Tried and True Facial Toner Brand Extends into
Facial Cleansing with its Highest Grade of Witch Hazel
for High Performing Skincare at Accessible Prices
EAST HAMPTON, Conn. ,
July 8,
2024 /PRNewswire/ -- Dickinson's Original Witch
Hazel announced today the launch of two new products, Pore
Perfecting Foaming Cleanser and Hydrating Gel Cleanser with
Rose Water, continuing the
brand's extension beyond toning into daily facial cleansers for the
first time. The new facial cleansers contain the highest grade of
witch hazel available -- plus protective ceramides -- to remove
oil, dirt, and impurities for a restorative clean.
"We developed these two new products to provide consumers with
cleansers that are gentle enough to use daily, even on sensitive
skin. The Pore Perfecting Foaming Cleanser improves skin texture
while the Hydrating Gel Cleanser with Rose
Water locks in moisture," stated Bryan Jackowitz, President of Dickinson Brands
Inc. "We are excited to branch out into the cleansing category,
adding to our line of trustworthy and effective products for
consumers to enjoy and love."
These facial cleansers round out Dickinson's
dermatologist-tested portfolio of affordable, high-quality products
that deliver real results. Along with the recent launch of the
All-in-1 Micellar Cleansing Witch Hazel, which removes makeup while
cleansing and toning, consumers now have everything they need for a
complete skincare routine. The existing line of Witch Hazel
products, including the popular toners and innovative toner +
serums, ensures gentle and effective care for all skin types. With
these additions, consumers can cleanse, tone, remove makeup, and
treat their skin with the full range of affordable and accessible
Dickinson's Witch Hazel products.
The new Dickinson's Original Witch Hazel Facial Cleansers
include:
- The Pore Perfecting Foaming Cleanser is a gentle
formula with a unique blend of 100% natural distilled witch hazel,
niacinamide, and ceramides to actively remove excess oils and
impurities without disrupting the protective skin barrier. This
fragrance-free formula actively cleanses while soothing,
protecting, and balancing the skin.
- The Hydrating Gel Cleanser with Rose Water gently cleanses the skin, while
providing long lasting hydration. This clean formula contains the
highest grade of genuine witch hazel combined with ceramides and
hyaluronic acid to actively remove dirt and impurities, while
helping to maintain the skin's natural moisture barrier.
The two new facial cleansers are available today, July 8, 2024, on the brand's website and will be
available on Target.com starting July 14,
2024. To support the launch, Dickinson's Original Witch
Hazel is offering several high-value promotions including but not
limited to: free shipping and 3oz corresponding Dickinson's Pore
Perfecting Toner/ Hydrating Toner sample with a Dickinson's Pore
Perfecting Foaming Cleanser/Hydrating Gel Cleanser purchase
(7/8-9/27) on dickinsons.com and $5
off Dickinson's Pore Perfecting Foaming Cleanser and Hydrating Gel
Cleanser with Rose Water Cleanser on Target.com (7/21-8/17).
About Dickinson's® Original Witch Hazel:
Dickinson's Original Witch Hazel is the only choice for the
highest grade of Witch Hazel, bringing purity and effectiveness to
skincare for over 150 years. The pure power of Dickinson's Original
Witch Hazel offers many skin benefits including removing
impurities, refining skin, balancing complexion, dissolving excess
oil, all while refreshing and nourishing the skin. Dickinson's
harvests the most powerful Witch Hazel where it grows naturally on
over 33,000 lush acres of New England forest. Dickinson's products
are manufactured following eco-friendly practices, ensuring the
entire plant-to-bottle process is environmentally responsible and
accountable. For more information, visit the brand on Facebook,
Instagram, TikTok, or at dickinsons.com.
For media inquiries, please contact Rebel Gail
Communications
Stephanie
Channell | Elana
Trachtman
379987@email4pr.com |
379987@email4pr.com | 212.675.8555
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SOURCE Dickinson's Original Witch Hazel