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CGHL Cosmedia

2.50
0.00 (0.00%)
Last Updated: 01:00:00
Delayed by 15 minutes
Share Name Share Symbol Market Type Share ISIN Share Description
Cosmedia LSE:CGHL London Ordinary Share KYG244331073 ORD USD0.10
  Price Change % Change Share Price Bid Price Offer Price High Price Low Price Open Price Shares Traded Last Trade
  0.00 0.00% 2.50 0.00 01:00:00
Industry Sector Turnover Profit EPS - Basic PE Ratio Market Cap
0 0 N/A 0

Preliminary Results

27/05/2008 12:56pm

UK Regulatory


    RNS Number : 3064V
  Cosmedia Group Holdings Limited
  27 May 2008
   

    Cosmedia Group Holdings Limited 

    Preliminary Results for the year ended 31 December 2007

    Cosmedia Group Holdings Limited ("Cosmedia") - the AIM listed Chinese advertising, multi-media, and home shopping Group - today
announces its preliminary results for the year ended 31 December 2007.

    Highlights

    *     Revenue increased 95% from HK$13.5 million to HK$26.3 million;
    *     Net loss decreased to HK$169 million from HK$186 million;
    *     Potential audience of 31 million households against forecast of 22 million households;
    *     Agreements signed to launch home shopping business;
    *     Home shopping business launched on current channel in November 2007;
    *     Application for a dedicated 24 hour home shopping channel submitted to SARFT awaiting regulatory approval; and
    *     Anticipated launch of 24 hour home shopping channel in H2 2008.

    Chairman's Statement

    As of our fiscal year end on 31 December 2007, the potential audience figures for the nationwide satellite channel on which we have
exclusive rights to act as sales agent for the commercial airtime (the "Channel") reached approximately 31 million households in 62 cities,
well beyond its target of 22 million households. 

    In addition, during 2007 we began in earnest our preparations for the launch of our home shopping business. An important milestone was
achieved when we entered into a series of agreements, with our business affiliates, to commence a home shopping business initially to be
broadcast on the Channel but to grow to a separate dedicated 24 hour home shopping channel in China ("24Hr Shopping Channel"). Accordingly
we hired a core team of experienced home shopping executives and began trial-testing home shopping on the Channel. These preparations
culminated in the formal launch of our home shopping business on the Channel in November 2007.  

    Applications for the relevant operating licenses and permits for the 24Hr Shopping Channel have been submitted to the State
Administration of Radio, Film and Television ("SARFT"). Subject to such relevant regulatory approval this 24Hr Shopping Channel is expected
to be launched during the second half of 2008. Another important milestone for us was the formal signing of supply contracts for our home
shopping business with leading product suppliers such as Chow Tai Fook Jewellery ("CTF"), one of Asia's largest jewellery retailers in China
and Hong Kong. With 75 years experience, CTF is renowned for its high quality fine jewellery and has 61 retail outlets in Hong Kong and
Macau, 700 retail outlets in over 60 cities in China and near term plans to expand these outlets to over 1,000.  

    We firmly believe that China's television advertising and television home shopping markets offer attractive growth prospects. China's
economic growth has resulted in double digit increases in advertising expenditures. Accounting for nearly 44% of total Chinese advertising
expenditure (China Media Forecasts 2007), television is the leading advertising medium in China. With respect to the television home
shopping market in China, it accounted for 0.18% of its retail market - compared to mature television home shopping markets such as 2.50% in
Japan, 4.79% in the United States, and 7.50% in Korea - giving it a huge potential to explore in China (Euromonitor).  

    Stanley Kit Pong
    Chairman
    27 May 2008


    Group President's Review

    In 2007, Cosmedia's concentration was on launching our home shopping business while maintaining our television advertising business.
Thus, even though part of the Channel's airtime was given up to allow the trial-testing and eventual launching of the home shopping business
in November 2007, we nonetheless managed to stabilize the television advertising business to generate revenue of HK$14.6 million (compared
to HK$13.5 million in 2006) The home shopping business during its first year in 2007, notwithstanding its short period of operations,
generated income of HK$ 11.4 million.  

    Given the deterioration in the global markets and economies in general which could potentially cascade down into China, we have decided
to proceed more cautiously than originally planned. In the medium to long term, we still plan to develop both our television advertising and
television home shopping businesses. However, the television advertising business requires more upfront capital since it is highly dependent
upon the Channel paying for landings in additional Chinese cities to increase penetration and acquisition of costly programs by the Channel
to increase ratings - both of which are the main drivers for advertising revenue. In comparison, the television home shopping business
requires lower upfront capital. Furthermore, our trial-testing on the Channel has confirmed to us that it has the potential for rapid growth
while being scalable - that is, sales volume is proportionate to the number of target households reached and hours broadcast. Thus, based on
these findings, in the near term, we have determined that it would be most appropriate for us to focus our efforts on home shopping first while keeping our advertising business stable
at minimum cost.  

