First Release: "SkillHouse" A GenTV production
produced by Ryan Kavanaugh,
Shane Valdez and 50 Cent; Starring Bryce Hall, Hannah Stocking, 50
Cent and Neal McDonough,
Written and Directed by Josh
Stolberg the Writer of the Last Three Saw Films
NEW
YORK, Jan. 24, 2025 /PRNewswire/ -- The first
feature, SkillHouse, A GenTV production produced by
Ryan Kavanaugh, Shane Valdez and 50
Cent, is part of a multi-picture deal. This groundbreaking
project marks the beginning of a new era in entertainment,
introducing New Majority, influencer-led genre films that redefine
traditional release models. Each film combines full-length features
with ten seven-minute episodes, offering audiences a dynamic,
multi-platform viewing experience.
Group Black, known for its groundbreaking ventures and
partnership with leading streaming platforms, is again breaking the
mold by using short-form episodes featuring one "mega influencer"
to drive the younger audience to convert from short-form PPV to
paying SVOD or AVOD users. By doing so, Group Black is paving the
way for a much-needed paradigm shift in the entertainment
industry.
Group Black brings their exclusive technology stack, which
integrates brands into the episodes and film post-production,
without the need for any editing. It is done purely with technology
and can interchange placement in almost real-time. Group Black is
using its proprietary tech to brand partners which provides
seamless integration opportunities that span multicultural
audiences, multi-platform experiences, multigenerational appeal,
and multichannel strategies—all within the hot influencer-driven
space, maximizing brand integration opportunities in a way never
before done.
The deal with GenTV is a minimum of five pictures, with each
film expected to have a theatrical release followed quickly by the
PPV window and the SVOD/AVOD window. Group Black and GenTV expect
to announce the SVOD-AVOD partnership in short order, which it
believes will help add to a paradigm shift in the "streaming wars"
as that partner will also be hosting the shorter episodes on a PPV
basis, helping drive younger Gen-Z and Gen-A audiences from single
PPV to paying monthly subscribers on the to be announced streaming
partners platform.
Skillhouse, starring mega influencers Bryce Hall and Hannah
Stocking as well as top talent such as 50'cent and McCarrie
McCausland, was written and directed by Josh Stolberg.
Stolberg also wrote the last three Saw movies, the most successful
in the franchise's history, each breaking $100 million at the box office.
The film is premiering in Park City,
UT, with a theatrical release date currently slated for
April 2025, with PPV three to four
weeks after that and a first-ever simultaneous PPV release of the
next three episodes in the series.
The first episode was released on GenTV.com, shattering records
with millions of unique views and over 100 million page views,
showing the breadth and depth achievable with this model.
This partnership represents a new era in content creation,
catering to an audience that demands authenticity, innovation, and
connection. By blending the influencer-driven appeal of social
media stars with traditional cinematic storytelling, Group Black
and GenTV are setting a new standard for engaging younger
audiences.
Experience the thrills today and dive into the gripping world of
SkillHouse now by streaming the first episode at
skillhouse.gentv.com.
About Group Black
Group Black is a media
company dedicated to driving growth for brands targeting the New
Majority—the fastest-growing demographic of diverse audiences
shaping culture and driving economic impact. Committed to fostering
an inclusive media ecosystem, Group Black amplifies
underrepresented voices and builds culturally relevant strategies
that deeply resonate with today's multicultural generation. Group
Black is where culture calls home.
About GenTV & SkillHouse
SkillHouse
premiered on GenTV.com, a revolutionary influencer-driven streaming
platform designed to give creators greater control and profit than
traditional studio models. This launch solidifies GenTV's
commitment to high-value content that challenges industry
norms.
View original
content:https://www.prnewswire.com/news-releases/group-black-redefines-entertainment-with-revolutionary-partnership-with-gentv-302360175.html
SOURCE Group Black
