Snacking at 30,000 Feet: American Airlines Customers to Test New Food Concepts on Select Routes in September

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Armour Grp	LSE:AMR	London	Ordinary Share	GB0000496611	ORD 1P

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Snacking at 30,000 Feet: American Airlines Customers to Test New Food Concepts on Select Routes in September Customer Feedback Could Lead to New Food Options for All Passengers FORT WORTH, Texas, Aug. 26 /PRNewswire-FirstCall/ -- Beginning in September, customers on select flights will help American Airlines choose a new on-board food option for its main cabin. American will test new Buy on Board food options -- SnAAck Box and LSG Sky Chefs In-Flight Cafe -- that the airline may consider rolling out on domestic routes based on customer and flight attendant feedback. Throughout September, customers on select flights can buy an In-Flight Cafe breakfast and lunch/dinner combination meal for $5-$7 or an a la carte snack for $3. The meals include a fresh sandwich or a salad and a variety of pre-packaged snacks, such as Quaker(R) Fruit & Oatmeal Cereal Bars or Kettle Classics(R) Potato Chips. The In-Flight Cafe will be offered on flights between the following markets: -- Dallas/Fort Worth-Hartford, Conn. -- Dallas/Fort Worth-New York JFK -- Dallas/Fort Worth-Reno, Nev. -- Dallas/Fort Worth-Portland, Ore. -- New York JFK-Seattle -- New York JFK-Phoenix During the last two weeks of September, passengers flying on other select flights will be able to purchase a breakfast or lunch/dinner SnAAck Box for $3-$5. The SnAAck Box will contain four to five pre-packaged brand-name snacks such as Kellogg's(R) Nutri-Grain(R) Muffin Bars, BALANCE(R) Bar, and Pepperidge Farm(R) Milano(R) cookies. The SnAAck Boxes will be offered on flights between the following cities: -- Dallas/Fort Worth-Orlando, Fla. -- Dallas/Fort Worth-Orange County, Calif. -- Dallas/Fort Worth-Philadelphia -- Nashville-Los Angeles Also, as a part of the trial, passengers on select flights will be able to choose from a variety of new complimentary snacks. Flight attendants will provide customers with a high-quality selection of snacks, including ReaLemon(R) Lemon Cookies, Jelly Belly(R) Jelly Beans, Ocean Spray(R) Craisins and Rold Gold(R) Pretzels. This test concept will be offered on flights between the following cities: -- Dallas/Fort Worth-Seattle -- Nashville-Los Angeles "American is committed to making travel easy and convenient for customers, and we look forward to hearing what they say about the option of buying food during flights," said Dan Garton, Executive Vice President-Marketing. "These food tests are another example of ways that American Airlines works to better understand what customers value." All three options will be offered in conjunction with American's complimentary beverage service. American continually conducts research to meet the needs of its passengers, including reviewing the food options it offers passengers. Recently, American introduced low-carbohydrate, high-protein options to First- Class passengers flying on domestic flights. American Airlines is the world's largest carrier. American, American Eagle and the AmericanConnection(R) regional carriers serve more than 250 cities in over 40 countries with nearly 4,200 daily flights. The combined network fleet numbers more than 1,000 aircraft. American's award-winning AA.com web site provides users with easy access to check and book fares, plus personalized news, information and travel offers. American Airlines is a founding member of the oneworld(TM) Alliance, which brings together some of the best and biggest names in the airline business, enabling them to offer their customers more services and benefits than any airline can provide on its own. Together, its members serve more than 575 destinations in 135 countries. AmericanAirlines, American Eagle, AmericanConnection and AA.com are registered trademarks of American Airlines, Inc. GET A GREAT LOW FARE. AND A LOT MORE AIRLINE. AMERICAN AIRLINES. DATASOURCE: American Airlines, Inc. CONTACT: Laura Mayo, Corporate Communications of American Airlines, Inc., +1-817-967-1577, or Web site: http://www.aa.com/

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