Audioboom Share Price (BOOM)

Share Name	Share Symbol	Market	Type	Share ISIN	Share Description
Audioboom	LSE:BOOM	London	Ordinary Share	JE00B5NFKB77	ORD SHS NPV

	Price Change	% Change	Share Price	Bid Price	Offer Price	High Price	Low Price	Open Price	Shares Traded	Last Trade
	+0.00p	+0.00%	2.10p	1.95p	2.25p	-	-	-	0	06:31:56

Industry Sector	Turnover (m)	Profit (m)	EPS - Basic	PE Ratio	Market Cap (m)
Media	1.3	-4.9	-0.9	-	19.54

Related Shares
WPP (WPP), Relx (REL), Vitesse Media (VIS), Parallel Media (PAA)

Audioboom (BOOM) Latest News

Audioboom News

Date	Time	Source	Headline
27/7/2017	13:03	ALNC	AudioBoom CFO David McDonagh Leaves With Immediate Effect
27/7/2017	07:03	UKREG	Audioboom Group PLC Directorate Change
20/7/2017	16:40	UKREG	Audioboom Group PLC Second Price Monitoring Extn
20/7/2017	16:35	UKREG	Audioboom Group PLC Price Monitoring Extension
20/7/2017	11:14	ALNC	Audioboom's First Half Revenue Climbs Fivefold Despite Widened Loss
20/7/2017	07:24	ALNCF	Alliance News Flash Headline
20/7/2017	07:00	UKREG	Audioboom Group PLC Half-year Report
30/6/2017	14:27	ALNC	AudioBoom Launches Monthly Subscription For Spoken Word Podcasts
30/6/2017	07:00	UKREG	Audioboom Group PLC Monthly subscription service for podcast creators
12/6/2017	17:06	UKREG	Audioboom Group PLC AIM Disclosure Update

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Audioboom (BOOM) Discussions and Chat

Audioboom Forums and Chat

Date	Time	Title	Posts
06/8/2017	21:50	Audioboo-Boom or Bust ?	3,248
07/7/2017	19:59	AudioBoom - Global Podcasts and Huge Markets	184
07/5/2016	23:07	AudioBoom	-
17/12/2014	15:44	Tip TV Daily market Round-up	-
05/8/2014	14:34	Audioboom (OneDelta)	11

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Audioboom (BOOM) Most Recent Trades

Trade Time	Trade Price	Trade Size	Trade Value	Trade Type
2017-08-22 08:13:05	1.96	150,000	2,943.75	O

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Audioboom (BOOM) Top Chat Posts

