Fevertree Drinks Share Discussion Threads

[martywidget] 20/3/2018 15:13

From the Fever-Tree website:

Announcing the Fever-Tree Championships

We're very excited to announce that Fever-Tree will be the headline sponsor of The Queen's Club tennis tournament for the next three years...

The Fever-Tree Championships, as it will be known from this year, runs for a week from 18th June and will see Rafael Nadal, Marin Cilic, Grigor Dimitrov, Kyle Edmund and Andy Murray taking to the historic courts, competing for the illustrious title.

The annual grass tennis tournament at The Queen's Club in west London is one of the most prestigious events in the British sporting calendar. As another British brand with plenty of prestige, we are delighted to announce this partnership and can't wait to enjoy a gin and tonic in the summer sunshine whilst watching some of the world's greatest tennis stars in action.

We're working on some big plans to celebrate our partnership, including a special edition 'Championship G&T' and plenty of chances to win tickets to matches at the Fever-Tree Championships. Keep your eyes peeled for more info…




Lawn Tennis Association (LTA) website:

Fever-Tree Championships: LTA signs up title-sponsor to prestigious Queen’s Club tournament
20/03/2018

[villarich] 20/3/2018 09:11

This tie in with the Queens tournament is such a good fit for the brand. Very pleased.

[martywidget] 20/3/2018 07:53

Tonic for British tennis as drinks brand Fever-Tree agrees to sponsor pre-Wimbledon tournament at Queen's

The event, from April 24 to 28, will be known as the Fever-Tree Championships
Third sponsorship of event after Stella Artois and Aegon in 40 years at Queen’s
Pristine grass courts and proximity to Wimbledon always attracts a strong field

...The Lawn Tennis Association announced that the event will be known as the Fever-Tree Championships and a special gin and tonic is to be created as part of a marketing drive for the premium mixer brand...




{Fever-Tree replaces Aegon as Queen's Club tennis title sponsor}

Fever-Tree is to take over as title sponsor of The Queen's Club tennis tournament, ending insurer Aegon's nine-year tenure.

...The Fever-Tree Championships will be broadcast by the BBC in the UK, and shown on Amazon Prime Video across 40 markets, as part of the platform’s global deal with tennis body the ATP....

...Tim Warrillow, chief executive at Fever-Tree, said the sponsorship marked a "historic moment" for the brand. "The annual tournament at The Queen’s Club is already a very prestigious British sporting event and this partnership perfectly reflects our values as a premium brand, celebrating a great summer of sport," he said.

LTA chief executive Scott Lloyd added: "We are delighted that Fever-Tree has partnered with one of the most popular events in the summer sporting calendar. This is a significant and exciting brand association for British Tennis and marks a new chapter in the event’s history."...

[martywidget] 16/3/2018 16:06

Further to that RBC upgrade:

“Our downgrade to ‘sector perform’ in November was predicated on the risk of a slowdown in Fevertree’s UK growth following the Schweppes relaunch and rollout of premium Schweppes 1783 at the end of last year. That said, the company’s strong second-half UK organic revenue growth and the lack of progress in consumer awareness of Schweppes 1783 versus our survey in November, suggest that this risk hasn’t materialised.”

RBC upgrades Fevertree Drinks to “outperform” with a £33 target price.

[villarich] 16/3/2018 15:18

Seems like profit is being taken now. And why not after such a good week

[aimingupward2] 16/3/2018 13:18

RBC have just published an 'outperform' rating on FEVR with a tp of £33.

[sogoesit] 16/3/2018 13:10

Anecdotes are market information. It's how I bought my initial stake.
Not knowing anything myself about the US' drinking habits for "whiskey and rye" that is intriguing feed-back, snew.

Fever-Tree did change the market for gin drinking in the UK, however. Will they have, even a small influence, on the drinking habits of americans?

[villarich] 16/3/2018 11:56

You're welcome.Interesting anecdotal evidence thanks for sharing.

[wetdream] 16/3/2018 11:28

Saw a Schweppes ad on TV last night.
Disparaging 'Amateurs' apparently....
Schweppes only drunk by 'Professionals'. Looks like a Corporate Ad rolled out...
Hilarious!

[snew] 16/3/2018 11:00

Really interesting Villa, thanks,
I sold at £30 this morning but will keep an eye on getting back in if it drops again. As everyone is saying, we need to see how FEVR gets on in the US this year.

He makes good point about the US whisky premiumisation - I was in the deep south last November and went to a few Bourbon distilleries and plenty of bars, there is definitely an appetite for premium whiskys but I didn't see anyone mixing them. Anecdotal I know, but noticeable.

[villarich] 16/3/2018 10:46

Yes I saw him on BOO. Apparently he sees it at £3 in 2 months. Anyway less about him...here's some real analysis.https://download.sharescope.co.uk/doc/2018_03_16.pdfPage 9 onwards

[orissander] 16/3/2018 10:28

RBC was the broker that lowered target price on Fevr and let the stock stagnate for 6 months.

Also upgraded after 1 year from 2300 to 3300. I think they are not doing their work well.

Forecasts of 8/5% growth on next year are BS. I saw many of this on internet.

This week fevertree doubled the flavours on their products, maybe they will not double revenue but a +50% rise overall this year could be in the cards.

Forecast without considering management moves are useless.

Last thing: Takeover is always a possibility.

[martywidget] 16/3/2018 10:24

16 Mar 2018 09:40
RBC RAISES FEVERTREE DRINKS TO 'OUTPERFORM' ('SECTOR P.') - TARGET 3300 (2350)P


16 Mar 2018 08:07
BROKER RATING CHANGES
RBC RAISES FEVERTREE DRINKS TO 'OUTPERFORM' ('SECTOR PERFORM') - TARGET 3300 (2350) PENCE

[wetdream] 16/3/2018 10:17

Ha, ha!
I was wondering who would be first to raise the bar.
Well, I can beat that....
I vote for £40 by July.
And to think we thought christh was mad!!
;-)

[sogoesit] 16/3/2018 10:10

RBC today raises FEVR to Outperform (Sector Perform) and price target to 3300 from 2350p.

[ccr1958] 16/3/2018 08:49

Morning all ,took some profit see you soon and jolly good luck 👍🏿

[villarich] 16/3/2018 08:40

May it continue and all our fizzy dreams come true!

[sogoesit] 16/3/2018 08:34

Yes, looks like market may well pay a, continued, high multiple!!

[villarich] 16/3/2018 08:21

Yes a nice problem to have. Like when Glenn Hoddle had to pick two FromShearer, Sheringham, Ferdinand, Wright, Cole and Owen. I think I'll be watching it closely. Apologies my calcs weren't clear earlier. 50% EPS growth gives us (roughly) 60p. So forward multiple of 50 gives us current share price 60x gives us £36! Love that!!

[sogoesit] 16/3/2018 08:14

Quandary territory... a problem to be relished but a problem nevertheless!
Either hold tight and watch closely... or stash away and forget!

Edit:
Meant to say will folks pay 70 x forecast?

[d40eq6] 16/3/2018 08:12

£30.

[villarich] 16/3/2018 08:11

The three month chart is a beautiful sight. And for those candle patter watchers, the hammer formed on Tuesday after results, on high volume, appears to have been validated.

[villarich] 16/3/2018 08:08

Yeah it seems that way. The soothsayer was right. Does feel a little overbought but not currently complaining! Like you say, what to do?? Is this next Monster Beverages? Current multiple is 75. Forward looking assuming 50 % EPS growth is a multiple of 50. Half tempted to take some chips off the table but might put a trailing stop in, just in case things turn really sour