Audioboom Share Discussion Threads

[sir_dominic] 07/6/2020 08:22

Whoopy007 this is from Adioboom Investor Relations page, very top: “ Audioboom is the leading spoken‐word audio platform for hosting, distributing and monetising content“ . Yes we know the difference...

[wooty01] 07/6/2020 08:04

I'm not sure why I'm wasting my time but when I see such misleading statements they have to be corrected. Trueblue misleads on analysis of figures which he has now admitted. How about his language. The wording in every Audioboom RNS is :Audioboom is a global leader in podcasting – producing, distributing and monetising premium audio content to millions of listeners around the world. Audioboom operates internationally, with operations and global partnerships across North America, Europe, Asia and Australia.Trueblue says " the global leader". Audioboom state " a global leader". I'm sure we know the difference.

[rachelrileysbra] 07/6/2020 00:04

Dom,

6th in the total tally chart and 29th on podcast chart. The lower the 2nd number the better. It shows breadth.
If the majority of listens came from 1 podcast that would be a concern.

All,

Let's not forget that BOOM have ad inserts in none AON podcasts too.

Do I have any doubts currently?
Yes.
Would I have more than 5-10% of my portfolio on this? Absolutely no way.

Why did BOOM chose triton (or was it the other way around?).
Wasn't there a lot of bitterness about 2 years ago?
Where was the cash coming from for the RTO?

Anyway, take it easy.
GLA.
Hope it all works out.

[true8lue] 06/6/2020 23:36

Sorry you're quite right but I can assure you my intention isn't to confuse in fact the precise opposite.

The 7 million per week is referring to downloads in the US as verified by the triton report, and the 60 million per month is referring to downloads on our Q1 RNS. My question was that if the US are our stated largest market, is it fair to say that we get 32 million downloads per month outside of that territory?

My second point was merely a question of the global leader statement we put onto each of our press releases.. clearly we're not the global leader, so why put it.

[bbluesky] 06/6/2020 18:54

Cross referencing with Statista.com - so not signed up with Triton.
1.iHeart 22
2.NPR 21
3.NYT 9.5
4.PRX7.5
5.Wondery 7.5
6.Barstool Sports 5.3
7.WNYC 4.7
8.NBC 4.6

BOOM is above NBC on Triton, so certainly at least in the Top ten and looks like the Premiership Liv and Man City 1 & 2 then...so, BOOM is very attractive if you want to play in this league. A short cut to having a realistic bite at the glory.

[richyrich8] 06/6/2020 17:36

Excellent news and what an exciting week we have ahead of us. Anymore on the sales process I wonder who has the reigns with the highest bid? Any upcoming meetings? I'm happy waiting though they definitely aren't silly. For those that are, or just straight sour... Cheer up.

[richyrich8] 06/6/2020 17:36

Excellent news and what an exciting week we have ahead of us. Anymore on the sales process I wonder who has the reigns with the highest bid? Any upcoming meetings? I'm happy waiting though they definitely aren't silly. For those that are, or just straight sour... Cheer up.

[poebardem] 06/6/2020 15:27

Sir_Dom - you are dishing out advice, yet looking at your post and the True8lue neither of you seem to have grasped the basic difference between no. of downloads, users, listens etc...

Notably, the bigger the gap between users and listens, the higher the engagement. This means users are highly engaged and interacting multiple times. This is good for ad "value" and also means that scaling this brings even more benefit.

These points are not "falling in love a stock" it's clear rational assessment based on understanding of the market and model.

[wooty01] 06/6/2020 15:08

Dommy, don't need your advice. Give it to those who hold grudges and display dishonest motives on this board.

[sir_dominic] 06/6/2020 15:00

Ohhh Whoopy01 I will leave you with one advice only, something I’ve learned long time ago by losing Some money in the past . Don’t you ever fall in love with stock you are investing in.

[wooty01] 06/6/2020 14:40

Dommy, give us all a break. You reckon 6th in the USA, biggest market in the world, is not something on which to congratulate Boom. If you want to add Spotify then Boom is 7th. I don't give a fig if Boom's best show is 29th or 99th you're just splitting hairs. Your rationale is simply mind boggling.

[wooty01] 06/6/2020 14:35

I wouldn't indulge you for a single second trueblue. To deliberately twist facts on listens and downloads is a disgrace - in fact when you write 7m and 60m you don't even define what these numbers refer to but your motive is to confuse. Triton is the leading company for independent monitoring of radio and podcasts. You cast aside their analysis is quite a statement. Are you saying that more experienced in this sector and that we should take the word of an anonymous poster.