    Antony Chan
    Group President
    27 May 2008


    Group Chief Financial Officer's Review 
    The following is a financial summary of the consolidated results of Cosmedia Group Holdings Limited and its subsidiaries.

 Results:                               2007       2006
                                       HK$'000    HK$'000
 Revenue                                 26,339     13,541
 Cost of sales                         (90,539)   (84,095)
                                       ________   ________
 Gross Loss                            (64,200)   (70,554)
 Other income/expense, net               14,784      8,187
 Gain on disposal of subsidiaries             -        576
 Selling expenses                      (16,455)    (2,872)
 General and administrative expenses   (49,977)   (79,320)
 Personnel expenses                    (38,020)   (28,197)
 Finance costs                         (15,394)   (13,880)
                                       ________   ________
 Net Loss for the year                (169,262)  (186,060)
                                       ________   ________
 Loss per share (HK$)                    (3.84)     (5.41)

    Revenue increased 95% from HK$13.5 million to HK$26.3 million due to the launching of our home shopping business (which generated
HK$11.4 million in 2007). This launching and its preparation caused corresponding increases in costs of sales, selling expenses and
personnel expenses. A major component of cost of sales is airtime cost of approximately HK$75 million mainly to pay for advertising rights,
landing fees to broadcast, transmission of programs, and production cost. Notwithstanding the increased costs, net loss for 2007 at HK$169
million was less than that for 2006 (HK$186 million).

    General and Administrative expenses     decreased to HK$50.0 million in 2007 from HK$79.3 million in 2006 largely due to the following
items incurred in 2006:


                                                       2007      2006
                                                     HK$'000   HK$'000

 General and Administrative expenses                 49,977    79,320
 Cash-settled share-based payments expenses          -         (19,562)
 IPO expenses                                        -         (15,914)
 Allowance and write-off for bad and doubtful debts  (3,682)   (13,074)
                                                     ________  ________
                                                     46,295    30,770
                                                     ________  ________
                                                     ________  ________

    However overall expenses increased, as expected, in line with increases in personnel for home shopping.

    

For further information, please contact:
 
    
 Cosmedia Group Holdings Limited                      
 Stanley Pong                           +852 2136 8222
                                                      
 Collins Stewart Europe Limited                       
 Adrian Hadden                    +44 (0) 20 7523 8350
                                                      
 Catullus Consulting                                  
 Alex Mackey                      +44 (0) 20 7736 2938





      CONSOLIDATED INCOME STATEMENT
    FOR THE YEAR ENDED 31 DECEMBER 2007

                                   NOTES    2007       2006
                                           HK$'000    HK$'000

 Revenue                             7    26,339     13,541
 Cost of sales                            (90,539)   (84,095)
                                           ________   ________
 Gross loss                               (64,200)   (70,554)
 Other income/expense, net           8    14,784     8,187
 Gain on disposal of subsidiaries           -        576
 Selling expenses                         (16,455)   (2,872)
 Administrative expenses                  (87,997)   (107,517)
 Finance costs                       9    (15,394)   (13,880)
                                           ________   ________
 Loss before taxation                     (169,262)  (186,060)
 Income tax expense                 10    -          -
                                           ________   ________
 Loss for the year                  11    (169,262)  (186,060)
                                          =======    =======
 Attributable to:
 Equity holders of the Company            (169,262)  (186,060)
 Minority interests                       -          -
                                           ________   ________
                                          (169,262)  (186,060)
                                          =======    =======
 Loss per share (HK$)
   Basic                            12    (3.84)     (5.41)
                                          =======    =======
   Diluted                                (3.84)     (5.41)
                                          =======    =======


      CONSOLIDATED BALANCE SHEET
    AT 31 DECEMBER 2007

                                                                 2007        2006
                                                                HK$'000    HK$'000
 Non-current assets
   Property, plant and equipment                               33,266     25,321
   Programme and film rights                                   -          751
   Loan receivable                                             5,731      2,324
                                                                ________    ________
                                                               38,997     28,396
                                                                ________    ________
 Current assets
   Trade receivables                                           7,905      5,175
   Inventories                                                 444        -
   Prepayments, deposits and other receivables                 39,405     107,874
   Amount due from immediate holding company                   18         14
   Amounts due from fellow subsidiaries                        447        2,072
   Other financial assets                                      -          4,401
   Pledged bank deposits                                       139,662    119,627
   Cash and cash equivalents                                   7,975      8,543
                                                                ________    ________
                                                               195,856    247,706
                                                                ________    ________
 Current liabilities
   Trade payables                                              7,881      512
   Other payables                                              20,314     15,754
   Amount due to a minority shareholder of a subsidiary        524        526
   Other financial liabilities                                 21,364     24,046
   Bank borrowings                                             320,734    206,500
                                                                ________    ________
                                                               370,817    247,338
                                                                ________    ________
 Net current (liabilities) assets                              (174,961)  368
                                                                ________    ________
 Total assets less current liabilities                         (135,964)  28,764
                                                                ________  ________

