually committed. And with almost no revenue coming in the door, MIRI will either have to raise shortly or apply for administration.
Another AIM company bites the dust!
Posted at 06/11/2024 14:45 by tigerbythetail
LOTM!
Yes, I mean Freeway Entertainment, which handle the residuals for 3 movies I have a share of, and which pay out every three months. They take less than 1% of the movie's income as a fee and ensure as a neutral party that everybody gets paid. It's a valuable service (movie producers being notoriously honest, ahem!).
I can't work out what Extreme Reach do, having had a quick glance at their website. But it seems more advertising orientated (yes, ads have residuals too in USA).
To be frank, I'm out of date with advertising; the last TVC I shot was over a decade ago.
But this is all irrelevant.
What matters is, what content do MIRI have the full legal right to insert their advertising into? And does that content have any real commercial value (eyeballs) that would appeal to potential advertisers? MIRI could answer this question very easily if they chose to. I await their answer. So far their silence on this key issue is absolutely deafening!
Now, enough of this. I've got work to do.
Posted at 03/11/2024 16:37 by tigerbythetail
Yes. All of it - functionally worthless.
The tech talk that MIRI engage in is actually pretty amusing if you have any history in VFX. I actually swapped out lettering on packets / changed posters on walls etc. in advertising back in the digital Stone Age using an ACE 100 (c. 1993). And then came HAL / Henry and made everything easy.
Track, insert, light, drop shadow - for crying out loud, you could do it now on "Prosumer" software like Final Cut Pro and Adobe After FX.
NOTE: this wasn't inserting other people's ads into an existing ad! This was adapting, say, P&G ads for different markets in Europe - changing languages and packages and dubbing voices and so on. So no rights issues. But the actual technical problem is the same.
MIRI is pretty comical from where I am sitting.
Posted at 03/11/2024 15:13 by tigerbythetail
No, I've never traded MIRI. (And as an investor I never short.)
I just happen to work in the field. MIRI's pitch to a professional is plainly ludicrous. Your posts entirely miss the point - you seem convinced that there is mass market where there isn't one, and never can be. In other words, you've been taken in by a load of fluff and hype (very usual in the advertising world - I know, I've shot a couple of hundred of TVCs in my time).
There is no technological barrier ("moat") to entry in this market. I could do most of what MIRI do on the computer I'm typing this (which to be fair is fairly advanced). In bulk, you would of course outsource to somewhere like the Philippines, where you can get cheap rotoscoping & compositing done in bulk. MIRI's technical pitch is baloney.
But the key problem is the legal issues, which you don't seem to be able to understand. I have shared rights in several pieces of valuable intellectual property, including studio pictures and syndicated TV, and I receive royalties from them.
To insert product placement in post in them would involve:
a. A huge chain of file extraction, re-formatting, and re-verification, which would cost thousands of bucks on its own. (i.e. re-do "delivery" each time - a nightmare);
b. Getting clearance from all actors, writers, directors and producers of said shows, negotiating both an appropriate fee plus convincing them that there would be no reputational damage. Speaking for myself, I'm highly unlikely to agree to anything of the kind except for silly money. Lawyers' fees alone might easily run to 6 figures. (Can I see total billing of $500/hr x 200 hrs on this - oh yes, easily!)
This is NEVER going to be economic and/or feasible. It's just a bad idea for a business. I assume that MIRI themselves know this because it's pretty basic - certainly the CEO's incredibly high wages indicate that he thinks it is a "take the money and scarper" proposition.
Best of luck whatever you decide, but I expect MIRI to fail. With near 100% certainty.
Posted at 20/10/2024 05:48 by tickboo
We know Netflix and other streaming, media cos and advertising agencies were not interested in buying a distressed and vulnerable MIRI last year. We know MIRI went from 3 strategic partners to just 1 and we know demand side if falling. Is this because (as mentioned by a posted on advfn) getting permission from all the stakeholders post production very hard. Remember some stars are affiliated with brands or becomes affiliated post production so dropping a rival's branding in difficult to do, as well as other actors who want money for additional revenues, different producers affiliated with different brands, different agencies etc. Amazing MIRI only mentioned this issue recently when it was flagged a couple of years ago.No wonder no material RNSs have been published for a long time and no wonder the major programmatic partner walked away months after signing up, they looked under the bonnet and didn;t want to commit resources to it. Also, the insertions have to be done manually (remember Amazon asked PHD students to see if they could automate it but was more than trricky). Likely a small niche market.https://www.rte.ie/news/business/2024/1018/1476127-netflix-quarterly-results/

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