Lightwaverf Share Discussion Threads

[sinkyj] 03/12/2018 23:00

I've seen at least one Google Play review done by an employee, so I would think there were more. Good luck to them! I'd be disappointed if they weren't trying to push up the review scores.

In terms of new products, CT has it about right, because the company also said that Security products were coming as priority. Security is one of the few areas in this market that can sell really well. I would have thought a UK Homekit security kit would have been a no brainer. The sensors could be used for other things like turning heating on and off, turning lights on entering a room, turning out side lights on, so useful all round. Also a camera would have provided the opportunity for starting people off on the recurring revenue theme, which is so missing from this business. They have a recurring cost and one off revenue structure, which is extremely bad. You buy a hub for 129 and get a lifetime of new Apps and cloud use.

The heating system could do with a refresh, it isn't really good enough now. It was designed in a pre Nest, Hive etc era.

Then there are all the Gen1 products like plugin sockets, battery powered switches that are missing, even simple manual remote control.

The main issue is/was the choice of proprietary protocol , completely incompatible with the previous Gen1. That means the company has to develop a lot of things itself and can't even use it's previous products to fill in. That's a huge R&D burden. That's why new products aren't flying out. You need a large team and perfect leadership to design everything yourself in a short timeframe.

At some point they've got to decide are they a system supplier or just part of the system and design the products accordingly. Even large companies don't attempt to manufacture and design everything themselves. As I've said a couple of times, I think I would have just make a very low cost adapter that plugged into other smart hubs or Smart speakers and let others take care of Apps and clouds etc or make higher end products that have some sort of recurring revenue stream. The middle ground doesn't seem to be making much financial progress.

The strategy they seem to have is almost from the double glazing days, direct sales leads from exhibitions and commissioned sales agents. That also could work, but they'd have to get much more aggressive with sales and marketing techniques. The famous brand in the USA that has succeeded floods areas with Mormon sales people and uses extremely high pressure sales techniques. They don't design their own products, they integrate from multiple manufacturers.

The problem we've had as long term shareholders is that we've never stuck to, or delivered on any particular strategy. Whoppy, will be able to tell you all about the failed commercial strategy. You can't sell direct, sell though stores and then attempt to make commercial products. Then make any of them successful with a limited marketing budget.

[clocktower] 30/11/2018 13:08

LOL whoppy - Good Reviews I will grant you - did you submit them all? :-)

The other thing crossed my mind if they were not all from you, was that LWRF support team must have had so few contacts with clients, maybe due to a lack of sales or so few problems with the goods that allows them to provide such prompt support.Wonder which it is?

I agree that the starter has not been served even though they have used huge amounts of investors money, offering nothing in return, not even a decent starter to wet your appetite, as least the Turkey will live but you are likely to starve if your really believe they will ever put something tangible on the table for investors to swallow - and have no fear they are only fully of wind and I agree much of it is smelly.

Jam tomorrow!! Give us more money!! Go cold Turkey!!

[whoppy] 29/11/2018 15:20

There is no pardoning needed other than at the end of the meal where an appreciative burp is customary. We've not even had the starter yet where Lightwave is concerned. You can't rush a good meal.
Something for your pre indigestion and flatulence, or is it IBS coming out the wrong end again.

[clocktower] 29/11/2018 15:12

Whoppy, This is one Turkey that President Trump will not have pardoned - so likely to get the chop before Christmas imo. :-)

[whoppy] 29/11/2018 15:10

Go read all the 5 star reviews on Trustpilot. They are pretty good. A few turkeys, but you always get them, bit like on this board.

[clocktower] 29/11/2018 14:56

They hace done Mk2 but have needed new product for some time, like security products for example. At one stage I seem too recall they said there was products in the pipeline. However, I guess they have not had enough money left, after living off shareholders for so long.

sinkyj would be the most knowledgeable poster who knows about the products they should now have in their range.

[buywell3] 29/11/2018 14:50

They probably have lots of old stock to shift first

Companies like this (small) like/have to to see a return on their money before doing Mk2 products

[clocktower] 29/11/2018 14:01

Just 6k sending this down almost 2% - In view that it is taking so little volume to send this sliding I have re-set my estimate downwards to 3/3.5p by the end of the year, maybe even lower, as the company seems to be lacking in new product disclosure, which might have given a shot in the arm to sales.

