Taptica

Overview...

"Taptica is a global end-to-end mobile advertising platform that helps the world's top brands reach their most valuable users with the widest range of traffic sources available today, including social. Its proprietary technology leverages big data and, combined with state-of-the-art machine learning, enables quality media targeting at scale. Taptica creates a single arena in which brands can scale and engage more relevantly with mobile audiences, staying ahead of the competition. It works with more than 450 advertisers including Amazon, Disney, Facebook, Twitter, OpenTable, Expedia, Lyft and Zynga. Taptica is headquartered in Israel with offices in San Francisco, New York, Boston, Beijing and Seoul. Taptica is traded on the London Stock Exchange (AIM: TAP)."


Stats...

* 220 million user profiles (100+ data items on each one), growing daily, enabling quality targeting & retargeting via dynamic promotions.

* 50 million+ installs and 100 million in-app events.

* 17,000 campaigns as data source.

* 450+ brands & App customers.

* 50,000 supply and publishing partners worldwide.

* 22 billion requests handled per day on average.

* 15+ countries with significant presence..