LONDON, March 26, 2020 /PRNewswire/ -- Lanistar, a
new banking alternative fintech company, launches today, after
securing £2m seed-funding. The company, which is based in
Hammersmith, formally launches with over 45 fulltime staff, with a
further 150 support staff due to be added, and is founded by serial
entrepreneur Gurhan Kiziloz who has stated his ambition to create a
£1bn fintech company and challenge traditional banking
services.
The seed funding, which was raised through private financing and
family contributions will support Lanistar's creation of a
game-changing new debit card product, that will help customers
streamline their money through cutting-edge technology. Lanistar's
flagship new product is expected to be officially launched in
winter 2020 and make use of polymorphic technology and open
banking.
The company hopes to tap into the lucrative millennial and
Generation-Z, 18-35 market, attracting customers who are seeking
aspirational and lifestyle brands to enrich their daily lives. As
part of its marketing effort, Lanistar is offering early supporters
and online influencers the opportunity to own part of the company,
helping raise the company's profile and reach its target
valuation.
Lanistar has invested heavily to ensure it is fully compliant
with the EU's General Data Protection Regulation (GDPR). The
company takes cyber security extremely seriously and has also hired
industry specialists to ensure all product developments is 100%
secure.
Other key hires in Lanistar's team include leading technology
specialists, financial analysts, cyber security specialists,
marketing and media experts as well as industry veterans and
disruptors.
Gurhan Kiziloz, CEO, Lanistar, comments:
"Consumers are crying out for a hassle-free banking alternative
that can make their lives easier and give them first class customer
service. For too long the established banking providers have
treated their customers like numbers a spreadsheet, letting them
down when they need it most and ignoring their concerns.
"We're investing heavily in a product that will transform the
market, giving consumers a personalised, exciting experience which
will fit easily into their daily lives.
"The days of outdated, poorly performing banking services are
over and we're here to set the new industry standard. We fully
expect Lanistar to become the next £1billion fintech company and
our team will work around the clock to turn this dream into a
reality."
About Lanistar
Lanistar is a hassle-free banking alternative that is
revolutionising how customers streamline their money through
cutting-edge technology. Founded in 2019, Lanistar is developing a
new service, which will tap into polymorphic technology, providing
superior security and premium customer service. The company aims to
reach a £1bn valuation in the next few years.
For more information please visit
https://www.iamlanistar.com/