 Non-current liabilities
   Other financial liabilities                                 -          5,352
   Deferred tax liabilities                                    83         83
                                                                ________    ________
                                                               83         5,435
                                                                ________    ________
 Net assets (liabilities)                                      (136,047)  23,329
                                                               =======    =======

 Capital and reserves
   Share capital                                               36,285     35,623
   Reserves                                                    (172,332)  (12,294)
                                                                ________    ________
 Equity attributable to equity holders of the Company          (136,047)  23,329
                                                               =======    =======


      CONSOLIDATED STATEMENT OF CHANGES IN EQUITY
    FOR THE year ENDED 31 DECEMBER 2007

                                                                                                                               Attributable
                                                                    Own                       Equity                            to equity
                                  Share      Share    Special   shares held     Deemed      instrument  Exchange  Accumulated   holders of  
Minority
                                 capital    premium   reserve   by a trust   appropriation   reserve    reserve     losses     the Company  
interests    Total
                                 HK$'000    HK$'000   HK$'000     HK$'000       HK$'000      HK$'000    HK$'000     HK$'000      HK$'000    
 HK$'000    HK$'000

 At 1 January 2006               18        63,399     -         -            -              -           51        (299,896)    (236,428)    
-          (236,428)
 Foreign exchange differences    -         -          -         -            -              -           (4,775)   -            (4,775)      
-          (4,775)
 recognised directly in equity
 Loss for the year               -         -          -         -            -              -           -         (186,060)    (186,060)    
-          (186,060)
                                    _____      _____     _____        _____          _____       _____     _____        _____         _____ 
    _____      _____
 Total recognised loss for the   -         -          -         -            -              -           (4,775)   (186,060)    (190,835)    
-          (190,835)
 year
                                    _____      _____     _____        _____          _____       _____     _____        _____         _____ 
    _____      _____
 Capitalisation of a             1         186,523    -         -            -              -           -         -            186,524      
-          186,524
 shareholder loan
 Issue of shares of a then       9         193,739    -         -            -              -           -         -            193,748      
-          193,748
 subsidiary - Cosmedia Capital
 Limited ("CCL")
 Issue of shares of the Company  31,105    (442,317)  411,212   -            -              -           -         -            -            
-          -
 upon group reorganization
 (Note 1)
 Elimination of issued share     (28)      -          28        -            -              -           -         -            -            
-          -
 capital of a then subsidiary -
 CCL upon group reorganisation
 Treasury shares of the Company  -         -          -         (1,781)                     -           -         -            (1,781)      
-          (1,781)
 held by the Group

                                                                             -
 Issuance of put and call        -         -          -         -                           -           -         -            (5,434)      
-          (5,434)
 options                                                                     (5,434)
 Expenses incurred in            -         (1,344)    -         -            -              -           -         -            (1,344)      
-          (1,344)
 connection with the issue of
 shares of a then subsidiary -
 CCL
 Issue of new shares             4,518     75,263     -         -            -              -           -         -            79,781       
-          79,781
 Expenses incurred in            -         (1,614)    -         -            -              -           -         -            (1,614)      
-          (1,614)
 connection  with the issue of
 shares
 Recognition of equity-settled   -         -          -         -            -              712         -         -            712          
-          712
 share-based payments
                                    _____      _____     _____        _____          _____       _____     _____        _____         _____ 
    _____      _____
 At 31 December 2006             35,623    73,649     411,240   (1,781)      (5,434)        712         (4,724)   (485,956)    23,329       
-          23,329
 Foreign exchange differences    -         -          -         -                           -           (9,604)   -            (9,604)      
-          (9,604)
 recognised directly in equity

                                                                             -
 Loss for the year               -         -          -         -            -              -           -         (169,262)    (169,262)    
-          (169,262)
                                    _____      _____     _____        _____          _____       _____     _____        _____         _____ 
    _____      _____
 Total recognised loss for the   -         -          -         -                           -           (9,604)   (169,262)    (178,866)    
-          (178,866)
 year                                                                        -
                                    _____      _____     _____        _____          _____       _____     _____        _____         _____ 
    _____      _____
 Exercise of equity-settled      357       10,508     -         -                           (712)       -         -            10,153       
-          10,153
 share-based payment                                                         -
 Issue of new shares             305       8,393      -         -            -              -           -         -            8,698        
-          8,698
 Treasury shares released upon   -         622        -         21                          -           -         -            643          
-          643
 the exercise
   of phantom options
                                                                             -
 Expenses incurred in            -         (4)        -         -                           -           -         -            (4)          
-          (4)
 connection
   with the issue of shares
                                                                             -
                                    _____      _____     _____        _____          _____       _____     _____        _____         _____ 
    _____      _____
 At 31 December 2007             36,285    93,168     411,240   (1,760)      (5,434)        -           (14,328)  (655,218)    (136,047)    
-          136,047
                                 ========  ========   ========  ========     ========       ========    ========  ========     ========     
========   ========

    The special reserve represents the difference between the nominal amount of the shares issued by the Company and the aggregate amount of
share capital and share premium of the subsidiaries acquired pursuant to the Group's reorganisation.


