Achieving Highest Year-on-Year Global
Market Share Growth in Q1 2024
SHANGHAI, May 27, 2024 /PRNewswire/ -- Infinix, a
trendy tech brand crafted for young consumers, reports exceptional
growth in Q1 2024. According to IDC's Worldwide Quarterly Mobile
Phone Tracker, Infinix achieved the highest year-on-year global
market share growth amongst all major smartphone brands worldwide.
Infinix's year-on-year market share growth increased from 1.7% to
3.7% in Q1 2024, and its global smartphone shipments surged by a
remarkable 150.6% year-on-year, achieving four consecutive quarters
of rapid and sustained growth.
"We are absolutely thrilled with our exceptional performance in
the first quarter of 2024," said Tony
Zhao, General Manager at Infinix. "Our entire dedicated team
has worked tirelessly to bring young, tech-savvy consumers around
the world the very best products at attainable price points. The
launch of our highly acclaimed Infinix NOTE 40 Series and Infinix
GT 20 Pro this year has been instrumental in our success, as we
have strategically focused on addressing key consumer pain points,
particularly in areas of charging capabilities and gaming
performance. This has helped Infinix earn widespread positive
acclaim and cement our position as a leading innovator in the
global smartphone market."
Infinix's exceptional performance has been pronounced in key
markets such as Africa and
Southeast Asia, and the brand has
secured top 5 positions in smartphone market share in over 20
countries around the world and recorded impressive year-over-year
growth rates. This remarkable achievement underscores Infinix's
unwavering commitment to making advanced technology accessible to a
broader global audience.
Leading the Market with Q1 2024 Triumphs
In 2023, Infinix earned a spot in Kantar and Google's Top 50
Chinese Global Brand Builders Report. Additionally, Fast Company
ranked Infinix sixth in the World's Most Innovative Companies of
2024 within the Asia-Pacific
sector, making it the only smartphone brand on this prestigious
list.
Behind Infinix's robust global market share performance lies its
alignment with the preferences of young individuals, evidenced by
its innovative products and creative marketing. During the first
half of 2024, Infinix captured significant attention from young
people and gaming enthusiasts worldwide with the launch of the
Infinix NOTE 40 Series and the GT 20 Pro.
These offerings included the introduction of the All-Round
FastCharge 2.0, which aimed to address consumers' demands when it
comes to charging capabilities. Some of these remarkable features
include 100W Multi-Speed FastCharge, Wireless MagCharge, and the
Cheetah X1 chip supporting multi-functioning charging modes.
Infinix GT 20 Pro, being the only smartphone in its price segment
that offers a dedicated gaming display chip, strives to offer users
an immersive gaming experience.
Looking Forward
Infinix's remarkable achievements in Q1 2024 reflect its
commitment to delivering innovative and affordable products,
leveraging a multi-faceted marketing approach, and driving
technological advancements. The brand's diversified and
youth-oriented marketing strategies have contributed to its
excellent global performance and reputation. Moving forward,
Infinix aims to provide users with superior products and services,
setting new benchmarks and striving for even greater success in the
coming quarters.
About Infinix:
Founded in 2013, Infinix is a trendy tech
brand crafted for young consumers. With a presence in
over 70 countries, Infinix delivers cutting-edge technology,
stylish design, and outstanding performance. Our product lineup
includes smartphones, TWS earbuds, smartwatches, laptops, and smart
TVs. In 2023, Infinix was recognized in Kantar and Google's top 50
Chinese Global Brand Builders Report and ranked sixth in Fast
Company's World's Most Innovative Companies of 2024 in the
Asia-Pacific sector.
For more information, please visit:
http://www.infinixmobility.com/.
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