Albert Scott's™ Amazon Product and Brand
Research Is Creating Best Sellers on Amazon
LAWRENCE, N.Y., June 27,
2024 /PRNewswire/ -- The most successful Amazon
brands are using Amazon "large data" to grow their sales
dramatically. Through careful software analysis of this data, new
Amazon sales opportunities abound. Here are some of the valuable
decisions that can be resolved using Amazon data:
- Product Pricing: Choosing the right price point based on
real-time market data can make big differences in sales
volume.
- Revenue Potential: Understanding a product's max growth
potential at the outset by knowing the size of the category and SKU
demand is essential for any successful strategy.
- Seasonality: Market dips and peaks dictate proper
inventory management and the appropriate advertising spend. Storage
fees for overstock and wasted ad spend on products without demand
severely impact profit.
- Market Share Assessment: Knowing your product sales as a
percentage of the category can guide getting the SKU to the top of
the category.
- Search Engine Traffic Opportunities: With over two
million, sizable search terms weekly, you need to know where your
product fits.
- Content Optimization: Examining the catalog content of
winning competitive products is invaluable. Albert Scott's proprietary AI tools can pinpoint
exactly what needs to be optimized.
- Competitor Analysis and Conquest Planning: Knowing your
main competitors in a channel that offers 500 million products is
pivotal for measuring your own performance.
- Product Selection Focus: Market data should be the final
word on your decisions about which products to focus on and invest
in.
- New Product Launch Guidance: Entering a market is costly
and can be wasteful or a home run! Relevant Amazon data can help a
seller make informed, strategic decisions.
- Design for Amazon: Amazon data can identify new product
opportunities for winning products.
- Business Modeling and Profitability Analysis: Making
money is challenging on Amazon. Sellers relying on "trial and
error" can make make wise decisions with Amazon data.
- Marketing/Advertising Opportunities: Amazon has many
advertising types, like Amazon Creator Connections, My Customer
Experience, Streaming TV, etc. Are you using the right ad-marketing
types to get maximum value?
Albert Scott is an acclaimed,
full-service Amazon™ agency. Clients come to Albert Scott to dramatically grow their brands
and product sales.
Albert Scott begins their effort
by producing a detailed report which includes:
- Category Review: A complete picture of the product's
Amazon category. This includes - Total Category Revenue, Average
Product Price, the Number of Brands, Sellers and ASINs in the
category, Average Reviews, etc.
- Products in the Category and Competitive Products: For
products leading in the category, this includes the Title, ASIN,
Brand, Rank, Amazon Buy Box Percentage, Number of Sellers,
Estimated Monthly Units Sold, Buy Box Price, Monthly Revenue,
Rating and the Number of FBA Sellers.
- Category Niche Data: This includes Search Volume and
Growth over the past year, Number of Top Clicked Products, and the
Average Number of Units Sold.
- Related Niches: The Three Top Search Terms, Search
Volume and Search Volume Growth Over 90 and 180 days, Units Sold
over the Past 360 days, Top Clicked Products, Average Product Price
(USD), Min/Max prices and the Return Rate.
- Search Term Activity: For each popular Search Term,
Search Volume and Growth over Ninety and 180 Days, Click-Share and
Search Conversion Over the Past Year, and the ASINs and the Top
Three Clicked Products.
- Seasonality: For the category, shows Search Volume and
Conversion Rate by month for the last year.
- Review Data: Positive and Negative Topics Mentioned for
the top 25% of the products for the category.
You can see a client's sample report here (released with
permission).
If you have a brand selling on Amazon today, we will gladly
create an Amazon Product Research Report for you at no-charge.
Contact Yoni at (347) 388-9725 or email yoni.l@albertscott.com for
your free research report.
About Albert Scott:
Albert Scott, LLC, represents many
of the world's leading brands on Amazon.com. Through its
highly-developed infrastructure, Albert
Scott provides listing, marketing, and retail services for
brands. All of the Albert Scott Amazon professionals focus on
growing brand revenue on Amazon.com.
Yoni Lebovits
Albert Scott, LLC
347-388-9725
yoni.l@albertscott.com
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SOURCE Albert Scott, LLC