Innovaderma Share Discussion Threads

[ileeman] 01/6/2017 07:50

400p soon and a break. Very good RNS.

[andyr42] 01/6/2017 07:49

Well well well what a [another] brilliant RNS - strength to strength.

[boonboon] 01/6/2017 07:30

Thelongandshort, It seems a no brainer cost of manufacture/shipping and licensing should be very low max £50. There are between 10k and 100k searches in the US for premature ejaculation every month. Google suggest a price of £1.17 to get a good ad placement. Let's assume £1.50. So for every 10 people getting to the site they pay £15. If one in 10 buy then the profit is £250-65 =£190.

[qs99] 01/6/2017 07:23

the drop through is key, if they hit £20m sales, what is the drop through to Gross Profit and then EBIT? Probably been analysed here zillions of emails ago, but if someone could provide a view that would be grand, cheers ! GLA

[boonboon] 01/6/2017 07:23

Croass, I'd be very disappointed with 12 to 14 million next year. They should achieve that on skinny tan alone and we have haircare, Prolong and Stevie K all starting in the first half of next year.

[connor23] 01/6/2017 07:22

Great news again. Developing a commercial relationship with Boots a good move, and of course record figs again. Going to be fascinating to see the YE figs, as we have obviously smashed forecasts, but the question is by how much.

[doc robinson] 01/6/2017 07:22

Will build nicely up until pre close on the 19th June.

[thelongandtheshortandthetall] 01/6/2017 07:20

Boonboon. Oh i see. Makes sense.

[croasdalelfc] 01/6/2017 07:19

The already sell in Ireland Superdrug online which has been shipping to Ireland for a year or more.In U.K. Superdrug have exclusivity clause. The record revenue for May is a big bonus as the Tan and Tone Oil has been sold out except for SD in the last 2 weeks.Jan 850kFeb 800kMar 900kApril 950kMay £1mJune £1.1mRemember record month last year was May 16 at about £825kTotal about £9mor 75% growth then aim for £12m - £14m minimum next year.

[boonboon] 01/6/2017 07:12

Prolong will be DTC ad they've already stated. It won't rely on social media though. I expect they'll target people searching for premature ejaculation with paid Google ads.

[ddubzy] 01/6/2017 07:10

Remarko, then you must be extremely excited about this mornings RNS...Further great news for us..Worth ramping??!

[boonboon] 01/6/2017 07:10

Or good prep for Walgreens who have over 8000 stores.

[nw99] 01/6/2017 07:08

Excellent news on both fronts

[boonboon] 01/6/2017 07:08

I imagine we'll break the £3 at some point today. Will we close above it though?

[glennborthwick] 01/6/2017 07:07

Good prep for boots uk once the Superdrug tie in expires.

[boonboon] 01/6/2017 07:05

Started a relationship with Boots and, slightly surprising to me, May has set another new record. I think they'll smash the estimates.

[croasdalelfc] 01/6/2017 07:04

Another deal and another record month!

[andyr42] 31/5/2017 23:14

remarko is still looking for his todger, an idiot and an AH.

[dmk1198] 31/5/2017 22:34

He claims to...

[ddubzy] 31/5/2017 22:28

Remarko, do you hold a position here?