Rhythmone Share Discussion Threads

[geheimnis2] 11/4/2017 20:17

Lol!

Just heard the hairdressers called Monday or Tuesday for the rns to drag hotpants out of her bed early three times in a row!

Great stuff

Tomorrow it is!!!!

WWWWWWWHHHHHHHHHOOOOOOOOOOOOOOOOOOSSSSHHHHHHHHHHH!!!!!!

[kendonagasaki] 11/4/2017 19:57

looks like new money piling in footy?

[lance corporal winstanley ash] 11/4/2017 19:56

N+1 singer football

[football] 11/4/2017 19:27

was we tipped yesterday?



Mark Gibbon‏ @GibbonHoR 8h8 hours ago

In our pack yesterday we commented on accesso Technology, EMIS, Grafenia, PCI-PAL, Restore and RhythmOne - we visited Walker Greenbank too.

[geheimnis2] 11/4/2017 19:16

;-)

Loops

;-)

Poo AFC

;-)

Hotty pants

;-)

[rocket fuel] 11/4/2017 17:34

L3, word on the street is 50 gets punished first thing in the morn after update release.
zoom.. we're going to the moon with this baby...like shelling peas.

[leluot3] 11/4/2017 16:51

Value your support Kendo. But you open that short at 44p. Easy as shelling peas.

Did we see 50p today?

Maybe rocket could enlighten us?

[1gw] 11/4/2017 16:33

Curiously little declared volume after 2pm today.

[kendonagasaki] 11/4/2017 15:42

Yes get a grip football and learn from Loopy!You open up a short at 16p and volia!, but make sure you bring your own peas to shell?

[leluot3] 11/4/2017 15:04

I didn't say today football

get a grip son

[football] 11/4/2017 14:47

More chance of it hitting rockets 50p than your 35p today leluot3

[leluot3] 11/4/2017 14:41

rocket fuel
11 Apr '17 - 13:01 - 5973 of 5977 4 0

wouldn't be surprised to see a test on 50 today


why do you do it rocket?

always the kiss of death

[football] 11/4/2017 14:37

Now Playing: The Trifecta of VPAID Options

ShareAPRIL 10, 2017
by Ben Rathbun

Back in June 2016 the creative services team at RhythmOne threw their hands high in celebration as they officially shipped out their last Flash Rich Media ad to a client (who probably wishes to remain anonymous). We were on our way to a new creative paradigm, no longer living in a world constrained by a limiting technology. The next front in the creative execution war for the team was, of course, video.

Now approaching a year later, what happened!?

One of the projected industry shifts in 2016 was the total and utter annihilation (slightly exaggerative here) of Flash based video players as publishers saw the light and made the shift to HTML5 based players. It hasn’t happened that quickly with a significant number of publishers and industry members unfortunately taking their time with the transition. Industry observers predict that most of these companies will switch this year – but predictions are just that so we have been operating with the perspective that we will have to deal with this transition a bit longer.

As such, the RhythmOne team working on our Advanced Creative Platform (ACP) has introduced support for multiple versions of VPAID to make sure we have all use cases covered. As of last month, we offer VPAID in java script only, SWF/Flash only, or a JS/SWF wrapped VPAID URL.

read more

[loafofbread] 11/4/2017 13:44

Let's hope it doesn't take another 141 weeks to get back there.

This afternoon would do me.

[sikhthetech] 11/4/2017 13:21

Digital advertising and the counter-revolution

Industry challenges ahead...surprise, surprise...

"But the underlying trend also confirms that internet ad growth rates are slowing, expected to fall to 12% over the next year and by 10% by 2019. One reason for that might well be attributable to growing scepticism in some quarters about the reliabilty of the results and the metrics from digital ads."

JPMorgan Chase, an early and enthusiastic user of programmatic advertising, has slashed its digital advertising. This came on the back of pulling its ads from YouTube due to the extremist content issue, but the real reason is a wider issue. The bank had been running online ads on 400,000 websites, but following a review of how many of those were ‘safe’ for its brand, pulled out of 395,000 of them.

Taco Bell, CMO..

"She also pointed to the ‘dark side’ of digital advertising:

It’s a bit of a morass right now. I think there are really big, dark clouds that are hovering over our industry that make it very scary to be putting money into the marketplace."


It’s a sentiment that echoes that of Procter & Gamble, the world’s largest advertiser, which in January put the ad tech industry on notice that it needs to change its ways and operate to higher standards. Chief Brand Officer Marc Pritchard declared:

The days of giving digital a pass are over. It’s time to grow up. It’s time for action. We’ve given them plenty of notice, more than a full year for many.

[kendonagasaki] 11/4/2017 13:19

I second that footy!

[rocket fuel] 11/4/2017 13:01

wouldn't be surprised to see a test on 50 today

[andydangerous] 11/4/2017 12:49

*141 week high broken.

[lance corporal winstanley ash] 11/4/2017 12:44

52 week high broken. 66p next I'm hoping.

[loafofbread] 11/4/2017 12:13

looks like sugar in the gas tank?

[kendonagasaki] 11/4/2017 11:56

looks like your ships out of juice rocket?

[sikhthetech] 11/4/2017 11:45

Native ad spend increased 600% in 3 years, but early adopters are bailing