[clocktower] 16/11/2018 16:20

Still with luck you should see the results within a month - hopefully LWRF do not delay them further than last year as they could give out a Christmas present on the last day , as they said the results would be in December - not which date.

I doubt there will be many buys before the results as I cannot imagine any good news leaking out.

[clocktower] 16/11/2018 16:11

Maybe 95% of the people hanging onto LWRF shares do not like to admit they have bought a pig in a poke either whoopy.

Cash was raised at 16p the shares rose up to around 21p afterwards but have since slumped - for the moment you can get around 7.5p a share - soon it will be 5p imo or less.

What is the glue that is sticking this together?

I got my fair share of bummers but thankfully this is not one, I wish it would have been a larger company that one could have shorted the pants off of it. If it had been it would have been showing me a super profit by now.

Barry Gamble liked this:




I feel very lucky that I get to travel all over the world ...

I bet he does at stock holders expenses I dare suggest.

[sinkyj] 16/11/2018 16:10

CT, This maybe one disgruntled customer due to poor QC or maybe even a competitor but they are way off the mark regarding Bs1363. The products they state as superior meet Bs1363 dimensionally only, they don't don't need to meet the full specification. Lightwave meet the full Bs1363 specification including temperature rise. They are mistaken regarding plastic or screw quality. Trust me I know this area very well. There are many areas you could find to take Lightwave to task. Quality of the hardware isn't one of them.

[whoppy] 16/11/2018 15:40

You do realise that 95% of people that buy products can't be bothered to write a review. Even if it's the greatest product in the world, or the worst.

[clocktower] 16/11/2018 15:34

Not many are as damming as that one though whoppy - by what percentage do the good ones outnumber the bad?

Mind you there are not that number of reviews to get a fair idea - so you can assume sales are slower than you would like - how many have done like the above customer - sent it back for a refund?

[whoppy] 16/11/2018 15:22

You get loads of good reviews and some bad reviews.

[clocktower] 16/11/2018 15:09

An Amazon review:

"William Mckibben
1.0 out of 5 starsNot reliable and overpriced.
14 October 2018
Colour: WhiteVerified Purchase
Purchased two double gang remote sockets.
1 installed in bedroom and working ok after 1 day so far.
1 installed in sitting room at TV socket. In less than 1 day the right gang socket will not switch off. Left gang socket is working ok.
You can hear the relay click when you switch it on, and it does give a weak click sound when you switch it off but still supplies power when 'switched off'. The LED gives the impression it's off (red) but it's still supplying power.
Paired it again, still faulty.
Checked ring cct connections at back of socket, ok but still won't switch off.

Returned item for a full refund as I wasn't prepared to switch out the standard double gang socket again for a replacement.
I used two Amazon remote plugs instead and they work fine so far. From a convenience point of view you are better using these or similar and they work with Echo. If they fail you just unplug and replace, if the Lightwave sockets fail you have to isolate the ring mains and replace the socket etc etc.
The Lightwave sockets using the app work with Echo as well it has to be said.

Quality of the socket I'm debating. It has BS1363 marked on the back of the socket but I'm not sure. The quality of the screw terminals is just not the same quality as the screw terminals on the house standard socket I removed. No way.

The metal front of the socket looks impressive and the box it comes in looks swish but I have a notion this is to hid less electrical quality of the socket.
It updated the firmware via the WiFi fine, and you can change the 'off' LED colour and dim it. All good but it masks the underlying electrical quality of the product.

At £59.99 per double gang socket, I'd expect better electrical quality.
This brings me on to the Lightwave Link Plus control hub.
Quality is bad. The plastic casing is almost transparent. Yes it hooks up to WiFi no problem, yes you can change colour and dim the LED.
But for £129.95 I want better plastic and a more substantial item.

Having written this, I'm going to return the lot, double gang socket and hub and get two Amazon remote plugs instead.

This product may work for some but at that price, it's not for me. Did I mention it comes in nice swish boxes!"

[clocktower] 16/11/2018 15:04

So, although they have the Big Apple business, the company have failed to provide an update on the number of units providing data. If sales had been booming I think they would have been shouting from the rooftops.

Clearly every outlet helps with exposure but will major house builders specify LWRF for large scale projects - I doubt it due to the price of the product. Yes, there maybe a few of the small builders putting the products in but until such time as the product become an industry standard - volumes will remain low and the company will continue to burn investors money imo.