      CONSOLIDATED CASH FLOW STATEMENT
    FOR THE year ENDED 31 DECEMBER 2007

                                                              2007       2006
                                                             HK$'000    HK$'000
 Operating activities
   Loss before taxation                                     (169,262)  (186,060)
   Adjustments for:
     Finance costs                                          15,394     13,880
     Depreciation of property, plant and equipment          8,401      6,470
     Loss arising from initial recognition of a loan        3,275      1,627
 receivable
   Decrease in fair value of call and put options           1,507      -
    Allowance for bad and doubtful debts                    1,793      13,074
   Write off of amount due from a fellow subsidiary         1,889      -
     Impairment and write off of programme and film rights  751        10,031
     Loss on disposal of property, plant and equipment      8          19
   Interest income                                          (7,205)    (3,004)
   Change in obligation under phantom option scheme         (4,498)    -
   Deemed interest income                                   (248)      -
     Cash-settled share-based payment expenses              -          19,562
    Write-off of programming prepayments                    -          1,183
     Equity-settled share-based payment expenses            -          712
   Amortisation of programme and film rights                -          248
    Gain on disposal of subsidiaries                        -          (576)
                                                             ________   ________
   Operating cash flows before movements
   in working capital                                       (148,195)  (122,834)
   Decrease in prepayments,
     deposits and other receivables                         70,579     23,834
   Decrease (increase) in trade payables                    7,002      (711)
   Decrease in other payables                               2,243      6,711
   Increase in trade receivables                            (4,156)    (5,771)
   Increase in inventories                                  (422)      -
                                                             ________   ________
   Cash used in operations                                  (72,969)   (98,771)
   Interest paid                                            (14,547)   (10,308)
                                                             ________   ________
 Net cash used in operating activities                      (87,516)   (109,079)
                                                             ________   ________
 Investing activities
   Increase in pledged bank deposit                         (20,035)   (111,291)
   Purchase of property, plant and equipment                (14,397)   (8,708)
   Advance to a business partner                            (6,186)    (4,000)
   Advance to fellow subsidiaries                           (265)      (883)
   Advances to immediate holding company                    (5)        (5)
   Interest received                                        7,205      3,004
   Acquisition of a subsidiary                              228        -
   Proceeds on disposal of property, plant and equipment    12         296
   Addition of programme and film rights                    -          (7,623)
   Disposal of a subsidiary                                 -          (110)
   Repayment from directors                                 -          17
                                                             ________   ________
 Net cash used in investing activities                      (33,443)   (129,303)
                                                             ________   ________
      

                                                                                                2007       2006
                                                                                               HK$'000   HK$'000
 Financing activities
   Bank borrowings raised                                                                     605,918    142,290
   Proceeds from exercise of warrants                                                         10,153     -
   Proceeds from exercise of call and put options                                             8,698      -
   Advances from fellow subsidiaries                                                          -          328
   Repayment of bank borrowings                                                               (504,124)  (70,172)
   Expenses paid in connection with the issue of shares of the    Company                     (4)        (1,614)
   Proceeds from issue of shares of a then subsidiary-CCL                                     -          193,748
   Advances from ultimate holding company                                                     -          11,092
   Proceeds from issue of new shares                                                          -          5,360
 Expenses incurred in connection with the issue of shares of a then subsidiary - CCL          -          (1,344)
                                                                                               ________  ________
 Net cash from financing activities                                                           120,641    279,688
                                                                                               ________  ________
 Net (decrease) increase in cash and cash equivalents                                         (318)      41,306
 Cash and cash equivalents at beginning of the year                                           8,543      (30,514)
 Effect of foreign exchange rate changes                                                      (250)      (2,249)
                                                                                               ________  ________
 Cash and cash equivalents at end of the year                                                 7,975      8,543
                                                                                              =======    =======
 Analysis of cash and cash equivalents:
   Bank balances and cash                                                                     7,975      8,543
                                                                                               ________  ________
                                                                                              7,975      8,543
                                                                                              =======    =======


      NOTES TO THE PRELIMINARY RESULTS
    FOR THE year ENDED 31 DECEMBER 2007

    1.    GENERAL

    The financial information set out in this announcement does not constitute the Group's financial statements for the year ended 31
December 2006 and the year ended 31 December 2007. The Company was incorporated on 20 September 2006 in the Cayman Islands as an exempted
company with limited liability. The financial information set out in this announcement has been prepared on the basis of the accounting
policies to be adopted in the Group's annual financial statements.

