HERNDON,
Va., Jan. 9, 2025 /PRNewswire/
-- FranConnect, a leading provider of sales, operations,
and marketing solutions for franchise and multi-location
businesses, announces the launch of Frannie AI™, a suite of
AI-powered agents embedded within FranConnect's platform. These
agents leverage multiple generative large language models to
provide contextually specific insights, content and automation
trained on FranConnect's deep understanding of multi-location
businesses.
Frannie AI acts as a smart, reliable partner for teams in
sales, operations, finance, and training, including three types of
agents—
- Analyzer surfaces personalized insights by user roles
and recommends additional prompts for the user to explore what will
drive more actionable insights across the business.
- Builder autonomously generates content, such as tailored
emails, targeted campaigns and workflows, and more salient visit
summaries to be shared and distributed cross-functionally;
and,
- Automator identifies prescriptive actions that brands
can take to optimize performance outcomes, such as suggesting the
optimal engagement method to close a new franchisee, recommending
locations to be visited, and custom coaching plans for owners,
among many other actions.
"Franchises and multi-location businesses manage hundreds of
variables across development, operations, and complex ownership
structures, that have consequential outcomes. Generative AI comes
at a critical time for our customers who must navigate
ever-changing markets and competing constraints while delivering
growth to shareholders and exceptional products to consumers," said
Gabby Wong, CEO of FranConnect. "We have spent the better part of
the last two years thinking through how we can leverage AI to help
our customers fundamentally transform their businesses. Frannie AI
simplifies the complexity of running a multi-location business by
surfacing what truly matters—whether it's pinpointing your next
high-performing location or identifying unit-level challenges
before they impact revenue and autonomously recommending actions
that will improve business results."
"We are lucky to have some of the best minds in the industry
focused on AI. Last year, we carved out a team of analysts,
engineers and AI specialists to focus on innovating with AI, both
for our internal operations and for our end-market. Frannie AI is
one of the successful projects arising out of this initiative and
we are thrilled to announce its launch," said Wong.
"General purpose generative AI models by themselves cannot
replicate what FranConnect delivers," said Jaffrey Ali, CPO and Head of Innovation at
FranConnect. "Frannie AI is architected on a proprietary franchise
data model refined through years of deep domain training and based
on the breadth of our reach in the market. This enables a level of
system-wide intelligence that we are uniquely positioned to
provide."
In the future, Frannie AI will have the capability to be
a completely automatous set of agents that can analyze, build and
execute key business actions to drive improved productivity and
scale for multi-location businesses.
Frannie AI is now available as a subscription for any
FranConnect customer. To learn more about this exciting solution
and how it can revolutionize your business, visit frannieai.com or
contact your account manager.
See Frannie AI in Action
Experience Frannie AI firsthand at the International Franchise
Association (IFA) Annual Convention in Las Vegas, February 10–13, 2025. Join
FranConnect for a live demonstration and discover how Frannie AI is
reshaping the future of franchise and multi-location
management.
About FranConnect
FranConnect is the leading enterprise software provider for
franchise and multi-location businesses. For over 20 years, the
FranConnect platform has served as the backbone for sales,
operations, and marketing for over 1,500 brands and one million
locations worldwide. Iconic brands such as SPARC/Authentic Brands
(Forever 21), Tropical Smoothie Café, Authority Brands, and Papa
John's rely on FranConnect to expand locations, streamline unit
operations, enhance collaboration, and improve profitability.
Backed by private equity investor Serent Capital, FranConnect is
headquartered in Herndon,
Virginia, with global offices in Australia, India, Colombia, and Canada. For more information, visit
www.franconnect.com.
Media Contact:
Lorena Garcia
SVP of Marketing
Lorena.garcia@franconnect.com
571-659-3830
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SOURCE FranConnect
