NEW YORK, May 16, 2024 /PRNewswire/ -- The
global potato market size is estimated to grow by
USD 22.98 bn from 2024-2028,
according to Technavio. The market is estimated to grow at a CAGR
of 3.39% during the forecast period.
For more insights on the forecast market size and historic data
(2018 - 2022) - Download Free sample report in
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Forecast
period
|
2024-2028
|
Base Year
|
2023
|
Historic
Data
|
2018 - 2022
|
Segment
Covered
|
End-user (Individual,
Commercial, and Industrial), Distribution Channel (B2C and B2B),
and Geography (APAC, Europe, North America, Middle East and Africa,
and South America)
|
Region
Covered
|
APAC, Europe, North
America, Middle East and Africa, and South America
|
Key companies
profiled
|
A Russell Farmers Ltd.,
A S Wilcox and Sons Ltd., Aardappelfarm, Advait Agrotech Pvt. Ltd.,
Agrico B.V., Agroproducts Manufacturers, Al Fiza Herbal, Allied
Potato, Alsum Farms and Produce Inc., Aspen Produce LLC, Bartletts
Farm, Brenn B Farms Ltd., Cal Ore Produce, DEWARK AGRO FOREST PVT.
LTD., United Farms, Growers Express LLC, John Saul Ltd., Kay Dee
Cold Storage Pvt. Ltd., Kroeker Farms Ltd., Melissas World Variety
Produce Inc., Moss Produce LLC, MS International, PERFARMERS
GLOBAL, RICHARD BARRETT PRODUCE, Saremco International, Slaney
Farms, Sun Glo of Idaho Inc., SV Agri Pvt. Ltd., Szawlowski Potato
Farms, Veerkrupa Global Enterprise, and YESRAJ AGRO EXPORTS PVT.
LTD.
|
Key Market Trends Fueling Growth
The potato market has experienced significant growth in recent
years, particularly in the demand for waxy potatoes. These
potatoes, known for their firm texture and shape retention during
cooking, are popular in various cuisines worldwide. Notable
consumers include Germans, who utilize them in traditional dishes
and regional specialties. Potatoes are a versatile staple food,
with numerous processed forms such as French fries, potato crisps,
dehydrated potato flakes, and potato starch. They are also rich
sources of vitamins and nutrients, including Vitamin B6, fiber,
magnesium, and antioxidants. The industry includes advanced
machineries for the frozen potato business, catering to global
markets with long shelf lives and diverse flavors. Potatoes are
used in various foodservice establishments, from fast food
restaurants to home-cooked meals, cafeterias, and catering
services. Menu planning in grocery stores features an array of raw
materials, including sweet potato fries and mashed potatoes.
Market Challenges
- The potato market is influenced by weather conditions due to
potatoes' sensitivity to temperature, rainfall, and other climatic
factors. Extreme weather events, such as droughts and floods, can
decrease potato yields, impacting their supply and prices. For
instance, Europe has faced such
events, leading to a rise in potato prices despite a 90% increase
in EU fertilizer prices in 2022. Potatoes are used extensively
in various forms, including fresh, processed, and frozen, for
various dishes like hash browns, potato wedges, and fast food. They
provide essential nutrients, including vitamin B6, fiber,
magnesium, and antioxidants. Advanced machinery is employed in the
frozen potato business, which is a significant part of the global
industry. Potatoes are consumed in various ways, from home-cooked
meals to menu planning in cafeterias and catering services. Grocery
stores offer a wide range of potato products, including sweet
potato fries and mashed potatoes.
Research report provides comprehensive data on impact of trend,
driver and challenges - Buy Report
Segment Overview
This potato market report extensively covers market segmentation
by
- End-user
- 1.1 Individual
- 1.2 Commercial
- 1.3 Industrial
- Distribution Channel
- Geography
- 3.1 APAC
- 3.2 Europe
- 3.3 North America
- 3.4 Middle East and
Africa
- 3.5 South America
1.1 Individual- The global potato market caters
primarily to individual consumers, whose diverse culinary
preferences and consumption patterns shape the industry's dynamics.
Market segmentation by end-user is crucial for addressing the
varying needs of consumers in the potato market. In North America and Europe, for example, individual consumers
frequently choose processed potato products like Thin fries,
Shoestring fries, Straight-cut fries, and Crinkle-cut fries for
snacking, burgers, sandwiches, and as appetizers. In contrast,
consumers in other regions prefer potatoes as staple food products,
such as Fresh potatoes, Chilled potatoes, or as ingredients in
dishes like casseroles, mashed sweet potatoes, potato skins, hash
browns, and potato wedges. Potatoes provide essential Vitamins and
nutrients, including Vitamin B6, Fiber, Magnesium, and
Antioxidants, with a long shelf life. Advanced machineries
facilitate the production of processed potato products, such as
French fries, potato crisps, dehydrated potato flakes, potato
flour, and potato starch, which are used in various applications,
including Vodka and Akvavit production. The frozen potato business,
a significant segment of the global industry, offers a wide range
of flavors and varieties, including wedges, hash browns, and fries,
catering to the diverse tastes and preferences of consumers.
For more information on market segmentation with geographical
analysis including forecast (2024-2028) and historic data (2018 -
2022) - Download a Sample Report
Research Analysis
The potato market encompasses a wide range of products derived
from this versatile root vegetable. Key commodities include fresh
potatoes, chilled potatoes, and processed forms such as French
fries, potato crisps, hash browns, potato wedges, and sliced
potatoes. The market's shelf life varies depending on the specific
product and processing methods. Potatoes are rich in essential
nutrients like Vitamin B6, fiber, magnesium, and antioxidants. In
the food industry, potatoes serve as essential raw materials for
both fast food restaurants and home-cooked meals. The demand for
healthier, low-fat, and low-sodium potato products continues to
grow, driving innovation in the market. Starch, a primary component
of potatoes, plays a significant role in various industrial
applications beyond food production.
Market Research Overview
The potato market is a significant agricultural sector,
supplying a staple food source for numerous populations worldwide.
Potatoes are grown in various climates and soils, with the starches
and proteins in the tubers making them a versatile ingredient in
various cuisines. The production process involves planting seed
potatoes, cultivating them, and harvesting the mature tubers.
Potatoes are then transported to processing facilities for
conversion into various forms, such as chips, flakes, or powder.
The global potato market is influenced by several factors,
including weather conditions, consumer preferences, and government
regulations. Producers and processors must adapt to these factors
to ensure a consistent supply of high-quality potatoes to meet the
demands of consumers and industries. The potato market also
includes various potato varieties, such as white, red, and yellow,
each with unique characteristics and uses.
Table of Contents:
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation
- End-user
-
- Individual
- Commercial
- Industrial
- Distribution Channel
-
- Geography
-
- APAC
- Europe
- North America
- Middle East And Africa
- South America
7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix
About Technavio
Technavio is a leading global technology research and advisory
company. Their research and analysis focuses on emerging market
trends and provides actionable insights to help businesses identify
market opportunities and develop effective strategies to optimize
their market positions.
With over 500 specialized analysts, Technavio's report library
consists of more than 17,000 reports and counting, covering 800
technologies, spanning across 50 countries. Their client base
consists of enterprises of all sizes, including more than 100
Fortune 500 companies. This growing client base relies on
Technavio's comprehensive coverage, extensive research, and
actionable market insights to identify opportunities in existing
and potential markets and assess their competitive positions within
changing market scenarios.
Contacts
Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/
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