Oh I see they're expanding into connected TV. Apologies I need glasses! Well that should help validate the space and mean mirriad can easily raise unless there are issues on top of legal issues. Shows Mirriad's patents aren't a moat and makes me wonder why mirriad hasn't been taken over if the space going to take off.Also traditional PP growing massively with brands being integrated into stories (Yellowstone etc) which will prohibit VPP as brands won't want to have new brands added post production. They'll defo be contracts stipulating that as the more PP grows the more difficult it is for VPP unless it's small productions without normal PP. |
Guys do you not think there is a reason they are not targeting movies and series' post production? No it's not because of infringing Mirriad's patents or because mirriad is dominating the market with £1m to £2m FY revenue it's because there isn't massive potential due to rights issues. With TikTok etc there are fewer legal minefields because of the small number of creators. They don't have lots of actors, agents and lawyers involved. If mirriad had a worthwhile business they would be increasing revenues in manual mode so brands can test ahead of programmatic launch. They would have also been bought out by a major media go or ad agency for peanuts. Demand falling as clearly a pain to get sign off as mentioned by TBTT over 12 months ago.It also shows Mirriad's patents aren't that prohibitive as Ryff also demonstrated. |
And hi LOTM and all. Season s greetings. |
Either way they will surely try and get another raise away and surely in Q1. They are likely to try and launch on the back of programmatic launch so at a higher share price. Surely IIs will not trust what Stephan says snd given Allenby has guided a £4m loss next year (that is assuming programmatic launched this year) and we know H1 is really poor so most or all of that will be realised in H1 and with lack of visibility on forward sales the auditor will need more cash on their books. Remember they need 12 months from audit sign off and H1 26 likely to be loss making too. Maybe mirriad will put the for sale sign up in Jan as they have done before. If no one is interested I cannot see IIs throwing more cash after bad. We will see. |
Doubt it
He’s just part of the P + D crew !
I’d say he and a few others been caught out badly here |
 Hi Tickboo!
Yes, renting out lenses is a good business. Arri/Zeiss lenses will cost you 20,000 Euros each, and most productions will want a set of about 12 on set, plus a 50,000 Euro zoom. And, unlike camera bodies, which have a short shelf life due to constant technological improvements, lenses will last for 15-20 years.
And, yes, VPP simply won't work, can't work, for high end filmed entertainment or for sports, because of the legalities involved. I'm still trying to think of where it might be possible to use it, and failing to come up with meaningful answers. I can only think of very marginal uses - such as reruns of 3rd world soap operas, or music videos of unsigned bands, or YouTube stuff. But that stuff has very limited appeal, and therefore isn't valued by advertisers, and therefore will result in only minuscule revenues.
It's not a question of manual or automated, the whole concept doesn't work. The company simply MUST know this, so I make this a straight up scam.
If LOTM is really buying shares the way he says he is, he needs an intervention.
Happy Christmas! |
Followed by another 100k at the same price to make it 13.75M.
That's me done until after Christmas
LOTM |
For the record just about to buy another 518687 shares at 0.153p to take my holding to 13.65M
LOTM |
I met someone who leases lenses to productions in UK. Who knew that was a thing but lenses can cost 10s of thousands and mostly they're leased. Anyway, I spoke about VPP and honestly it was a complete no-no. He said PP on the up through integration and that means post production PP (VPP) nearly impossible as the PP will have tight contracts whereby brands can't be added after. As normal PP grows VPP nigh on impossible. Make sense. All the nonsense on here re Yellowstone a caseinpoint. Yellowstone's PP sorted before filming, all contracts and brands on board. You can't add brands after if they're added before |
As much as I find the LinkedIn ramping more than a little ridiculous no one can say LOTM does not put his money where his mouth is. A crazy number of shares. I suspect we will know how things are looking by mid Jan when there should be a FY24 trading update. |
Hi Casholla,
I guess your sale is lingering in the background & that's why I'm being offered 0.1538p for 408813 shares, which I'm about to buy.