Is it money well spent going to exhibitions - who are they trying to attract - are they good at following up the leads they do get?

How long before another cash call?

[sinkyj] 15/11/2018 08:24

It's probably a more effective sales channel than the others. Dixons do have sales and support staff trained in this area. Dixons / Car phone were going to do installation services and equipment supply for a SSE the 2nd biggest utility in the Uk. I was slightly involved with it. Eventually, the US company I knew declined to tender for the whole deal as they didn't have UK sockets, dimmers and felt it wasn't the right time in their roadmap. A utility partner would be big news. If lightwave have any sense they'll bow to customer demand and make the kit smartthings compatible too, as well as Homekit . The two big players. If they have more sense they'll make a little USB lightwave widget to plug into other hubs, Alexa, Google and the Apple TV and stick to high quality peripherals not expensive proprietary hubs. That would have saved them millions in repeated App developments and missed deadlines . It's Still a company weak point, if you look at customer feed back. And a also a fundamental poor business. The App is free, it costs a lot to develop, support and maintain and there is no recurring revenue. It's never been good enough to get a few for. So you either make a very basic one and let other people deal with the customers or make a high end one and charge for it. Lightwave hace always been in the middle. I'll dig the full post out at some point. Still, this is even better news than it appears at first glance.

[whoppy] 15/11/2018 08:19

Why do you not like Lightwave having products online with Currys? They are well known.

[clocktower] 15/11/2018 08:01

What a farce - LWRF have been going to shows for years now under the umbrella of the former distributor. As for on-line sales at Curry`s I doubt the will be taking any stock, just get any orders filled direct from LWRF I guess.

MM trying to make a few quid sucking in buyers at a higher level by making the stock up before the market opens.

[whoppy] 15/11/2018 07:36

15 November 2018

LightwaveRF plc

(AIM: LWRF)



Distribution agreement with Dixons Carphone





LightwaveRF plc ("LightwaveRF", "Lightwave" or the "Company"), the leading smart home solutions provider, is pleased to announce a distribution agreement with Dixons Carphone to sell Lightwave products online through its electrical retailer, Currys.



Currys online, which targets customers both in the UK and internationally, is now selling Lightwave's Smart Socket, Smart Dimmer and Lighting Starter Kit from the Smart Series product range.



Additionally, Lightwave has been participating in a number of electronics trade shows. It most recently exhibited at the ElexShow on 1 and 2 November 2018 and it will also be showing at Lux Live, Europe's largest annual lighting exhibition which is taking place at London's ExCel until today. Furthermore, Lightwave will also be exhibiting at Live North on 22 November 2018 at Aintree Racecourse, Liverpool.



Jason Elliott, Chief Executive, commented:



"We are delighted to have signed an agreement with another high-profile retailer, adding to our existing partnerships with Apple and John Lewis. Thanks to our marketing and sales initiatives, we continue to make good progress in increasing our brand visibility and product availability. Having a presence at these electrical exhibitions is all about building further awareness through demonstrating the effectiveness of our products to a large audience of consumers and retailers."

[clocktower] 09/11/2018 12:10

I notice that they are discounting a large number of items on the company website - not the best of ideas at this time of year to be offering packs of thermostats at a discount and boiler switches if sales are booming. Unless of course they have purchased to many of the wrong product and not sufficient of the ones that are selling.

[whoppy] 09/11/2018 12:03

High demand for products.

[clocktower] 09/11/2018 11:30

Is that demand for assistance/help or are they suggesting that the demand is for product - if it is product then they have even more problems than one could imagine,as they might have supply problems.

What was the question put to them whoppy?

Have the board kept changing the CEO to keep themselves in a job, while blaming the failing on the CEO each time?

[whoppy] 09/11/2018 09:27

Reply from Lightwave
Published 17 hours ago
Sorry to hear about the issues you have experienced. Demand is exceptionally high and a small number of our customers have experienced some delays. We will be sure to provide feedback to our support team to improve the communication regarding delays. If you do need any assistance please do not hesitate to contact us at [e-mail] or 0121 2503625, thanks.

[sinkyj] 06/11/2018 20:10

Market cap now around £5M. Average Seed round is $7.5M these days in the US. Competitors that haven't delivered a product yet, raised at £10M. Something is very wrong here. You'd have to be disappointed if you were one of major shareholders that's put in at much higher levels. I'd be changing the entire board myself, not just the CEO.