Highlights
- VIA Rail is excited to unveil a special exterior design for one
of its new Québec City-Windsor corridor trains.
- Summer 2024: Commercial entry into service of the new trains in
Southwestern Ontario.
- End of 2024: 63% of new trains in service in the Corridor.
- Summer 2025: Complete replacement of all the trains in the
Corridor.
MONTRÉAL, July 10,
2024 /CNW/ - VIA Rail Canada (VIA Rail) is excited to
unveil a special exterior design for one of its new Québec
City-Windsor corridor trains. Introducing Lumi, the unique train of
its new Corridor fleet, which bears VIA Rail's classic monochrome
yellow all while keeping the signature linear lines of the new
trains.
"Some of you may now know we have new trains in the Québec
City-Windsor corridor!" said Brigitte
Dagnault, VIA Rail's Chief Communications and Marketing
Officer. "Lumi is another way to celebrate the arrival of our new
fleet and to let even more people know that they can now enjoy an
unparalleled onboard experience thanks to these new modern and
state-of-the-art trains. Simple and efficient, the monochrome
yellow, our brand's signature colour, is a bold brand play that
will stand out in the Canadian landscape."
Lumi will be the only new train with this unique exterior design
and acts as a reminder of the beginning of a new era for passenger
rail. As others have done when introducing a new fleet, VIA Rail
wanted to make a strong gesture by differentiating one of its
trains with a special exterior design.
Several design alternatives were evaluated with the goal of both
a nod to the past and a look to the future. In the end,
simplicity won: reminiscent of the design of the Turbo Train that
ran between Montréal and Toronto
until 1982, Lumi stands out and becomes a "Champion" for the new
fleet with its luminous design.
"When people arrive at stations and see Lumi, we want them to
feel proud and excited about the modernization of our trains. We're
looking at different alternatives, but we would like the experience
on board Lumi to stand out a bit, perhaps with a few surprises for
our passengers. We are continuously focusing on offering an
exceptional experience from reservation to destination, one that
will become a core memory of our customers' travels. Lumi is part
of that vision," adds Brigitte
Dagnault.
Short for luminosity, Lumi is a one-of-a-kind yellow train that
will be in service by the end of August. Just like our other new
trains, a series of tests need to be performed before going into
service: Lumi's tests will start within the next couple of days
between Ottawa and Montréal, so be
on the lookout!
More information on the features of the new Corridor fleet,
including redesigned ergonomic seats, large adjustable tray tables,
large and fully accessible washrooms, as well as the routes that it
currently serves can be found on our website.
The media kit is available here.
About VIA Rail
VIA Rail Canada's mandate is to operate the national passenger
rail service on behalf of the Government of Canada, and to provide a safe, accessible,
efficient, reliable, sustainable, and environmentally responsible
service that meets the needs of Canadian passengers. VIA Rail
operates intercity trains connecting over 400 communities
across Canada and ensuring rail
transportation services to regional and remote communities. The
Corporation safely transported over four million passengers in 2023
and has been awarded nine Safety Awards and three Environment
Awards by the Railway Association of Canada. For more, visit our website:
https://corpo.viarail.ca/en.
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VIA: the blog
SOURCE VIA Rail Canada Inc.