That will then take me to 13,131,313 shares
LOTM |
And why would you do that ?
Coming from a dilusional long term shareholder who’s down over 90 percent ?
Chasing rainbows
Will keep you in the poor house, but well deserved after all the false claims you have posted on this thread |
For the record I had a small top-up on the close yesterday (225,000).
LOTM |
I'll be looking to be out by xmas. |
Looks like some progress is being made
hxxps://insiderlatam.com/canela-media-crecimiento-innovacion-y-futuro/?dplrid=44657369676E667265656C616E63652E616E6472656140676D61696C2E636F6D
hxxps://www.shopify.com/uk/blog/virtual-product-placement
hxxps://www.linkedin.com/posts/johnreadman_in-this-weeks-digital-news-google-activity-7274419257130508288-8ZQD?utm_source=share&utm_medium=member_android
LOTM |
Honestly, there's no point in taking this private.
The business model just doesn't work.
Just close it down, preferably in an orderly manner, without stiffing too many creditors. |
I’ve actually emailed them and suggested this …
Especially when they need more money in the very near future. |
I think people are missing the significance of yesterday's news ......
Here's the title from the article hxxps://www.globenewswire.com/news-release/2024/12/09/2993743/0/en/The-Power-in-Partnerships-LatiNation-Media-and-The-Shade-Room-Unite-for-Custom-Content-Creation-with-Mirriad-Powering-Sales-and-Virtual-Product-Placement-Opportunities-Leading-into.html
"The Power in Partnerships: LatiNation Media and The Shade Room Unite for Custom Content Creation, with Mirriad Powering Sales and Virtual Product Placement Opportunities Leading into 2025
The Diverse Media Alliance (TDMA) Member Companies join to bring Intersectional Content to 18+ New Generation Audiences, Leaning into Black and Latino Identities"
Now 2 things really stick out in the headline .....
1) "Mirriad Powering Sales and Virtual Product Placement Opportunities Leading into 2025" Mirriad simply can't do that without end to end Programmatic working because it moved away from Manual operations.
2) "The Diverse Media Alliance (TDMA) Member Companies" so there must be a formal agreement in place between all 6 companies & Mirriad
Watch this space time. Well done MTH
LOTM |
Press release from late yesterday that might interest some people
hxxps://www.globenewswire.com/news-release/2024/12/09/2993743/0/en/The-Power-in-Partnerships-LatiNation-Media-and-The-Shade-Room-Unite-for-Custom-Content-Creation-with-Mirriad-Powering-Sales-and-Virtual-Product-Placement-Opportunities-Leading-into.html
with the story picked up by
hxxps://www.galvnews.com/the-power-in-partnerships-latination-media-and-the-shade-room-unite-for-custom-content/article_6da39475-a488-50fc-8c9c-8f4a4100acd3.html
hxxps://www.cynopsis.com/cynopsis-12-09-24-times-running-out-for-tiktok/
hxxps://www.adamrjacobson.com/latination-media-teams-with-the-shade-room-for-custom-content-creation/
hxxps://www.fipp.com/news/latination-media-and-the-shade-room-forge-exclusive-partnership-to-amplify-multicultural-content/#
LOTM |
The recent pump was Twitter instigated and one of the architects is still holding so continues to ramp due to their cash position and market cap disparity. 2phevs on LSE the worst and embarrassing making ludicrous links. I mean he suggested programatic had launched with Netflix simply because they appear on the website of CloudM which has 45k customers FFS. The guy is a loon and has been blocked by Mirriad staff. He accused them of giving their backers cheap shares at 1.25p and called the raise mates rates and accused the broker etc. It since fell 90%, what a moron. He is obsessed with LinkedIn and has clearly never used it in a professional capacity so sees what he wants to see. Bizarre and hasn't learnt a thing. Looks like a deviant too so maybe that's why they blocked him! |
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