Bidstack Share Discussion Threads

[the deacon] 19/8/2019 13:49

Indeed, likewise Rocket League - where there's plenty of advertising space too. The scale of opportunity is mind boggling

[lukehold] 19/8/2019 13:48

I imagine this development was done alongside a particular game like rocket league which has billboards around the outside like fm.

[the deacon] 19/8/2019 13:40

There's tons of billboards and virtual advertising in places like Mega Mall and Tilted Towers (as well as a whole host of other smaller locations) within the fortnite map. I'd imagine it's quite easy for BIDS to initiate some proper advertising within that space, rather than the Fortnite specific stuff that's there now. There's also the various decals for the vehicles and skins as you say. Just tons of potential for BIDS to really go to town with the likes of Fortnite, without affecting the gamers experience in any way. More importantly, however, are the millions of fans who religiously watch streams of their favourite players - providing a huge opportunity for advertising. Some of the top gamers are clocking up 10's of millions of views within 24 hours of uploading.

[chartsworth] 19/8/2019 13:36

Yes I suppose that makes sense.

[mlf51] 19/8/2019 13:28

I think the share price will be volatile until all these deals are monetised, which should be in Q4.GLA

[chartsworth] 19/8/2019 13:23

Yes I thought a bigger jump would have occurred. Hopefully there'll be further moves up over the coming days.

[liz872] 19/8/2019 13:22

GN Lunchtime profit takers that havent read the RNS ..... ooops

[global nomad] 19/8/2019 13:16

lunchtime profit takers.....

[aidenabettin] 19/8/2019 13:14

Some tokens will be kept in game and on chain and some (major prizes) could be swapped or cashed in off chain to a wallet of choice

[global nomad] 19/8/2019 13:14

I've mentioned before that we can also consider advertising in a far more subtle way with this type of plugin, branding and the subtlety demanded by a media savy generation will be important. The plugin 'will' allow for top gamers to be sponsored by companies given the targeting potential of the software means that a gamer could be sponsored by Adidas or Jaguar and everytime/wherever they play those names will be on their stuff and on all the clips of their gameplay..

So less generic ads across games and more specific brand association. IF athletes and clubs are paid millions to wear/use particular products then the same is going to happen in gaming...

Bidstack is there to provide the solution.

[aidenabettin] 19/8/2019 13:12

Watch-earn-play.Paid in tokens by the advertisers

[moneygenxyz] 19/8/2019 13:09

I think the gamer could/should be rewarded for wearing programmatic ad skins (similar to aidenabettin's idea but doesn't have to be crypto).

Imagine if you are all cammo'ed up and a Nicky Minaj (Yes FM has had these) ad flashed up on your coat whilst hiding in the bushes :P

[chessmaster10] 19/8/2019 13:04

The obvious opportunity here are the 'skins' on fortnite players.

Watched by potentially millions of people at a time as the gamers stream their sessions live on twitch or mixer (as per the recent story where 'Ninja' moved from twitch to mixer).



Those skins could now be developed as programmable advertising spaces. The value for advertisers in being directly associated and promoted by this new breed of e-sports star could be immense.

[moneygenxyz] 19/8/2019 13:02

iLeeman, shh it's our little secret....

Pay day can come around again before this flys even further for me. Just glad that I'm already severely over exposed.

[markstevenkirby80] 19/8/2019 13:00

Just a everybody a pint at the bar ring that bell ,boom

[ileeman] 19/8/2019 13:00

Got to be the most significant RNS they have ever released, but only 15% up currently.

[dafad] 19/8/2019 12:59

Justin's going to be happy!!lol

[scottman72] 19/8/2019 12:59

Roley, note that the RNS states that this works with currently live as well as soon to be launched games. This will only be a small update to start advertising. If they've not already programmed thus in in preparation.

[aidenabettin] 19/8/2019 12:57

If its got an 'e' in front then get in BIG time.hTTps://techwireasia.com/amp/2019/08/why-social-ecommerce-is-set-to-become-the-next-big-thing-in-china/?__twitter_impression=true

[niggle] 19/8/2019 12:52

adorling

I honestly doubt there are many shorting this tiddler.

[moneygenxyz] 19/8/2019 12:49

Stolen from MOJO at LSE board. This is an unprecedented scaling opportunity.

[niggle] 19/8/2019 12:48

"a new Bidstack plugin"

I like the sound of that.

[moneygenxyz] 19/8/2019 12:43

I started counting them one by one, gave up when I dropped the table in excel and realized that my rows went all the way down to 700.... that's a rather large back catalog of games.

Admittedly not all relevant but you get the idea.