Bright Things Share Discussion Threads

[iantc] 19/8/2009 07:52

good post carl ,imho thats a fair view on bgt prospects .a will be a little supprised if in the future wl dont reverse into bgt in some form of takeover and dom ends up in the states with his old partner from the early bgt days ,the guy who invented bubble .wl seem to be the driving force behind socialgo and without them its a none starter

[carl79] 19/8/2009 07:38

oops -Yes TA - I'm not sure what I was thinking with that £300M Ning valuation! lol...

I can not see BGT making use of the gaming connection just yet guys. They are yet to offer the full premium social network experience (speed, aesthetics, ease of use etc)...I doubt they'll throw cash at an off shoot gaming venture until the basics are nailed down...I would not be happy if they did anyway...

I think the closest they'll get is a gaming developer taking a few networks as extensions of their gamer interaction...however, this is something the DEVELOPER would initiate as opposed something BGT would drive and manage - imo

TA - ref being impressed, i'll be impressed if they have a premium sign up rate of 5% - 4,000 networks paying for services. Standard sign ups a re fine but as we know with Ning, these numbers do not do anything for the bottom line and unlike Ning, we do not have a "stellar" team packed with high flying internet gurus and technicians who seem to have a knack of sucking in investor cash at premiums...I'm NOT saying our team is worse but they are not established, not as well known and will not imo keep BGT funded on reputation alone ... investors this side of the pond will need to see a short time frame of RoI imo beacuse to put it bluntly, investing in BGT has done nothing but lose people money for years and the graph demonstrates this to all new investors...the future may be blindingly bright but they will need to put a credible case forward becasue the past has been bleak

[the analyst] 19/8/2009 07:19

Hi Ian,

Are you suggesting that Dom does not currently spend much time on SocialGO?

If so, do you have any information to back that up? - i.e. how often Dom is in the US and how much of his time when he is there is spent working on projects other than SocialGO?

Or, are those comments going back to observations made last year, before SocialGO really started to take-off?

[the analyst] 19/8/2009 07:16

The point is, if there is new innovative technology being used in the gaming world that would enhance the SocialGO technology, then Dom is in a position to know about it first and to be able to integrate it very quickly before people like ning even know the opportunity could exist

If you look at the way that games work these days, they most-often involve player interaction. Those games being developed right now will include some quite stunning ways in which people can interact with each-other over the internet

Gaming will be at the forefront of online communication - If some of the features and technology from games being developed right now can be integrated into the SocialGO platform, it could result in something very exciting

[iantc] 19/8/2009 07:04

the analyst - 19 Aug'09 - 07:23 - 4486 of 4487


I think you could be right, Purav - the vast experience that Dominic has in the gaming world may be helping in all sorts of ways.

thats why he is a non exec of a big games company and why he spends alot of his time in the states,bgt is all about sn now

[the analyst] 19/8/2009 06:23

I think you could be right, Purav - the vast experience that Dominic has in the gaming world may be helping in all sorts of ways.

[the analyst] 19/8/2009 06:21

Hi Carl,

I think it's even more impressive that they have kept up the registration rate during August, which should be a very slow month. I wonder if we will start to see the rate increase as Oct/Nov comes and people begin to stay indoors a bit more?

I think they will increase the sign-up rate and we should be on for 300,000 registered networks by the end of 2011

By the way, the latest fundraising over at ning values them at over £450m, rather than £300m

[carl79] 19/8/2009 06:18

Purav - I think the gaming connection is dead...it never took off for BGT although Dom did indeed make a fortune from the industry

[purav] 19/8/2009 05:23

i think the gaming connection is of note. The complexity of games is phenomenal compared with almost any business application on the web. I think these guys could come up with some novel ways of interacting that will suddenly just take off.

[carl79] 18/8/2009 16:08

The sign up numbers show no signs of slowing - this is not a fad, nor is it a case of Ning networks jumping ship...We look like we are acquiring "fresh" users and in that respect of worthy of comparison to Ning - albeit a smaller, better looking cousin as opposed to a complete peer.

