The second Inclusion in the Music Business report will analyze
gender, race, and ethnicity among executive leadership.
NEW
YORK, May 16, 2024 /PRNewswire-PRWeb/ --
Believe—one of the world's leading digital music
companies—and TuneCore, the leading independent development
partner for self-releasing artists, have announced the launch of
the second Inclusion in the Music Business report in partnership
with Dr. Stacy L. Smith and the
Annenberg Inclusion Initiative, the world's leading think tank
studying diversity and inclusion in the entertainment industry. The
Inclusion in the Music Business report was originally published by
the Annenberg Inclusion Initiative three years ago and examined the
gender and racial/ethnic composition of executive teams across
the United States' music
industry.
With this new study, we aim to measure what
progress has been made and what we need to still improve across
each level of our organizations in order to create a more inclusive
landscape that reflects the communities we serve and embraces the
diversity of the world we live in.
The 2021 landmark study, authored by Dr. Stacy L. Smith, demonstrated that fewer than 20%
of senior executives at 119 music companies based in the United States were women and less than 20%
were people of color. This follow-up study aims to scrutinize the
progress made since then and to examine the current status of
inclusion in the music industry.
Denis Ladegaillerie, Chief
Executive Officer, Believe, commented: "As an industry, we must
acknowledge the transformative power of diversity and inclusion.
The Inclusion in the Music Business report underscores the
imperative for all stakeholders to actively cultivate environments
where every talent is nurtured and women are encouraged to pursue
leadership positions. At Believe, we are committed to championing
diversity and fostering an inclusive music ecosystem that reflects
the richness of our global community, one where every individual
can thrive. By embracing diverse perspectives and talents, we
enhance our understanding of our artists and improve our ability to
serve their needs effectively."
Andreea Gleeson, Chief Executive
Officer, TuneCore, commented, "Dr. Stacy L.
Smith and the Annenberg Inclusion Initiative have
consistently been on the forefront of the fight for gender, racial,
and ethnic equity across the entertainment industry, providing
crucial data that has put a spotlight on what still needs to change
in order to bridge the diversity gap. Three years ago the report
showed that the music industry had a long way to go on diversity.
By partnering with the Annenberg Inclusion Initiative on the new
study, we aim to measure what progress has been made and what we
need to still improve across each level of our organizations in
order to create a more inclusive landscape that reflects the
communities we serve and embraces the diversity of the world we
live in."
Dr. Stacy L. Smith, Founder,
Annenberg Inclusion Initiative, added, "Since the first study I
conducted on the music industry, I have known that executives hold
the power and the key to creating equality in music. However,
sustainable change requires both taking action and continuing to
monitor progress. Updating our previous study will allow us to
understand how the music industry has evolved and where more change
is needed. We are thrilled to partner with Believe and TuneCore on
this effort."
The revitalized Inclusion in the Music Business report is set to
release in early 2025 and will examine the executive leadership
teams of the largest streaming platforms and music publishing
companies as well as high-level executives at major record labels
and independent music companies. This report will not only detail
the gender and underrepresented racial/ethnic status of executives
but also how identity intersects with gender to illuminate how
often women of color are in leading roles.
Believe and TuneCore's decision to commission the Inclusion in
the Music Business report comes on the heels of release of the
fourth annual BE THE CHANGE: Gender Equity in Music study
(conducted by MIDiA Research), which surveyed more than 4,100
members of the music industry and was released in March. BE THE
CHANGE focuses on music creators in an effort to better understand
their struggles and provide tangible strategies to help them
overcome challenges. Since conducting the first BE THE CHANGE study
in 2021, Believe Group has committed to improving its own gender
balance. As of 2024, women make up 46% of all Believe Group
employees, which has grown from 40% in 2021, and has maintained
50/50 male/female gender equality at the Board level and among new
hires in 2023.
Now, by partnering with USC
Annenberg on a study targeting executive leadership, Believe and
TuneCore aim to provide a more holistic snapshot of the music
industry so that change can be enacted in service of a more
equitable industry overall.
About Believe:
Believe is one of the world's leading digital music companies.
Believe's mission is to develop independent artists and labels in
the digital world by providing them the solutions they need to grow
their audience at each stage of their career and development.
Believe's passionate team of digital music experts around the world
leverages the Group's global technology platform to advise artists
and labels, distribute and promote their music. Its 1,919 employees
in more than 50 countries aim to support independent artists and
labels with a unique digital expertise, respect, fairness and
transparency. Believe offers its various solutions through a
portfolio of brands including Believe, TuneCore, Nuclear Blast,
Naïve, Groove Attack, AllPoints, Ishtar and Byond. Believe is
listed on compartment B of the regulated market of Euronext Paris
(Ticker: BLV, ISIN: FR0014003FE9). www.believe.com.
About TuneCore:
TuneCore is the leading independent development partner for
self-releasing artists to build audiences and careers – with
technology and services across distribution, publishing
administration, and a range of promotional services. TuneCore Music
Distribution services help artists, labels, and managers sell their
music through Spotify, Apple Music, Amazon Music, Deezer, TikTok,
Tencent, and more than 150 download
and streaming stores worldwide, while retaining 100 percent of
their rights for a low annual flat fee. TuneCore Music Publishing
Administration assists songwriters by administering their
compositions through licensing, registration, worldwide royalty
collections, and placement opportunities in film, TV, commercials,
video games, and more. The TuneCore Artist Services portal offers a
suite of tools and services that enable artists to promote their
craft, connect with fans, and get their music heard. TuneCore, part
of Believe, is headquartered in Brooklyn,
NY, with offices in Los
Angeles and Nashville, and
operates globally through local teams based in the UK, Germany, France, Belgium, The
Netherlands, Italy,
Brazil, Mexico, Colombia, South
Africa, India, Japan, Indonesia, Thailand, Philippines, Vietnam and Singapore across 5 continents.
www.tunecore.com.
About The Annenberg Inclusion Initiative:
Launched more than 15 years ago by Founder Dr. Stacy L. Smith, the Initiative is globally
recognized for its valuable and sought-after research solutions to
advance equality in entertainment. Dr. Smith and the Annenberg
Inclusion Initiative examine gender, race/ethnicity, LGBTQ+ status,
disability, age, and mental health on screen and gender and
race/ethnicity behind the camera in cinematic and television
content as well as barriers and opportunities facing women and
people of color in the entertainment industry. The Annenberg
Inclusion Initiative also conducts economic analyses related to
diversity and the financial performance of films. Beyond visual
media, the Initiative explores inclusion in the music industry and
among film critics. Recently, the Annenberg Inclusion Initiative
launched The Inclusion List (http://www.inclusionlist.org) in
partnership with the Adobe Foundation to celebrate the leading
films, companies, and people advancing inclusion in entertainment.
The Annenberg Inclusion Initiative's research reports include
multiple landmark studies on women directors with Sundance
Institute and Women in Film Los Angeles, groundbreaking studies on
animation and visual effects with Women in Animation, their yearly
investigation of on screen and behind the camera roles across more
than 1,600 top-grossing films, and annual studies on inclusion in
music. The Annenberg Inclusion Initiative is generously supported
by The Annenberg Foundation, Pivotal Ventures, Netflix, Paramount,
Spotify, and Humana among other corporate and individual sponsors.
To learn more, visit http://annenberg.usc.edu/aii or follow on X
and Instagram.
Media Contact
John Graffo, TuneCore, 1
6782066668, john.graffo@tunecore.com, www.tunecore.com
Maria Ho-Burge, TuneCore, 1
9179294888, maria.ho-burge@tunecore.com, www.tunecore.com
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SOURCE TuneCore