    Through a group reorganisation to rationalise the structure of the Company and its subsidiaries (hereinafter collectively referred to as
the "Group") in preparation for the listing of the Company's shares (the "Group Reorganisation"), the Company became the ultimate holding
company of the Group on 19 October 2006. The Group resulting from the Group Reorganisation is regarded as a group in continuing operation.
Accordingly, the consolidated financial statements for the year ended 31 December 2006 have been prepared using the principles of merger
accounting. The consolidated income statements, consolidated statement of changes in equity and the consolidated cash flow statements for
the year ended 31 December 2006 have been prepared on the basis as if the current group structure had been in existence throughout the years
or since their date of incorporation where this is a shorter period.  

    The financial information set out in this announcement was approved by the Board of Directors on 19 May 2008.

    Copies of the Annual Report and Accounts for the year ended 31 December 2007 will be available in due course from the Company Secretary,
Cosmedia Group Holdings Limited, 25/F, Henley Building, 5 Queen's Road Central, Hong Kong. 

    2.    BASIS OF PREPARATION

    At 31 December 2007, the Group's accumulated losses were HK$655,218,000, its current liabilities exceeded its current assets by
HK$174,961,000 and its total liabilities exceeded its total assets by HK$136,047,000.  These factors indicate that there exist material
uncertainties which cast significant doubts on the Group's ability to continue as a going concern and therefore, it may be unable to realise
its assets and discharge its liabilities in the normal course business. As of the report date, management has committed to take procedures
to deal with these uncertainties, such as obtaining cash injection from certain shareholders to eliminate the working capital deficiency
position according to the unconditional commitment committed by those shareholders and improving financial performance by expansion of the
existing business and exploration of new business in the foreseeable future. The first batch of funds injection of HK$ 35,000,000 through
financial institutions supported by the shareholders will be obtained on or before 30 May 2008, in which HK$20,000,000 has been granted under a banking facility letter dated 30 April 2008. However, the
eventual outcome of these cannot be determined with reasonable certainty. The consolidated financial statements have been prepared on a
going concern basis.

    3.    SIGNIFICANT ACCOUNTING POLICIES

    These preliminary results have been prepared in accordance with International Financial Reporting Standards ("IFRS") issued by the
International Accounting Standards Board and on the historical cost basis except for certain financial instruments which are measured at
fair value.  The principal accounting policies are set out below.

    Basis of consolidation

    The consolidated financial statements incorporate the financial statements of the Company and entities (including special purpose
entities) controlled by the Company (its subsidiaries) made up to 31 December each year.  Control is achieved where the Company has the
power to govern the financial and operating policies of an entity so as to obtain benefits from its activities.

    The results of subsidiaries acquired or disposed of during the year are included in the consolidated income statement from the effective
date of acquisition or up to the effective date of disposal, as appropriate.

    When necessary, adjustments are made to the financial statements of subsidiaries to bring their accounting policies into line with those
used by other members of the Group.

    All intra-group transactions, balances, income and expenses are eliminated in full on consolidation.

    Business combinations

    Acquisitions of businesses are accounted for using the purchase method. The cost of the business combination is measured as the
aggregate of the fair values (at the date of exchange) of assets given, liabilities incurred or assumed, and equity instruments issued by
the Group in exchange for control of the acquiree, plus any costs directly attributable to the business combination. The acquiree's
identifiable assets, liabilities and contingent liabilities that meet the conditions for recognition under IFRS 3 Business Combinations are
recognised at their fair values at the acquisition date.

    The interest of minority shareholders in the acquiree is initially measured at the minority's proportion of the net fair value of the
assets, liabilities and contingent liabilities recognised.

    Merger accounting for business combinations involving entities under common control

    The consolidated financial statements incorporate the financial statement items of the combining entities or businesses in which the
common control combination occurs as if they had been combined from the date when the combining entities or businesses first came under the
control of the controlling party.

    The net assets of the combining entities or businesses are consolidated using the existing book values from the controlling parties'
perspective. No amount is recognised in respect of goodwill or excess of acquirer's interest in the net fair value of acquiree's
identifiable assets, liabilities and contingent liabilities over cost at the time of common control combination, to the extent of the
continuation of the controlling party's interest.

    The consolidated income statement includes the results of each of the combining entities or businesses from the earliest date presented
or since the date when the combining entities or businesses first came under the common control, where this is a shorter period, regardless
of the date of the common control combination.

    The comparative amounts in the consolidated financial statements are presented as if the entities or businesses had been combined at the
previous balance sheet date or when they first came under common control, whichever is shorter.

    Revenue recognition

    Revenue is measured at the fair value of the consideration received or receivable.  Revenue is reduced for estimated customer returns,
rebates and other similar allowances.

    Revenue from sale of advertising airtime is recognised when the advertisements are broadcasted.

    Sales of goods are recognised when all the following conditions are satisfied:

    * the Group has transferred to the buyer the significant risks and rewards of ownership of the goods;
    * the Group retains neither continuing managerial involvement to the degree usually associated with ownership nor effective control over
the goods sold;
    * the amount of the revenue can be measured reliably;
    * it is probable that the economic benefits associated with the transaction will flow to the entity; and
    * the costs incurred or to be incurred in respect of the transaction can be measured reliably.