Date	Subject
22/8/2017 09:20	Audioboom Daily Update: Audioboom is listed in the Media sector of the London Stock Exchange with ticker BOOM. The last closing price for Audioboom was 2.10p. Audioboom has a 4 week average price of 1.85p and a 12 week average price of 1.85p. The 1 year high share price is 3.38p while the 1 year low share price is currently 1.75p. There are currently 930,649,854 shares in issue and the average daily traded volume is 1,104,317 shares. The market capitalisation of Audioboom is £19,543,646.93. Read Full Thread Reply
08/6/2017 21:01	timbo003: This year’s AudioBoom AGM was held on Wednesday 7th June 2017 commencing at 12:00 at The London Capital Club, 15 Abchurch Lane, London EC4N 7BW For Investors who are unfamiliar with the company, AudioBoom (BOOM) describe themselves as “The leading spoken‐word audio platform for hosting, distributing and monetising content” (or in layman terms they derive income from podcasts) The company first listed on the AIM market in 2014 through a reverse takeover of One Delta PLC, raising £3.5m through the issue of new shares at 1.5p/share. This valued the company at around £7m. The current market cap is approximately £23m with the shares priced at around 2.5p/share. The number of shares in issue having doubled since the IPO (from 467m to 918m) mainly through a combination of placings and debt to equity conversion which has provided working capital to fund growth plans. Following the most recent fund raise in March/April this year at 2.5p/share, the company’s broker (Allenby) forecast revenues to grow rapidly from £1.3m in 2016, to £23m for 2019 and the company has set itself a target milestone of reaching cash-flow breakeven on a monthly basis by the final quarter of 2018. Links to the main web site, the Annual Report, the latest trading update (June 7th) and the March 21st 2017 Allenby initiation report are here: Web site: https://audioboomplc.com/ Annual Report for year ending 30th November 2016: https://audioboomplc.com/wp-content/uploads/2016/04/2016-Annual-Report.pdf Q1 Trading update (7th June 2017): http://www.investegate.co.uk/audioboom-group-plc/rns/second-quarter-update/201706070700023410H/ Allenby Research note (21st March 2017): http://allenbycapital.com/research/research-boom_2_3520002488.pdf There were around 30 attendees which included the BOD, representatives from Allenby, Walbrook and Capita and 5 or 6 ordinary shareholders, including myself. The Chairman (Malcolm Wall) kicked off the meeting by introducing the BOD and then went straight to the formal business. All resolutions were passed with majorities of 99.9% or more, with around 26% of the total shares voting in each case. The CEO Rod Proctor (RP) then gave a short presentation using a deck containing around 15 slides, we were told that some of the slides had been used before in recent analyst’s presentations and some were new, but none of them contained price sensitive information. The first few slides mainly concerned an overview of recent trends in Web based advertising and how they relate to AudioBoom’s business model. Main points of note were as follows: * There has been a huge decline in radio listening and a concomitant increase in podcast listening amongst the younger generations over the last few years and in particular 12 – 24 year olds. * 45% of Podcast listeners click through to the sponsor’s website (numbers can be tracked unlike radio) * 41% of the Web is ad blocked by users, but podcast advertising is unaffected by ad blockers, therefore advertisers like the podcast format. * Total podcast advertising spend is currently running at around $350m/year and forecast to grow to $1bn/year by 2020. AudioBoom are aiming to take a 10% share of the total. * In the US 33% of radio listening is on demand, this is growing at 2% per quarter, total radio advertising spend is $7.6Bn. RP then spend some time explaining how AudioBoom are monetising the advertising opportunities presented by these trends and how the company is progressing with respect to their main KPIs (key performance indicators) which were included in the Q1 trading statement released earlier in the day, key points were as follows: * UFRs (unique file requests) metrics are considered to be a KPI of paramount importance and AudioBoom have now adopted the high-bar IAB standards for what defines a UFR ( https://iabuk.net/ ). This maximises credibility with media advertising agencies and ultimately attracts more clients and greater revenues for each UFR. For example, in 2015 AudioBoom had 5-7 brands paying $4 per thousand UFRs, which has now increased to 80 brands paying $14 per thousand UFRs. * An added advantage to the AudioBoom podcast format for advertisers is the adverts are tailored to the listener and different advertisments can be inserted as time progresses, thus keeping the advertising fresh and relevant. * The recent acquisition of SONR (for £1.42m) with it’s Natural Language Processing technology has improved the ability to match ads to listeners, thus further