AUSTIN,
Texas, July 3, 2024 /PRNewswire/ -- DGK, Southern
California Skateboard Giant, launches the DGK x GRAV "Bubble Up"
Collection, its highly anticipated second collaboration with
Austin-based consumption ritual
experts, GRAV. The "Bubble Up" Collection drops Jul 15, 2024
online at dgk.com and grav.com.
The second collaboration between GRAV & DGK, both of which
boast over two decades of innovation and creativity in their
respective fields, highlights their ongoing relationship and shared
passion for creating unique, high-quality products that captivate
their fans.
The two brands have come together to create three unique and
limited edition items that merge the world of skateboarding with
GRAV 's innovative design. The GRAV x DGK "Bubble Up" Collection
includes:
- GRAV x DGK "Bubble Up" Pro Deck Skateboard: This custom
skateboard deck features the incredible pro skater Will Mazzari. Coming straight out of
Boston, Will is renowned for his
technically proficient tricks and stylish grace that have cemented
his place in street skateboarding history. This deck is a testament
to his skill and a must-have for any skateboarding enthusiast.
- GRAV x DGK T-shirt: Featuring the vibrant "Bubble Up" Slush Cup
design, this custom T-shirt is perfect for summer. Its playful and
bright design makes it a standout piece in any wardrobe.
- GRAV x DGK Slush Cup Bubbler: Inspired by GRAV's iconic Slush
Cup, this bubbler is adorned with a fun, bright red wrap-around
decal. The whimsical shape of the` Slush Cup recalls an icy sweet
treat, delivering smooth, cool hits. With a thicker and sturdier
14mm straw designed to prevent splashback, a reinforced cross-cut
downstem for optimal smoke diffusion, and a recessed Dewar-seal
joint maximizing internal volume, this piece is both functional and
stylish.
"When DGK comes together with a partner like GRAV it makes it
easy to push the boundary between performance and fun," said
Stevie Williams, Founder of DGK.
"This capsule turns up the heat for Summer with some of the most
timeless pieces from everyone's collective memories. Really hyped
on this one."
The Bubble Up Collection draws influence from the
beloved GRAV Slush Cup, a piece that perfectly balances
functionality and playful design. "The Slush Cup is crafted to fit
comfortably in hands, cupholders, and on coasters while
providing excellent water filtration in a compact
size. Equipped with a 14mm Cup Bowl, it's ready for immediate
use," said Red Rodriguez,
GRAV's Director of Brand Partnerships. "We're stoked to
announce our second collab with DGK! This summer drop is
an instant classic; it's an ode to getting lost in a convenience
store looking for the perfect munchie. We hope this drop gives
you a brain freeze."
This summer, elevate your skate and smoke experience with
the DGK x GRAV "Bubble Up" Collection.
For more information, visit DGK's website and GRAV's
website
About GRAV:
GRAV of Austin,
Texas, represents the perfect intersection of cannabis
culture, art, and social responsibility. GRAV was born from a
desire to respect that culture and create art that both embodies
and celebrates it. Over the years, this pursuit of perfection has
resulted in a line of products that equally emphasize functionality
and design. GRAV's product quality and consistency have remained
unmatched for over 18 years in the glass industry, supporting their
philosophy that how you smoke is just as important as what you
smoke. With attention to sustainability, company-wide DEI
initiatives, and continued support to the Marijuana Policy Project
and Students for Sensible Drug Policy, GRAV lives its mantra of
"Find Your Higher Self."
About DGK:
DGK is for those who come from nothing. It
represents turning a negative into a positive and making something
out of nothing against all odds. DGK is the most authentic street
skateboard and apparel brand in the world. Founded by Stevie Williams in 2002, the brand aligns with
his story and upbringing as the company is a tribute to
skateboarders from less advantaged backgrounds. The brand
represents the underdog and the people who make it against all
odds.
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SOURCE GRAV