    Agency and promotion income is recognised when the services are rendered.

    Licensing income from the distribution of television programmes and films is recognised when the Group's entitlement to such payments
has been established which is upon the delivery of the master copy.

    Interest income from financial assets is accrued on a time basis, by reference to the principal outstanding and at the effective
interest rate applicable, which is the rate that exactly discounts estimated future cash receipts through the expected life of the financial
asset to that asset's net carrying amount.
    Rental income is recognised on a straight-line basis over the term of the relevant lease.

    Leasing

    Leases are classified as finance leases whenever the terms of the lease transfer substantially all the risks and rewards of ownership to
the lessee. All other leases are classified as operating leases.

    The Group as lessor

    Rental income from operating leases is recognised on a straight-line basis over the term of the relevant lease. Initial direct costs
incurred in negotiating and arranging an operating lease are capitalised and recognised on a straight-line basis over the lease term.

    The Group as lessee

    Operating lease payments are recognised as an expense on a straight-line basis over the lease term.

    Property, plant and equipment

    Property, plant and equipment other than construction in progress are stated at cost less subsequent accumulated depreciation and any
accumulated impairment losses.

    Depreciation is charged so as to write off the cost of assets, other than properties under construction, over their estimated useful
lives, using the straight-line method.  The estimated useful lives, residual values, and depreciation method are reviewed at each year end,
with the effect of any changes in estimate accounted for a prospective basis.

    Construction in progress represents property, plant and equipment in the course of construction for production or for own use purposes. 
Construction in progress is carried at cost less any recognised impairment loss.  Cost includes professional fees and for qualifying assets
borrowing costs capitalised in accordance with the Group's accounting policy.

    The gain or loss arising on the disposal or retirement of property, plant and equipment is determined as the difference between the
sales proceeds and the carrying amount of the asset and is recognised in profit or loss.

    Programme and film rights

    Programme and film rights are acquired by the Group and are stated at cost less accumulated amortisation and accumulated impairment
losses.  Programme and film rights which are available for broadcast are included in programme and film right.  Costs are charged to the
consolidated income statement on the proportion of actual income earned during the year to the total estimated income from the sales of the
programme and film rights.

    Impairment of tangible and intangible assets excluding goodwill

    At each balance sheet date, the Group reviews the carrying amounts of its tangible and intangible assets to determine whether there is
any indication that those assets have suffered an impairment loss. If the recoverable amount of an asset is estimated to be less than its
carrying amount, the carrying amount of the asset is reduced to its recoverable amount. An impairment loss is recognised as an expense
immediately.

    Recoverable amount is the higher of fair value less costs to sell and value in use. In assessing value in use, the estimated future cash
flows are discounted to their present value using a pre-tax discount rate that reflects current market assessments of the time value of
money and the risks specific to the asset for which the estimates of future cash flows have not been adjusted.

    If the recoverable amount of an asset (or cash-generating unit) is estimated to be less than its carrying amount, the carrying amount of
the asset (cash-generating unit) is reduced to its recoverable amount. An impairment loss is recognised as an expense immediately, unless
the relevant asset is carried at a revalued amount, in which case the impairment loss is treated as a revaluation decrease.

    Where an impairment loss subsequently reverses, the carrying amount of the asset is increased to the revised estimate of its recoverable
amount, but so that the increased carrying amount does not exceed the carrying amount that would have been determined had no impairment loss
been recognised for the asset in prior years.  A reversal of an impairment loss is recognised as income.

                Inventories

    Inventories are stated at the lower of cost and net realisable value. The cost of inventory comprises all costs of purchase, costs of
conversion, and other costs incurred to bring the inventory to its present location and condition. The cost of inventory is calculated using
the first-in-first-out basis. Net realisable value represents the estimated selling price for inventories less all estimated costs of
completion and costs necessary to make the sale.

    Foreign currencies

    The functional currency of the Company is Renminbi ("RMB"). These preliminary results are presented in Hong Kong dollars, which is the
currency management uses when controlling and monitoring the performance and financial position of the Group.

    In preparing the financial statements of each individual group entity, transactions in currencies other than the functional currency of
that entity (foreign currencies) are recorded in the respective functional currency (i.e. the currency of the primary economic environment
in which the entity operates) at the rates of exchanges prevailing on the dates of the transactions. At each balance sheet date, monetary
items denominated in foreign currencies are retranslated at the rates prevailing on the balance sheet date. Non-monetary items carried at
fair value that are denominated in foreign currencies are retranslated at the rates prevailing on the date when the fair value was
determined. Non-monetary items that are measured in terms of historical cost in a foreign currency are not retranslated.