increasing the appeal of the AudioBoom platform to advertisers. * Spoken word artists/performers are now turning to podcasts to distribute their work rather than relying on broadcasters such as the BBC. The advantage to the artist is that they own the output and the income from these podcasts is recurring in nature and potentially perpetual (assuming the UFRs continue). This is in contrast to income derived from work commissioned and owned by a radio broadcaster. * RP gave a list of spoken word artists now using Audioboom podcasts which were usually linked to their social media pages, for example, Romesh Ranganathan and Edith Bowman, who are two of the most popular Artists as measured by UFTs: https://audioboom.com/channel/soundtrackingwithedithbowman https://audioboom.com/channel/romeshranganathan Q&As Note the Q&As are not a verbatim account, I did not record the proceedings, it is just a summary of what was discussed. Q: We need more big investors/institutions buying in the market to raise the company profile and the share price. Communications are better now with Allenby on board (since March) but more needs to be done. A: We share your frustration with the low valuation, but we are now investing with the future in mind. Q: The trading statement could have been worded somewhat better than it was, on first read it looked like revenues would not meet targets. A: We are on track to meet targets and we stand by the statement in the Annual report that we aim to reach cash flow breakeven by Q4 2018. We could achieve breakeven sooner if we were not investing for future growth on an ongoing basis. Q: We have had an Android Ap. on Googleplay for a while now, has much come out of that? A: Googleplay is mainly for music rather than the spoken word, but there is a large nascent potential and we are the first mover. Separately we have had interesting conversations with Google Android people about incorporating the AudioBoom technology into the Android operating system. Q: What is happening with our tie up with Cumulus Media in the US (note: Cumulus is the second largest operator in the US, with 450 local stations)? A: Our COO is now based in New York, so geographically close to Cumulus and this facilitates good communication. Cumulus would probably acknowledge that AudioBoom are better at promoting directly to agencies than they are, the agreement with Cumulus has a year and a bit longer to run. Q: Who are your biggest competitors? A: In the UK it’s probably Acast ( https://www.acast.com/ ). In the past Acast have taken customers from us but they couldn’t deliver, so many of those customers are now returning to AudioBoom. In the US, Audioboom are probably number four behind Midroll (the largest), Panopoly and PodcastOne ( https://en.wikipedia.org/wiki/List_of_podcasting_companies ) Q: The SONR Natural Language Processing algorithms and technology could probably have applications beyond that of targeted podcast advertising. Are there any opportunities to out-licence the technologies to non-competitors? A: Yes, almost certainly, for example Reddit ( https://en.wikipedia.org/wiki/Reddit ) are potentially a very big user. Q: What is happening outside of the US and UK, are there any new markets that AudioBoom are looking at? A: India is a huge nascent market, we should benefit from first mover advantage should it take off. Q&As with RP (post meeting) Q: If 41% of the web usage is ad blocked, is there any possibility that someone will come up with an ad blocker for podcasts? A: Almost certainly not, the AudioBoom system inserts the user targeted advertisments just before download/usage. Without ad insertion the podcast will not download or function. Q: If a podcast is downloaded and then shared off line with 100 other unique users, how many UFRs will be credited? A: One Q: If a user downloads a podcast and listens to it 100 times, how many UFRs will be credited? A: One Q: What % of users listen to podcasts on line and what % off line? A: It is roughly 50% for each Q: Could we take the IP we need from SONR and then spin off the company? A: All options would be considered. The SONR technology / IP could be split with AudioBoom retaining the portion relating to their business and SONR could then be sold on to a trade buyer. The sale price should be more than the price paid by AudioBoom earlier this year and proceeds would be used to fund further growth. SONR is currently being run as a separate company and it has not been integrated, so a spin out would be relatively straight forward. Postscript: RP stated during his presentation that the slides could be made available on the web site, so I have made a request with Walbrook that they follow this up. Edit (10th June): The AGM slide deck s now available on the company web site: https://audioboomplc.com/investor-presentations/ Read Full Thread Follow Reply