This imo means that we are due a re-rate...if we are bringing in 9,000 networks a month with a higher than average % of premium sites then given that Ning are valued at over £300M I think investors need to take notice...The only thing that stops me proclaiming this is a guaranteed certainty is that we have not had it confirmed by BGT that they are indeed beating Ning's conversion rate...

if they do I sincerely do see us being significantly upgraded becasue given what we know and assuming all things remain equal, we have a business that will double in 12 months time (given current run rate)...Not many places one can invest right know and know that the company will double its customer base in 12 months is there??! Question on everyone's lips is whether or not they can do this and see profitability though and I hope that BGT address this in their next update which I think is only weeks away...

C

[carl79] 13/8/2009 13:03

A lot of shares changing hands - i wonder if it is net neutral, if someone is decreasing or if a stake is being built...

I half agree TA but it is not an overnight success with BGT (It is not even a success yet until they inform us of what the script is)...So for the competition to steal a march on us i would expect they are already well under way and need no prompt from BGT regarding how lucrative things can get. Ning lost WL to BGT and I expect that ever since Ning have had an eye on what we are doing - they do not come much more powerful in the diy network space and if they wanted to compete directly they could i guess but we are yet to see them go down that road...but they could do! (I say this in terms of business model and acute focus on moving networks up the value chain)

Thus, if i were in charge I would be gearing up my services to fight off this competition because it WILL come from somewhere. If funds are required i'd show off about how well i'd already done and say that with more funds I could grow even faster and into more regions etc - thus sucking in money like Ning did...then i'd use the money to bolster my services and perhaps even diversify a touch so i'm not so reliant on this product...BUT - the big question is are they doing well and would giving their performance to date details improve the market's perception of them?? They certainly talk a good game and scoff at Ning's conversion rates so unless they are experts at calling the pot black we should at least see numbers that supersede Nings premium take up rate...which equates to what? Say 1000 premium networks / £300k p/a? Upside being the typical average of 3% - 2250 premium / £675k pa?
Market busting numbers of say 5% conversion - 3750 premium / £1.1M p/a?

We should hopefully soon see

C

[the analyst] 13/8/2009 12:51

Meanwhile, another 1m trade goes through at mid-price

[the analyst] 13/8/2009 12:50

I agree, Carl

There is a danger, though, that they want to play their cards close to their chests a bit longer so that competition don't realise how lucrative the 'build your own social network' market can be.

Right now, potential competition look at ning and the fact they seem to be massively loss making - that probably puts them off from starting-up their own products, which is a good thing for us whilst we build critical mass.

I do expect an update on current trading with result, but I wonder if it will come with quite a few cautious statements weaved in so as to not (yet) let other companies know what a gold-mine this sort of thing can be...

[carl79] 13/8/2009 12:02

I would be thoroughly disappointed if they only provide an update to March! Given the nature of what they are doing they should be more forthcoming at these early stages imo becasue it is an untested venture for BGT and investors need some formal reassurance if indeed they are doing well...

[the analyst] 13/8/2009 10:43

Results have to be released within the next 7 weeks, so not long to wait.

When the results do come out, though, we just have to hope they include a thorough update on current trading, otherwise it will be pretty useless. The figures being reported will only be up until end of March, which was only just after they launched the full product, so the revenue will be negligible

Meanwhile, I guess it's just a case of relaxing and enjoying the summer - it's a lovely day here and the sea is calm, so I'm off for a swim!

[haff1] 13/8/2009 10:20

... doesnt look like it: grumble, grumble ....!!

[digger27] 13/8/2009 10:14

Will this ever go up? The buys over the past few days have had no effect and then comes along a piddly sell and down she goes.

[ljsquash] 13/8/2009 09:03

Off thread - KIO may be worth a look at. Up 25% at present on very good half yearly just paid a maiden dividend and only a tiny bit of volume likely to have an impact.

[carl79] 12/8/2009 15:23

Bar this and a few others im out of AIM and will not return for the foreseeable future...

Good luck with SEO though SirM...

Regards this - buy some. You'll be happy :-)

You still got my Email address? Say hello at some point and we'll catch up...

[sirmark] 12/8/2009 15:07

yes it was showing my portfolio down..... no hold on ....... it's still down ...lol


Stanelco results 2 weeks ... be about time for me to get a huge multibager.


As for this, who knows .... must admit I'm glad im out but watch with anticipation and wish all still invested well...

[carl79] 11/8/2009 22:04

think there was a problem with their servers..could not ping them for a few hours...

[iantc] 11/8/2009 18:31

yes me carl