Efftec Deepens C-Level Technical Expertise With New CTO
10 April 2014 - 2:10PM
Marketwired
Efftec Deepens C-Level Technical Expertise With New CTO
MK Tantum, Former Digital Director and Software Marketing
Executive, Is Hired to Fuel Efftec Technical Product Portfolio
Growth
TULSA, OK--(Marketwired - Apr 10, 2014) - Efftec International,
Inc. (OTC: EFFI), a holding company focused on direct acquisition
and development in growth industries, today announces that the
Company has contracted respected technology veteran, Mary-Kathryn
(MK) Tantum as the company's Chief Technical Officer. As CTO,
MK will be leading product development and digital marketing for
the company's portfolio of technology products, as well as
identifying and facilitating future strategic IT acquisitions.
Ms. Tantum has held executive marketing positions with several
global software and consumer healthcare companies, and was integral
in the launch and marketing of a globally-known web-based medical
information forum and site, which is now one of the primary sources
of medical information on the web. During her tenure as
Digital Marketing Director for Nature's Products, a nutritional
supplement manufacturer, she led the development of the company's
e-commerce business as well as all of the online marketing
activities supporting the company's portfolio of consumer
products.
At SpectorSoft, a Fortune 500 consumer and enterprise security
software company, she was the Digital Marketing and Consumer
Acquisitions Director, where she oversaw all online marketing and
promotional activity for the company's consumer product
division.
MK is being contracted to serve as Efftec's CTO as the company
positions itself for aggressive growth in the online currency and
medical marijuana technology sectors, and to help the company scale
its current mobile and web product platforms globally.
Efftec's CEO, Alex Desousa, stated that "We now have the leader
who will build the technology infrastructure, strategic marketing,
and user acquisition plan for the company's future. MK's team will
identify and build new innovations which leverage emerging
technologies to a global audience. We couldn't be more pleased with
our choice, and what she brings to our capabilities in terms truly
making the Company name and brand known on a global level."
Efftec International, Inc. (OTC: EFFI) is a holding company with
two operating subsidiaries. Efftec's core focus is on the
acquisition and development of proprietary technologies. The
Company is actively expanding its footprint in the technology
marketplace through acquisitions of valuable IP and existing
companies with proven business models.
Safe Harbor: This Press Release may contain, among other things,
certain forward-looking statements, including, without limitation,
(i) statements with respect to the Company's plans, objectives,
expectations and intentions; and (ii) other statements identified
by words such as "may," "could," "would," "should," "believes,"
"expects," "anticipates," "estimates," "intends," "plans" or
similar expressions. These statements are based upon the current
beliefs and expectations of the Company's management and are
subject to significant risks and uncertainties. Actual results may
differ from those set forth in the forward-looking statements.
These forward-looking statements involve certain risks and
uncertainties that are subject to change based on various factors
(many of which are beyond the Company's control).
Contact: Alex Desousa CEO staff@efftec.com www.efftec.com
866-601-2639