Baristas Florida, Cape Coral Opens for Business

Baristas Coffee Company, Inc. (OTCPK:BCCI)

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a fastgrowing U.S. based beverage and branded product

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company announced that the Grand Opening of its first location in Cape Coral, Florida commenced at 7:00am this morning. The new Baristas is located at 403 Cape Coral Parkway, Cape Coral, Florida 33904 at the intersection of Palm Tree Blvd.

The Grand Opening will features drink specials, giveaways, and appearances by Baristas national calendar girls (including this year's cover girl) who will be signing limited edition calendars that include the "Making of the Baristas Calendar" video. Baristas will also be shooting segments of the 2014 Calendar while in Cape Coral.

The opening is supported by local media as well as network TV ads in Cape Coral on The Comedy Channel, ESPN, ESPN2, Spike, Tru, FX, and MTV. Ads will continue throughout the opening of the second location.

The location is owned by "Baristas Coffee Company Florida, L.L.C" a joint venture owned 51% by Baristas Coffee Company, Inc. a publically traded Nevada corp. and 49% by "South Florida Coffee Company, L.L.C" of which Delray Beach Florida based private equity investment firm "Capital Consulting, Inc." is a majority partner.

CEO Barry Henthorn stated, "We are very pleased with the support we have received from the community making us feel welcome and we expect to be very successful in this region. We have already begun hiring and training for our second location in Cape Coral and expect to open it later this month. The response from the coverage on TV and the commercials has been very strong."

About Cape Coral Florida: The City was incorporated in August 1970, and its population continues to grow rapidly. With more than 160,000 residents, Cape Coral is one of the fastest growing areas in Florida. Cape Coral is the 3rd largest city geographically in the state of Florida and is the 11th largest city in population.

The city is a large peninsula on the Gulf Coast of Florida and is bordered by the Caloosahatchee River on the east and Matlacha Pass on the west. The city is located about 90 minutes south of Sarasota.

About Baristas Coffee Company (BCCI): Headquartered in the Seattle, Washington area, Baristas Coffee Company, Inc. was formed to create a national brand of drive-thru espresso stands. BCCI is accomplishing this by acquiring established businesses that fit its model, opening new locations, and by franchising. Baristas has separated itself from the competition with its "theme" of joining attractive female baristas in entertaining costumes preparing the finest beverages available on the market. Baristas Coffee Company, Inc. is currently traded publically under the symbol "BCCI:OTCPK". Baristas has made formal application to the NASDAQ Capital Markets, and has been reserved the symbol "BAPI" for trading once it has completed the process.  Baristas can currently be found throughout greater Seattle as well as in Arizona, Florida, and Montana. Your state, Coming Soon!

For more information on this fascinating concept please visit us at www.baristas.tv

CONTACT: For Investor Relations Contact:
         Barry Henthorn
         [e-mail]
         [phone]