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AWR Adwalker

0.07
0.00 (0.00%)
17 May 2024 - Closed
Delayed by 15 minutes
Share Name Share Symbol Market Type Share ISIN Share Description
Adwalker LSE:AWR London Ordinary Share IE00B00MRN72 ORD EUR0.02
  Price Change % Change Share Price Bid Price Offer Price High Price Low Price Open Price Shares Traded Last Trade
  0.00 0.00% 0.07 0.00 01:00:00
Industry Sector Turnover Profit EPS - Basic PE Ratio Market Cap
0 0 N/A 0

Letter of Intent Signed

12/06/2007 8:00am

UK Regulatory


    12 June 2007

                                 ADWALKER PLC                                  

                         ("Adwalker" or "the Company")                         

                Letter of Intent signed for pilot launch of an                 

               Interactive Screen Network with Global FMCG Group               

Further to the announcement made on 14 May 2007, the Board of Adwalker, the AIM
listed specialist in wearable media solutions, announces it has signed a letter
of intent to pilot an interactive fixed screen digital network on behalf of a
FTSE 100 Fast Moving Consumer Goods ("FMCG") company, with the intention of
rolling out an extensive network of interactive screens across Europe if the
pilot is successful.

Under the terms of the pilot, Adwalker, with assistance from major IT service
providers, will deliver an interactive fixed screen network for the FMCG
company within retail outlets in Europe. The pilot will begin in July and run
through to the end of the 2007, when an assessment of its results will be made.
If successful, a potential roll-out programme is expected to commence in 2008.

Simon Crisp, Adwalker CEO, added: "This is a significant opportunity for the
Company. Adwalker has been chosen to pilot the network on the basis of its 
expertise in the disciplines of media and interactive technologies.

"Whilst fixed screen networks have, up to this point, not been part of 
Adwalker's core strategy it is an evolutionary step for the Company to bring
the benefits of the Adwalker platform and its unique consumer interfaces to
that of the fixed screen network arena."

 

                                   --ENDS--                                    

Enquiries:

Adwalker plc Tel: +353 (1) 866 9000

Simon Crisp

simon@adwalker.com

Bishopsgate Communications Ltd. Tel: 020 7562 3350

Dominic Barretto Mobile: 07930 450 156

Sophie Davis Mobile: 07960 830 635

sophie@bishopsgatecommunications.com

www.bishopsgatecommunications.com

John East & Partners Limited Tel: 020 7628 2200

Simon Clements

David Worlidge

Notes to Editors:

About Adwalker

The Adwalker mobile out-of-home, interactive media platform is an advertising
and media platform which is worn by its operators (`Adwalkers') as a compact
body pack incorporating a LCD screen, wearable computer, touch screen and
printer, enabling services and applications which include brand advertising,
point-of-sale, data capture and promotions.

Some of Adwalker's blue chip clients to date include Bank Of America, AT&T,BT,
Virgin Music, Volvo, Lufthansa, Motorola, Diageo, Daimler Chrysler, Microsoft,
Paramount Pictures, UIP/Universal Pictures, GSK, Ask.com, 3 Mobile, American
Express, Coors, Comcast, O2, Ford, Guinness, Telemundo, British Airways,
Charles Schwab and Jameson's.

Adwalker's shares were admitted to trading on the AIM market of the London
Stock Exchange in August 2005. (Ticker: AWR) Its headquarters are in Dublin,
with offices in New York and London.



END



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