    Exchange differences arising on the settlement of monetary items, and on the translation of monetary items, are recognised in profit or
loss in the period in which they arise. Exchange differences arising on the retranslation of non-monetary items carried at fair value are
included in profit or loss for the year except for differences arising on the retranslation of non-monetary items in respect of which gains
and losses are recognised directly in equity, in which cases, the exchange differences are also recognised directly in equity.

    For the purposes of presenting the consolidated financial statements in Hong Kong dollars, the assets and liabilities of the Group which
are stated at functional currency of the respective group entity other than Hong Kong dollars are translated into Hong Kong dollars at the
rate of exchange prevailing at the balance sheet date, and their income and expenses are translated at the average exchange rates for the
year, unless exchange rates fluctuate significantly during the period, in which case, the exchange rates prevailing at the dates of
transactions are used. Exchange differences arising, if any, are recognised as a separate component of equity (the translation reserve).
Such exchange differences are recognised in profit or loss in the period in which the foreign operation is disposed of.

    Taxation

    Income tax expense represents the sum of the tax currently payable and deferred tax.

    Current tax

    The tax currently payable is based on taxable profit for the year. Taxable profit differs from profit as reported in the consolidated
income statement because it excludes items of income or expense that are taxable or deductible in other years and it further excludes items
that are never taxable or deductible. The Group's liability for current tax is calculated using tax rates that have been enacted or
substantively enacted by the balance sheet date.

    Deferred tax

    Deferred tax is recognised on differences between the carrying amounts of assets and liabilities in the consolidated financial
statements and the corresponding tax bases used in the computation of taxable profit, and is accounted for using the balance sheet liability
method. Deferred tax liabilities are generally recognised for all taxable temporary differences, and deferred tax assets are recognised to
the extent that it is probable that taxable profits will be available against which deductible temporary differences can be utilised. Such
assets and liabilities are not recognised if the temporary difference arises from goodwill or from the initial recognition (other than in a
business combination) of other assets and liabilities in a transaction that affects neither the taxable profit nor the accounting profit.

    The carrying amount of deferred tax assets is reviewed at each balance sheet date and reduced to the extent that it is no longer
probable that sufficient taxable profits will be available to allow all or part of the asset to be recovered.

    Deferred tax liabilities are measured at the tax rates that are expected to apply in the period in which the liability is settled; based
on tax rates (and tax laws) that have been enacted or substantively enacted and the consequences that would follow from the manner in which
the Group expects, at the reporting date to recover or settle the carrying amount of its assets or liabilities.

               Current and deferred tax for the period

    Current and deferred tax are recognised as an expense or income in profit or loss, except when they relate to items credited or debited
directly to equity, in which case the tax is also recognised directly in equity, or where they arise from the initial accounting for a
business combination. In the case of a business combination, the tax effect is taken into account in calculating goodwill or in determining
the excess of the acquirer's interest in the net fair value of the acquiree's identifiable assets, liabilities and contingent liabilities
over the cost of the business combination.

    Share-based payment transactions

    Share-based payment transactions with cash alternatives - Shares options under the Phantom Scheme granted to employees, directors and
consultant

    For cash-settled share-based payments, the Group measures the goods or services acquired and the liability incurred at the fair value of
the liability.  At each balance sheet date, the liability is remeasured at its fair value until the liability is settled, with any changes
in fair value recognized in profit or loss.

    Equity-settled share-based payment transactions - Warrants granted to consultant (the "Collins Stewart Warrant")

    Equity-settled share-based payment transactions with other parties are measured at the fair value of the goods and services received,
except where the fair value cannot be estimated reliably, in which case, they are measured at the fair value of the equity instruments
granted measured at the date the Group obtains the goods or the counterparty renders the service.

    At the time when the warrants are exercised, the amount previously recognised in the equity instrument reserve will be transferred to
share capital and share premium. When the warrants are forfeited after the vesting date or are still not exercised at the expiry date, the
amount previously recognised in the equity instrument reserve will be transferred to accumulated losses.

    Borrowing costs

    Borrowing costs directly attributable to the acquisition, construction or production of qualifying assets, which are assets that
necessarily take a substantial period of time to get ready for their intended use or sale, are added to the cost of those assets, until such
time as the assets are substantially ready for their intended use or sale.

    All other borrowing costs are recognised as, and included in, finance costs in the consolidated income statement in the year in which
they are incurred.

    Retirement benefit costs

    Payments to the defined contribution retirement benefits scheme under Mandatory Provident Fund Schemes Ordinance in Hong Kong or
State-managed retirement benefit schemes in PRC are charged as an expense when employees have rendered service entitling them to the
contribution.

    Financial instruments

    Financial assets and financial liabilities are recognised on the consolidated balance sheet when a group entity becomes a party to the
contractual provisions of the instrument. Financial assets and financial liabilities are initially measured at fair value. Transaction costs
that are directly attributable to the acquisition or issue of financial assets and financial liabilities (other than financial assets and
financial liabilities at fair value through profit or loss) are added to or deducted from the fair value of the financial assets or
financial liabilities, as appropriate, on initial recognition. Transaction costs directly attributable to the acquisition of financial
assets or financial liabilities at fair value through profit or loss are recognised immediately in profit or loss.