07/6/2017 08:35	hero: Normally the share price is largely based on turnover and not profits and so I would argue the current share price is justified. We may find out either today with the AGM or in the next few days how the much growth has improved in Q2 and so we may see a further rise in the share price if that is in line with the BOD's projections. Read Full Thread Follow Reply
24/3/2017 22:29	thescoop: This is the real news of the day ... £40k of stock purchased by a director: http://uk.advfn.com/stock-market/london/audioboom-BOOM/share-news/Audioboom-Group-PLC-Director-PDMR-Shareholding/74169790 Together with a revitalised sounding RP, I believe the share price is on the verge of a reawakening. Read Full Thread Follow Reply
21/2/2017 11:07	top tips: This article from Jan 2015 may help regarding the Unique User approach to valuation (it also mentions Spotify). At the time of publication, BOOM's share price was 9.8p and the market capitalisatin was £52 million: SMALL CAP SHARE IDEAS: Audioboom shares up over 1,000% last year as boss plans to build on one of 'the hottest digital sectors out there' By Ian Lyall For Thisismoney.co.uk Published: 17:01, 19 January 2015 AIM ticker: BOOM, Value: £52m, Current price: 9.8p, Year high: 18.2p Robert Proctor said he could barely raise a smile from the Silicon Valley venture capitalists or indeed any UK based VCs when he took the Audioboom story out on the road, looking for cash. Proctor told Proactive Investors: 'Spoken word audio and audio on demand were just not that trendy a couple years ago. Now they are the hottest digital sectors out there'. Audioboom’s share price, up over 1,000 per cent last year, reflects the medium’s new-found popularity. Having utterly transformed the business in less than two years, the aim now is to deliver the real value. That means cracking the phone and tablet market while at the same time creating a profitable and cash generative business. Audioboom styles itself as the NetFlix for audio. It was initially set up as a user generated content social network, akin to Twitter for audio. However, the service offering is now aimed squarely at the largest broadcasters, publishers and sporting organisations, which use Audioboom’s technology as their default audio player on their websites and social media channels. This has been a huge success with companies such as the BBC, Bauer, Global and Fox using the technology worldwide. Proctor reckons the firm is now the world’s biggest repository of on demand spoken word content. More than 2,000 content partners are signed up to Audioboom, which has 5,600 channels and 3.3million registered users (up from just 25,000 in April 2013) and over 30million monthly active unique users. Phase-two will see it chase the consumer market aggressively, for this is where the real value lies. That means it now has to become the default spoken word and podcast player on mobile devices. It will officially launch on Apple’s iOS platform later this month, although the alpha version of the app is already in the Apple app store, while the Android version will formally go live towards the end of February. The target is to have 5million registered users by the end of the year. Proctor reckons the tipping point where the service will have gone viral is around the 7-8million user mark. Once this landmark is achieved it can be safely assumed that Audioboom is established and sticky and the process of monetisation through advertising can begin in earnest. Until it gets to this point, the CEO is keen to keep the mobile app ad-free. The reality of being a publicly listed firm is that Audioboom, unlike virtually every other high growth internet company in the world, must at some point make money for its investors. However, Proctor doesn’t want to degrade the user experience before that vital tipping point of virality has been hit. So, he and the team have come up with a plan that allows the business to break even during 2016 while continuing to develop the consumer offering. The company will do this by syndicating out its highest quality audio content to third-party websites, with this content carrying pre-,post-roll and graphic display advertising. By way of explanation let’s use the Audioboom’s tie up with websites devoted to Manchester United. It has identified around 3,000 sites and blogs that cover the footballing ups and downs of one of the world’s most popular club. Only a handful of them have media capabilities. So, Audioboom has singled out 128 to receive Manchester United related audio with advertising attached. This model is being replicated for all the Premier League teams, across other sports such as cricket, rugby and cycling. Additionally, the company is creating audio content and ad networks for all of its major content genres, including: entertainment, news, business and music. By the end of the quarter, the company estimates its sports network alone could number 4,000 sites, attracting 30million unique users. Web advertising experts reckon conservatively this could generate a monthly income of around £300,000 for the sports content alone. Proctor won’t comment on the figure. The group came to AIM by reversing into cash shell