Gentek® Adds 12" Vertical Board
& Batten to ALIGN Composite Cladding Product Line
CUYAHOGA
FALLS, Ohio, July 10,
2024 /CNW/ -- Gentek,® a leading
manufacturer of exterior building products, has added a new product
to its revolutionary composite cladding portfolio with the launch
of ALIGN® 12" Board & Batten. Board & Batten is
a popular vertical profile and with this first-of-its kind solution
brings together high-end aesthetics with installation ease and a
low total installed cost to create compelling value for remodelers,
installers, builders, and homeowners.
ALIGN Board & Batten is set to uniquely meet the discerning
tastes of homeowners with its visual and striking architectural
appeal as an accent or whole-house exterior. It's a versatile
choice for both traditional and modern style homes to help it stand
out among the rest featuring an authentic 12" wide profile width, a
convenient ¾" panel projection and two texture options: woodgrain
or matte. This product combines the realistic look of wood and the
high-performance composite technology of the ALIGN Composite
Cladding system. Available in 20 on-trend and fade-resistant
colours, this innovative siding solution allows Canadian homeowners
to achieve the timeless beauty and charm of real wood without the
high maintenance and repair costs.
"The vertical orientation of ALIGN Board & Batten is perfect
for highlighting architectural features or adding a touch of
elegance to any home," said Philippe
Bourbonniere, division president, Gentek. "It's a
captivating choice for remodelers, builders and homeowners looking
to create a distinctive and timeless look for their projects. Board
& Batten is a blend of traditional craftsmanship and modern
innovation, offering the best of both worlds."
The Board & Batten design is not only visually appealing but
also offers practical advantages for professional installers,
including –
- Single-step installation – integral batten strip saves
time versus fiber cement battens that must be individually
fastened, filled in to cover unsightly visible fasteners and then
touched up with paint
- Lightweight and easier to handle than fiber cement and
engineered wood; no large, heavy unwieldy panels
- Lower total installed cost – may save 10% or more with
reduced time and fewer labourers required
- No special tools, special skills or respirators
required; no sealing, joint flashing, caulking, or touching up
- Forgiving hang – conceals uneven surfaces; self-aligning
interlock ensures a consistent appearance
- (GP)2 Technology® provides greater
structural integrity – resists high winds, moisture and
impact damage from dents and dings
Compatible with a wide variety of trim options, ALIGN Board
& Batten features a lifetime limited, transferrable warranty.
To discover the possibilities and ALIGN with a new level of
elegance for your home exterior,
visit https://gentek.ca/product-catalog/siding/align-composite-exterior-siding/.
About Gentek
Gentek's mission is to create
successful partnerships with contractors, builders, distributors,
and dealers by providing and servicing industry leading exterior
building products and solutions. The company helps partners create
or restore exceptional residential, multi-family, and light
commercial structures that are energy-efficient, comfortable,
long-lasting, and beautiful for the home or building owner. Gentek
operates more than 20 company-owned supply centers across
Canada and is owned by Associated
Materials, LLC. For more information, or to locate your local
Gentek supply centre, visit gentek.ca.
SOURCE Gentek