[poebardem] 06/6/2020 13:03

Sir_Dom I am not a disciples of RBB as you call it. Although he or she has made some very valid points and possibly also fed up of the posters on this forum who make things up and bash AB for whatever reason with no sound reason.

Your comment about ranking is fair and I would agree this is US only. It does not consider the fact that if you are a company like Entercom (2) or NPR (1) and AB (6) is for sale, it might be sensible strategy to buy it to strengthen your position. There is an advantage to being high on the list and growing, but not too big to buy.

I see your point about the CEO's comment about 18 months, but there are many ways to skin a cat. If this was a private VC company in the US they could raise $10-50 million as others in the sector have, but as this is on AIM people seem to have an issue with capital raising despite all other factors making them more similar to one of these VC backed companies.

All signs seem to suggest the share price is undervalued and a sale outcome is likely very soon.

[poebardem] 06/6/2020 12:48

The Triton report states average weekly downloads and users not listens. Listens will be much higher as users can listen to more than one podcast. As with all digital measurement users generate multiple sessions, page views, listens etc... Also important is the ad impressions. More than one ad could be in each podcast listen so for example 1 user could listen to 3 podcasts, be exposed to an average of 3 ads in a podcast meaning they 3 listens and 9 ad impressions etc

I can't comment on the tagline other than it has been used for a number of years and the market has changed.

[sir_dominic] 06/6/2020 12:38

True8lue you must sometimes take what RRB and her disciples say with pinch of salt. Yes you are right questioning the figures but remember that Audioboom total number comes from all markets including UK. So probably this 60 m number comes from all of that.

In terms of ranking, remember it only includes the podcast platforms which agree to be scrutinised by Triton. You will notice absence of few names from this list, including some of the companies recently acquired by Spotify. It is also worth noticing what is the difference in numbers between 6th place and companies above us. It is a long way from number 6 to the top. Our most popular podcast is only number 29. I would not call it very impressive.

Remember that in last performance update Stuart Last our CEO mentioned himself that in the best case scenario we have 18 months we can go alone and continue growing the business before we hit the wall (or ceiling). In my opinion is much less than that. With ongoing consolidation of the industry independent platforms like ours will have no place apart from becoming a niche places for niche listeners but as you can imagine that is not where the money is.

Now there is a good news in all that. Nick Candy probably realised that much sooner that everyone else and that is why he decided it is a good moment to sell . For us shareholders it means that the company will not try to play hard to get for too long. It is in our interest to get the sale process done sooner rather than later.

I'm still holding 27000 shares and my price target is £6-£7. I will increase my holding within next two weeks if I can still buy below £2.50 . Just saying before someone calls me deramper :):):)

[true8lue] 06/6/2020 10:44

Indulge me because I’m genuinely confused. 7 million per week on average, yet we publish figures of over 60 million per month. As US is our largest market, have we overstated our monthly listens?

And we state that we’re the ‘leading global podcast company’. I’m not sure in what world 6th place is classed as leading?

[mdchand] 05/6/2020 23:49

Hi RRB - I took it as a sign of strength. Why else would you be happy to be independently verified if you weren't certain of the outcome. Maybe they are playing hardball with potential vendors and holding out for a higher price than we expect?

[rachelrileysbra] 05/6/2020 22:41

“Audioboom is a global leader in podcasting and there is no better partner than Triton Digital to provide the measurement that will enhance our relationships with brands and increase our advertising revenue in our key territories."

[rachelrileysbra] 05/6/2020 22:31

True8lue,
Triton are many things.
An enabler / facilitator for one.
Did BOOM sign up just to get measured?
Maybe they did. Maybe as part of a due diligence process for 3rd parties.
Maybe there is more to it.
Time will tell.

[true8lue] 05/6/2020 21:35

Rrb.. what’s the length of time with triton got to do with anything? They are measuring Audioboom, not adding to it.

[rachelrileysbra] 05/6/2020 17:24

7 million weekly downloads and it is still early days with triton.
How much do they get per 1000 ?

[deanoblues] 05/6/2020 16:38

https://twitter.com/stuartlast/status/1268926494505656322?s=21

[rachelrileysbra] 05/6/2020 13:30

Think the penny is finally dropping

[poebardem] 05/6/2020 13:21

Page 6 of the report titled: Top 15 Networks - Audioboom 6th above big media names, Fox, NBC etc...

[wooty01] 05/6/2020 13:20

Is that a positive post JMG? I think it reads that way.