Delta One. It raised just under £3.5million at 1.5p in March and topped this up in October with a further £8million. The current market capitalisation of £52million may from the outside may look a little toppy for a business that is likely to remain loss-making for most of the next two years. However, this is very definitely the wrong way to look at Audioboom. Spotify is widely rumoured to be gearing up for an IPO that would value the music streaming service at US$10-15billion. On that basis its 60million users are worth just over US$200 each. Applying that metric to Audioboom delivers a number that is just under 10 times its current market capitalisation. But given the user base is nowhere near the critical mass it requires, you would have to discount that per subscriber valuation significantly. A value of US$25 per subscriber gives us the business’s current market worth. There is an argument that for Audioboom $50 to $100 per head is closer to the mark. That argument can rage. This analysis simply reveals that the current share price, which has gone from 1.5p last March to just under 10p today, provides a conservative valuation yardstick. The recent flow of announcements reveals the group is gaining significant traction with content providers. Its partnership with Nobex Technologies opens the door to 20,000 radio stations worldwide with 500mln users streamed via the American firm’s award winning app. Deals of this ilk were the thing of dreams back in April 2013 when the business in its current form started with just 25,000 registered users. Proctor said: 'We started from a low base less than two years ago'. He added: 'I think we have done alright so far, but we have big plans for 2015 and we can see the hockey stick growth beginning across a number of our key KPIs'. Read Full Thread Follow Reply
13/2/2017 15:36	top tips: They will need a bit more cash to get to breakeven but will be cash flow positive in Q1 2018 (their Q1 2018 starts on 1/12/2017) so from there on they are self-sustaining and it becomes a different story alltogether. Although SONR will be an expense at first RP said the savings from using it themselves and the benefits of licensing it out to others will mean SONR will start paying for itself from the end of this calander year, with first benefits as they begin to integrate initial modules within a few months. I basically see here a company that could be taken over for £200m - £300m so there is plenty of headroom for the share price. Read Full Thread Follow Reply
20/1/2017 10:19	englishlongbow: Obviously the staff levels and thus costs will have risen but that is so they can do extra business which will pay-off from 2017 onwards. Even Zak Mir said that if this was on NASDAQ it would already be 5x the current share price. With most revenues now coming from the USA and the USA appreciating the advertising value of podcasts, a takeover at some point from a US player seems inevitable. Trading Update Dec 2016 says it all really: -- Available advertising impressions: total available ad impressions grew from 59 million in Q3 to 128.6 million in Q4, an increase of 118%. Audioboom created a total of 242 million advertising impressions in 2016, up from 44 million in 2015, an increase of 450% year on year. -- Content channels: 595 new content channels were added during Q4, giving a total of 9,527 content channels as at 30 November 2016, an increase of over 38% in the year (30 November 2015: 6,862). Notable new partners include NBC Universal, Spotify, Univision, Saavn and Deezer. Financial update and outlook Overall 2016 revenues are expected to exceed GBP1.3 million, an increase of more than six fold compared to last year, and ahead of market expectations. The rate of growth in 2016 has continued to accelerate from H1 to H2, with Q4 revenues of more than GBP630,000. This rate of revenue growth has continued post year end. Read Full Thread Follow Reply
15/3/2016 13:58	smithie6: Ah....the guy who sold around 12p ...making 5p/ share....more than current share price.... And recent picks of oil and Pearson rose around 10% each... See tweets. And picked 2 shorts at Vislink (then halved) and 2 at Fitbug..1 from 18p and its now around 0.6p !! And sold out of Globo in early 2013 due to rubbery accounts. The share price then doubled. In 2015 it was revealed as a fraud. I lost 0. BOOM has fallen from 15p to 3p. While FTI pick STM has doubled. And you want to criticise me ! Je je. If Bob Morton of Hawk Investments ( seasoned rich investor) had followed me on Vislink he would be phps 1/2M or more richer. Big holder & share price has halved since my 2 shorting picks. Etc etc Yep, that guy ! ;-) Clearly he's either repeatedly a lucky bas$#@!&d or quite good ! --- Twitter @fulltimeinvest Read Full Thread Follow Reply
