Naturade Owners Kareem Cook and Claude Tellis (LEADing for Life Alumni)
ATLANTA, Aug. 1, 2024
/PRNewswire/ -- In a significant boost to education
initiatives in underserved communities, Costco has donated
$255,000 to LEADing for Life
Enterprise over the past two years from a portion of its sales
of a Naturade product. This generous contribution underscores
Costco's commitment to supporting education and empowering the next
generation of leaders.
LEADing for Life Enterprise, a global nonprofit dedicated to
learning and leadership development, provides under-resourced high
school students with immersive experiences in leadership,
technology, and entrepreneurship. Programming and curriculum are
anchored in the principles of pipeline, preparation, and readiness,
ensuring learners are well-equipped for future success.
Costco's ongoing support through Naturade sales funds
scholarships for LEADing for Life participants, enabling them to
attend top-tier experiential college and career learning programs.
LEADing for Life has been instrumental in the personal and
professional growth of many successful alumni, including Naturade
co-owner Claude Tellis.
"LEADing for Life introduced me to the business world in 1990
through a college and career readiness program at Columbia University," Tellis said. "From there, my
education journey continued to Duke
University and ultimately The Wharton School of Business at
the University of Pennsylvania. The
organization sparked my passion for business and entrepreneurship,
eventually leading to co-owning Naturade. We're excited to pay it
forward to future world leaders with Costco's continued
support."
Naturade, one of the first Black-owned companies to enter
Costco, has been available at the retailer since 2021. Naturade's
popular High Protein Weight Loss Shake is sold in over 100 stores
in the Los Angeles region and
online at costco.com. Purchases of Naturade directly sustains the
financial scholarships LEADing for Life receives from Costco.
"We are honored to be chosen as Claude
Tellis' nonprofit beneficiary for continued financial
support from Costco and Naturade," said Dru
Ealons, Executive Director of Operations at LEADing for Life
Enterprise. "Their support allows us to admit more students into
our programs who might otherwise be unable to afford them, granting
them access to life-changing opportunities in higher education, and
empowering them to thrive in the 21st-century knowledge
economy."
To date, Costco has awarded over $80
million in educational scholarships.
About Naturade
Naturade is a leading natural products
company dedicated to reversing diet-related illnesses that
disproportionately affect underserved communities. Naturade offers
plant-based meal replacements and nutritional shakes, including the
popular High Protein Weight Loss Shake sold at Costco. Learn more
about Costco and Naturade's partnership supporting LEADing for Life
at www.naturade.com/leadingforlife.
About LEADing for Life
We believe that learning is a
lifestyle, not an event! Formerly known as LEAD and founded in
1980, the LEADing for Life Enterprise is a 501(c)(3) national
nonprofit cross-sector collaborative of premier international
global corporations, government agencies, higher education, and
nonprofit partnerships that offer a myriad of pathways and entry
points for multigenerational learners to participate in the
pipeline, preparation, and readiness journey. We are committed to
developing generations of curious and engaged learners with the
capacity to contribute to humankind, equipped to "think
differently" about how they learn, when they learn, and the
relevancy and application of what they learn. To date, LEADing for
Life boasts a community of more than 30,000 lifelong learners
making meaningful change in the world. Capture the future at
www.leadingforlife.org and follow LEADing for Life on social
media.
Media Contact:
Carolyn S.
Fraser
The PR Shoppe
381181@email4pr.com
347.688.6486
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SOURCE LEADing for Life