Product Launch

Betbrokers PLC
07 April 2008




Press Release                                        7 April 2008




                                 Betbrokers plc



                        ("Betbrokers" or "the Company")



            Betbrokers launches fixed odds financial betting website



Betbrokers plc, (AIM: BETB), the UK's first retail and wholesale brokerage and
clearing house for the sports betting industry, is pleased to announce the
launch www.BetBrokersBinaries.com, offering clients the facility to bet on
stocks, indices and foreign exchange at fixed odds. Betbrokers is the first in
the UK to offer a state-of-the-art fixed odds financial betting website.



BetBrokersBinaries.com is a simple, real-time, dealing system which lets clients
choose from a range of different types of fixed odds financial bets. From the
simple Binary Bet to the popular One Touch bet which pays out immediately when
the market hits the level (strike price) the clients says it will. The site
offers the widest range of bet types of any UK financial betting company.



Another unique feature of the site is that it empowers clients to build their
own bets; simply choose the bet type, the market, whether it will rise or fall,
how much the client would like to win, and how long they would like the bet to
run for. Then they can watch and trade it in real time. This is a significant
deviation from the traditional betting model where the bookie offers bets to the
punter - now the punter can tell the bookie what he wants and is guaranteed a
fair price as the whole pricing system is automated.



BetbrokersBinaries.com allows its clients to build their own stock market bets
with less risk than financial spread betting, CFDs or futures trading. In
addition, it is fully licensed and commission and tax free under UK law.



Fixed odds financial betting creates a form of trading that is easy to follow
and attracts a wide range of people.  For those not familiar with financial
betting, opening a virtual account at BetBrokersBinaries.com allows them to play
the markets with 'virtual money' without any risk before moving on to win real
money. It is great for those not keen on the risk associated with spreadbetting,
providing the perfect way to have a flutter on the markets, safe in the
knowledge that the risk is fixed but the rewards can be significant.



Wayne Lochner, Betbrokers Chairman and CEO, said: 'We are very excited to be the
first in the UK to have acquired the use of this powerful, cutting-edge
technology. My vision has always been to transfer financial trading know-how to
the betting arena. This technology will help us to achieve our long term
strategy of providing a holistic betting model for the rapidly globalising
betting industry."

                                    - Ends -



For further information, please contact:
Betbrokers plc
Wayne Lochner, Chairman and Chief Executive           Tel: [phone]
[e-mail]                                      www.betbrokers.com


Daniel Stewart & Company plc
Simon Leathers                                       Tel:  [phone]
                                                        www.danielstewart.co.uk



Media enquiries:
Abchurch Communications
Chris Lane / Nick Probert                             Tel: [phone]
[e-mail]                          www.abchurch-group.com



About Betbrokers plc



Betbrokers is the UK's first independent betting brokerage.  The Company
facilitates transactional business between both retail gamblers and wholesale
clients.  The Company's operations were formally launched in 2005.



Betbrokers provides services, from its dedicated dealing room in London's Canary
Wharf, to two groups of participants within the gambling industry:



  * The Company provides its retail customers with the advantage of best price
    execution together with the ability to deal 'in size' in a majority of
    sporting events.  Retail customers will soon be able to access advanced
    data-sales and trading analysis platforms, which feed from aggregated
    internal price mechanisms.
  * Betbrokers already has agreements with over 100 bookmakers, providing them
    with the opportunity to take on additional bets from retail customers.
    Importantly, the Company also offers bookmakers a facility to effectively
    manage their risk exposure by hedging positions anomalously using Betbrokers
    as an intermediary to deal with the other bookmakers.


Betbrokers floated on the AIM market of the London Stock Exchange in November
2006.  Further information is available on the Company at: www.betbrokers.com


                      This information is provided by RNS
            The company news service from the London Stock Exchange
END

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