19/2/2015 21:42	ebomber: Audioboom making a big noise in the 'hottest new digital sector out there' By Ian Lyall January 22 2015, 10:55am Robert Proctor said he could barely raise a smile from the Silicon Valley venture capitalists or indeed any UK based VCs when he took the Audioboom (LON:BOOM) story out on the road, looking for cash. “Spoken word audio and audio on demand were just not that trendy a couple years ago. Now they are the hottest digital sectors out there,” he told Proactive Investors. Audioboom’s share price, up over 1,000% last year, reflects the medium’s new-found popularity. Having utterly transformed the business in less than two years, the aim now is to deliver the real value. That means cracking the phone and tablet market while at the same time creating a profitable and cash generative business. Audioboom styles itself as the NetFlix for audio. It was initially set up as a user generated content social network, akin to Twitter for audio. However, the service offering is now aimed squarely at the largest broadcasters, publishers and sporting organisations, which use Audioboom’s technology as their default audio player on their websites and social media channels. This has been a huge success with companies such as the BBC, Bauer, Global and Fox using the technology worldwide. Proctor reckons the firm is now the world’s biggest repository of on demand spoken word content. More than 2,000 content partners are signed up to Audioboom, which has 5,600 channels and 3.3mln registered users (up from just 25,000 in April 2013) and over 30 million monthly active unique users. Phase-two will see it chase the consumer market aggressively, for this is where the real value lies. That means it now has to become the default spoken word and podcast player on mobile devices. It will officially launch on Apple’s iOS platform later this month, although the alpha version of the app is already in the Apple app store, while the Android version will formally go live towards the end of February. The target is to have 5mln registered users by the end of the year. Proctor reckons the tipping point where the service will have gone viral is around the 7-8 million user mark. Once this landmark is achieved it can be safely assumed that Audioboom is established and sticky and the process of monetisation through advertising can begin in earnest. Until it gets to this point, the CEO is keen to keep the mobile app ad-free. The reality of being a publicly listed firm is that Audioboom, unlike virtually every other high growth internet company in the world, must at some point make money for its investors. However, Proctor doesn’t want to degrade the user experience before that vital tipping point of virality has been hit. So, he and the team have come up with a plan that allows the business to break even during 2016 while continuing to develop the consumer offering. The company will do this by syndicating out its highest quality audio content to third-party websites, with this content carrying pre-,post-roll and graphic display advertising. By way of explanation let’s use the Audioboom’s tie up with websites devoted to Manchester United. It has identified around 3,000 sites and blogs that cover the footballing ups and downs of one of the world’s most popular club. Only a handful of them have media capabilities. So, Audioboom has singled out 128 to receive Man U related audio with advertising attached. This model is being replicated for all the Premier League teams, across other sports such as cricket, rugby and cycling. Additionally the company is creating audio content and ad networks for all of its major content genres, including: entertainment, news, business and music. By the end of the quarter, the company estimates its sports network alone could number 4,000 sites, attracting 30mln unique users. Web advertising experts reckon conservatively this could generate a monthly income of around £300,000 for the sports content alone. Proctor won’t comment on the figure. The group came to AIM by reversing into cash shell Delta One. It raised just under £3.5mln at 1.5p in March and topped this up in October with a further £8mln. The current market capitalisation of £52mln may from the outside may look a little toppy for a business that is likely to remain loss-making for most of the next two years. However, this is very definitely the wrong way to look at Audioboom. Spotify is widely rumoured to be gearing up for an IPO that would value the music streaming service at US$10-15bn. On that basis its 60mln users are worth just over US$200 each. Applying that metric to Audioboom delivers a number that is just under 10 times its current market capitalisation. But given the user base is nowhere near the critical mass it requires, you would have to discount that per subscriber valuation significantly. A value of US$25 per subscriber gives us the business’s current market worth. There is an argument that for Audioboom $50 to $100 per head is closer to the mark. That argument can rage. This analysis simply reveals that the current share price, which has gone from 1.5p last March to just under 10p today, provides a conservative valuation yardstick. The recent flow of announcements reveals the group is gaining significant traction with content providers. Its partnership with Nobex Technologies opens the door to 20,000 radio stations worldwide with 500mln users streamed via the American firm’s award winning app. Meanwhile, the tie-up with Amazon-owned audio books group Audible reveals how Audioboom’s attraction as platform for paid-for content. Deals of this ilk were the thing of dreams back in April 2013 when the business in its current form started with just 25,000 registered users. “We started from a low base less than two years ago,” said Proctor. "I think we have done alright so far, but we have big plans for 2015 and we can see the hockey stick growth beginning across a number of our key KPIs.” Read Full Thread Follow Reply
