Blavod Extreme Spirits PLC
30 August 2005


         Blavod Extreme Spirits Continues to Build Its Brands in the US

FRANKLIN, Tenn. - August 30, 2005 - Blavod Extreme Spirits (LSE:BES) is pleased
to announce further placements created by our distributor partners in the United
States.  CVS, the largest retail pharmacy in the United States, will carry
Blavod Black Vodka at its 220 stores in the state of Indiana.  The U.S. Navy put
Blavod in three of its top stores in Norfolk, Virginia with the idea of
eventually expanding distribution to 48 military bases.

Two of the United States' largest distributors, Fedway Associates and Southern
Wine & Spirits, have agreed to new listings with BES.  Fedway will carry Blavod
Black Vodka in the state of New Jersey.  Southern has agreed to carry Players
Extreme rums in the state of South Carolina based on the success of Players
Extreme's vodkas in that state.

BES's wine division continues to grow in the United States.  Sam's Wine &
Spirits, the leading beverage retailer in the world with two locations in
Chicago, Illinois and a robust Internet retail site, will carry Baroncini's
Chianti DOCG, Orvieto Classico, Morellino di Scansano and Brunello di
Montalcino, Bruno Rocca's Dolcetto d'Alba, Barbera d'Alba and all three
Barbaresco wines and Petra's Ebo.

Southern Wine & Spirits in the state of Massachusetts has agreed to carry Petra
and L'Illuminata wines.  Southern in the state of Colorado will carry Baroncini,
Bruno Rocca, Terpin and Contadi Castaldi.  Beverages and More, one of the
largest retail chains in the state of California, has committed to carrying
Baroncini's Chianti DOCG.

Note to editors:
About Blavod Extreme Spirits:
Blavod Extreme Spirits, plc (LSE:BES), is an international spirits company based
in London with U.S. offices in Franklin, Tenn. Formed by the 2003 merger of
Blavod Black Vodka plc and Extreme Beverage Company, Blavod Extreme Spirits
produces and sells its black-colored vodka, aptly called Blavod, throughout the
world. BES also produces and sells the award-winning, intensely flavored line of
Players Extreme vodkas and rums. In the United States, BES is the exclusive
distributor of an elite wine portfolio of fine Italian wines. For more
information on the company, please visit www.blavodextreme.com.

About CVS Corporation
CVS (NYSE: CVS) is America's largest retail pharmacy, operating more than 5,400
retail and specialty pharmacy stores in 36 states and the District of Columbia.
General information about CVS is available at www.cvs.com/pressroom.

About Beverages & More
Beverages & More is California's largest chain of wine, beer and spirits
superstores.  With more than 3,000 wines, 1,200 spirits and 800 beers, BevMo
also features glassware, cigars and other beverage alcohol accessories.
www.bevmo.com

About Southern Wine & Spirits
Founded in 1968, Southern Wine and Spirits of America, Inc., is the single
largest distributor of wine, spirits, beer, and other non-alcoholic beverages in
the United States. Today, Southern Wine and Spirits of America operates in 12
states, including its original Florida market, where its corporate headquarters
is located in Miami.

About Fedway
Fedway Associates, Inc. is a privately owned wholesale liquor distribution
company headquartered in Kearny, New Jersey.

About Sam's Wine & Spirits
Fred Rosen and of his two sons, Darryl & Brian, have built this family business
into the single leading beverage retailer in the world.  www.samswines.com






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