Fast Company included TuneCore on its Most Innovative Companies
in Music list for the second consecutive year (full list below) and
invited TuneCore artist Madelline to provide entertainment for the
annual gala
NEW
YORK, May 21, 2024 /PRNewswire-PRWeb/ --
TuneCore, the leading independent development partner for
self-releasing artists—owned by Paris-based Believe, one of the world's
leading digital music companies—has been recognized by Fast Company
as one of the most innovative companies in the music industry for
the second year in a row. Thursday night, TuneCore was spotlighted
at Fast Company's annual gala celebrating this year's honorees,
with TuneCore artist Madelline providing the event's musical
entertainment.
Fast Company's 10 Most Innovative Companies in Music in 2024
1. Universal Music Group
2. Atlantic Records
3. SoundCloud
4. Holoplot
5. Deezer
6. TUNECORE
7. Creem
8. The Recording Academy
9. CreateSafe
10. Feed.FM
One of the recent innovations contributing to TuneCore's
inclusion in this year's list is the company's introduction of
TuneCore Accelerator, the powerhouse program that helps artists
find new audiences and propel fan discovery at each phase of
development. TuneCore Accelerator was created as a direct response
to self-releasing artists' growing need for a better way to find
and develop their audiences, especially in the early phases of
their careers. The program leverages industry-leading services
powered by TuneCore's promotional teams, marketing programs, and
innovative products, all designed with simple objectives in mind:
drive discovery of artists' music, build audiences, and promote
deeper fan engagement. Powered by our proprietary technology built
by Believe Group's artist development experts, TuneCore Accelerator
identifies and enrolls artists' music in discovery and growth
opportunities best suited to advance them to the next phase of
development. The program consists of four development plans
specifically customized to serve artists at different stages of
their careers—from strategies for artists with fewer than 1,000
streams who need to find their first listeners to catalog
optimization tools for those who have already taken off.
Since launch, more than 80,000 independent artists are enrolled
in the TuneCore Accelerator marketing programs across multiple
DSPs. In the first quarter following TuneCore Accelerator's launch,
nearly 10,000 artists increased their streams by an average of 143%
compared to the previous quarter and moved to a higher development
segment. The "Start" segment saw the most significant growth with
5,600 artists advancing to a higher segment driven by an average
561% increase in streams compared to the previous quarter*.
In addition to the launch of TuneCore Accelerator, the company
has also played a large role in helping to establish guidelines for
ethical engagement with AI in the music industry. TuneCore's 2023
partnership with AI development studio CreateSafe (also recognized
on this year's Fast Company Most Innovative list) and Grimes allows
artists to distribute collaborations created through Grimes'
Elf.Tech AI to all major streaming platforms. More than just a
distribution partnership, this early action in the AI space allowed
TuneCore to set a blueprint for ethical engagement with AI in the
music industry and set up a foundation for further AI usage in the
future, defined by Believe & TuneCore's four pillars for AI
engagement: Consent, Control, Compensation, and Transparency.
*Total streaming growth across DSP platforms where TuneCore
Accelerator is actively running campaigns
About Believe:
Believe is one of the world's leading digital music companies.
Believe's mission is to develop independent artists and labels in
the digital world by providing them the solutions they need to grow
their audience at each stage of their career and development.
Believe's passionate team of digital music experts around the world
leverages the Group's global technology platform to advise artists
and labels, distribute and promote their music. Its 1,919 employees
in more than 50 countries aim to support independent artists and
labels with a unique digital expertise, respect, fairness and
transparency. Believe offers its various solutions through a
portfolio of brands including Believe, TuneCore, Nuclear Blast,
Naïve, Groove Attack, AllPoints, Ishtar and Byond. Believe is
listed on compartment B of the regulated market of Euronext Paris
(Ticker: BLV, ISIN: FR0014003FE9). www.believe.com
About TuneCore:
TuneCore is the leading independent development partner for
self-releasing artists to build audiences and careers – with
technology and services across distribution, publishing
administration, and a range of promotional services. TuneCore Music
Distribution services help artists, labels, and managers sell their
music through Spotify, Apple Music, Amazon Music, Deezer, TikTok,
Tencent, and more than 150 download
and streaming stores worldwide, while retaining 100 percent of
their rights for a low annual flat fee. TuneCore Music Publishing
Administration assists songwriters by administering their
compositions through licensing, registration, worldwide royalty
collections, and placement opportunities in film, TV, commercials,
video games, and more. The TuneCore Artist Services portal offers a
suite of tools and services that enable artists to promote their
craft, connect with fans, and get their music heard. TuneCore, part
of Believe, is headquartered in Brooklyn,
NY, with offices in Los
Angeles and Nashville, and
operates globally through local teams based in the UK, Germany, France, Belgium, The
Netherlands, Italy,
Brazil, Mexico, Colombia, South
Africa, India, Japan, Indonesia, Thailand, Philippines, Vietnam and Singapore across 5 continents.
www.tunecore.com
Media Contact
John Graffo, TuneCore, 1
6782066668, john.graffo@tunecore.com, www.tunecore.com
Maria Ho-Burge, TuneCore, 1
9179294888, maria.ho-burge@tunecore.com, www.tunecore.com
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SOURCE TuneCore