22/1/2015 11:35	someuwin: Audioboom making a big noise in the 'hottest new digital sector out there' By Ian Lyall January 22 2015, 10:55am Robert Proctor said he could barely raise a smile from the Silicon Valley venture capitalists or indeed any UK based VCs when he took the Audioboom (LON:BOOM) story out on the road, looking for cash. “Spoken word audio and audio on demand were just not that trendy a couple years ago. Now they are the hottest digital sectors out there,” he told Proactive Investors. Audioboom’s share price, up over 1,000% last year, reflects the medium’s new-found popularity. Having utterly transformed the business in less than two years, the aim now is to deliver the real value. That means cracking the phone and tablet market while at the same time creating a profitable and cash generative business. Audioboom styles itself as the NetFlix for audio. It was initially set up as a user generated content social network, akin to Twitter for audio. However, the service offering is now aimed squarely at the largest broadcasters, publishers and sporting organisations, which use Audioboom’s technology as their default audio player on their websites and social media channels. This has been a huge success with companies such as the BBC, Bauer, Global and Fox using the technology worldwide. Proctor reckons the firm is now the world’s biggest repository of on demand spoken word content. More than 2,000 content partners are signed up to Audioboom, which has 5,600 channels and 3.3mln registered users (up from just 25,000 in April 2013) and over 30 million monthly active unique users Phase-two will see it chase the consumer market aggressively, for this is where the real value lies. That means it now has to become the default spoken word and podcast player on mobile devices. It will officially launch on Apple’s iOS platform later this month, although the alpha version of the app is already in the Apple app store, while the Android version will formally go live towards the end of February. The target is to have 5mln registered users by the end of the year. Proctor reckons the tipping point where the service will have gone viral is around the 7-8 million user mark. Once this landmark is achieved it can be safely assumed that Audioboom is established and sticky and the process of monetisation through advertising can begin in earnest. Until it gets to this point, the CEO is keen to keep the mobile app ad-free. The reality of being a publicly listed firm is that Audioboom, unlike virtually every other high growth internet company in the world, must at some point make money for its investors. However, Proctor doesn’t want to degrade the user experience before that vital tipping point of virality has been hit. So, he and the team have come up with a plan that allows the business to break even during 2016 while continuing to develop the consumer offering. The company will do this by syndicating out its highest quality audio content to third-party websites, with this content carrying pre-,post-roll and graphic display advertising. By way of explanation let’s use the Audioboom’s tie up with websites devoted to Manchester United. It has identified around 3,000 sites and blogs that cover the footballing ups and downs of one of the world’s most popular club. Only a handful of them have media capabilities. So, Audioboom has singled out 128 to receive Man U related audio with advertising attached. This model is being replicated for all the Premier League teams, across other sports such as cricket, rugby and cycling. Aditionally the company is creating audio content and ad networks for all of its major content genres, including: entertainment, news, business and music. By the end of the quarter, the company estimates its sports network alone could number 4,000 sites, attracting 30mln unique users. Web advertising experts reckon conservatively this could generate a monthly income of around £300,000 for the sports content alone. Proctor won’t comment on the figure. The group came to AIM by reversing into cash shell Delta One. It raised just under £3.5mln at 1.5p in March and topped this up in October with a further £8mln. The current market capitalisation of £52mln may from the outside may look a little toppy for a business that is likely to remain loss-making for most of the next two years. However, this is very definitely the wrong way to look at Audioboom. Spotify is widely rumoured to be gearing up for an IPO that would value the music streaming service at US$10-15bn. On that basis its 60mln users are worth just over US$200 each. Applying that metric to Audioboom delivers a number that is just under 10 times its current market capitalisation. But given the user base is nowhere near the critical mass it requires, you would have to discount that per subscriber valuation significantly. A value of US$25 per subscriber gives us the business’s current market worth. There is an argument that for Audioboom $50 to $100 per head is closer to the mark. That argument can rage. This analysis simply reveals that the current share price, which has gone from 1.5p last March to just under 10p today, provides a conservative valuation yardstick. The recent flow of announcements reveals the group is gaining significant traction with content providers. Its partnership with Nobex Technologies opens the door to 20,000 radio stations worldwide with 500mln users streamed via the American firm’s award winning app. Meanwhile, the tie-up with Amazon-owned audio books group Audible reveals how Audioboom’s attraction as platform for paid-for content. Deals of this ilk were the thing of dreams back in April 2013 when the business in its current form started with just 25,000 registered users. “We started from a low base less than two years ago,” said Proctor. "I think we have done alright so far, but we have big plans for 2015 and we can see the hockey stick growth beginning across a number of our key KPIs.” http://www.proactiveinvestors.co.uk/companies/news/76509/audioboom-making-a-big-noise-in-the-hottest-new-digital-sector-out-there-76509.html Read Full Thread Follow Reply
01/10/2014 15:58	amazon_woman: You might like this post from lse my advice , don't try and trade boom user nos are rising fast btw :) so by default so should the share price Good afternoonToday 15:12Hello, seems there are some interesting times at AudioBoom then. A little bit of info that should keep you all positive. It is very rare for anyone in AIM to say this, but the company have made it very clear to large investors they will not require further funding at any point, this was it and going forward will be fully self sustaining which is obviously very positive. Part of the reason they took so much was demand, but it was also because they wanted some ii cornerstone investors. Up until now, BOOM has very much been retail investors such as us and they wanted some institutions involved before the major growth they anticipate. However more of these people wanted in than was expected and I can tell you that the brokers got majorly scaled back in their allocations against what they requested. I know of one large ii who said they wanted £2M and if they got less than £1M they wouldn't be interested. They just about got their allocation, but you have to wonder whether they might be coming back in the open market to get what they wanted. And how many others are in that position? I was also amazed at the type of investors in BOOM, I know that Chris Akers is an influential figure in the city and hugely supportive of BOOM (very good news for shareholders), but even so. You don't get Giles Hargreaves (of Hargreaves Lansdowne) to many events like this and he watched with intent. 206,000 downloads of the app in the last week and 260,000 new registered users, this was pretty interesting as was the comment about being number 10 in the US download chart on AppStore. There was a collective chatter in the room on that one. They also showcased some really cool technology integration potential demonstrated from people like SoundSynk and Myriad. The Myriad one was fascinating, they randomly asked people around the room during the first hour what they thought the Bitcoin share price would be at 8pm. Many people had no clue but were still told to make a guess, many were trying for a more educated estimate. They showed the system taking this data and representing it and they came up with a price of 382.84. The actual price at 8pm was 383.74 - really interesting study on group think. I hear they have been using this technology to predict the BOOM share price in the times ahead! I didn't get any hard facts on the Amazon deal as such, but plenty of rumour as I'd struggled to understand why Amazon would even need BOOM. I heard a plausible reason though. I find it very hard to value BOOM, tech stocks (especially with ad revenue models) can be very difficult and right now BOOM is valued at somewhere in the region of $20 a user. Compare this to $150 for Facebook, $80 for Twitter and $40 for WhatsApp. I also think the software needs some pretty key areas addressed even though it's just been launched (most importantly I believe is the ability to browse (listen) to audio from within search without going back to the player screen each tim Read Full Thread Follow Reply

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