    Financial assets

    The Group's financial assets are classified into one of the two categories: financial assets at fair value through profit or loss
("FVTPL") and loans and receivables.

    Effective interest method

    The effective interest method is a method of calculating the amortised cost of a financial asset and of allocating interest income over
the relevant period. The effective interest rate is the rate that exactly discounts estimated future cash receipts (including all fees and
points paid or received that form an integral part of the effective interest rate, transaction costs and other premiums or discounts)
through the expected life of the financial asset, or, where appropriate, a shorter period.

    Financial assets at FVTPL

    The Group's financial assets at FVTPL represent derivatives that are not designated and effective as hedging instruments which are
deemed as financial assets held for trading.

    At each balance sheet date subsequent to initial recognition, financial assets at FVTPL are measured at fair value, with changes in fair
value recognised directly in profit or loss in the period in which they arise.

    Loans and receivables

    Loans and receivables are non-derivative financial assets with fixed or determinable payments that are not quoted in an active market.
At each balance sheet date subsequent to initial recognition, loans and receivables (including loan receivable, trade receivables, deposits
and other receivables, amount due from immediate holding company, amount due from fellow subsidiaries, pledged bank deposits and cash and
cash equivalents) are carried at amortised cost using the effective interest method, less any identified impairment losses (see accounting
policy on impairment loss on financial assets below).

    Impairment of financial assets

    Financial assets, other than those at FVTPL, are assessed for indicators of impairment at each balance sheet date. Financial assets are
impaired where there is objective evidence that, as a result of one or more events that occurred after the initial recognition of the
financial asset, the estimated future cash flows of the financial assets have been impacted.

    For financial assets, objective evidence of impairment could include:

    * significant financial difficulty of the issuer or counterparty; or
    * default or delinquency in interest or principal payments; or
    * it becoming probable that the borrower will enter bankruptcy or financial re-organisation.

    For certain categories of financial asset, such as trade receivables, assets that are assessed not to be impaired individually are
subsequently assessed for impairment on a collective basis. Objective evidence of impairment for a portfolio of receivables could include
the Group's past experience of collecting payments.

    For financial assets carried at amortised cost, an impairment loss is recognised in profit or loss when there is objective evidence that
the asset is impaired, and is measured as the difference between the asset's carrying amount and the present value of the estimated future
cash flows discounted at the original effective interest rate.

    The carrying amount of the financial asset is reduced by the impairment loss directly for all financial assets with the exception of
trade receivables, where the carrying amount is reduced through the use of an allowance account. When a trade receivable considered
uncollectible, it is written off against the allowance account. Subsequent recoveries of amounts previously written off are credited to
profit or loss.

    For financial assets measured at amortised cost, if, in a subsequent period, the amount of impairment loss decreases and the decrease
can be related objectively to an event occurring after the impairment losses was recognised, the previously recognised impairment loss is
reversed through profit or loss to the extent that the carrying amount of the asset at the date the impairment is reversed does not exceed
what the amortised cost would have been had the impairment not been recognised.

    Financial liabilities and equity instruments

    Financial liabilities and equity instruments issued by a group entity are classified according to the substance of the contractual
arrangements entered into and the definitions of a financial liability and an equity instrument.

    An equity instrument is any contract that evidences a residual interest in the assets of the group after deducting all of its
liabilities. The Group's financial liabilities are generally classified into financial liabilities and financial liabilities at FVTPL.

    Effective interest method

    The effective interest method is a method of calculating the amortised cost of a financial liability and of allocating interest expense
over the relevant period. The effective interest rate is the rate that exactly discounts estimated future cash payments through the expected
life of the financial liability, or, where appropriate, a shorter period.

    Interest expense is recognised on an effective interest basis.

    Financial liabilities at FVTPL

    The Group's financial liabilities at FVTPL represent derivatives that are not designated and effective as hedging instruments which are
deemed as financial liabilities held for trading.

    At each balance sheet date subsequent to initial recognition, financial liabilities at FVTPL are measured at fair value, with changes
recognised directly in profit or loss in the period in which they arise.

    Financial liabilities

    Financial liabilities including bank borrowings, trade payables, other payables, amounts due to fellow subsidiaries and amount due to
minority shareholder of a subsidiary are subsequently measured at amortised cost, using the effective interest method.

    Equity instruments

    Equity instruments issued by the Company are recorded at the proceeds received, net of direct issue costs.

    Treasury shares

    The shares in the Company held by the employee benefit trust have been accounted for using the treasury share method whereby
consolidated shareholders' equity is reduced by the carrying amount of the shares in the Company held by the said trust at the date when the
trust purchases the shares of the Company.  When the shares are subsequently reissued or transferred, the proceeds received, net of direct
issue costs, is recognised as an increase in equity.

    Derecognition

    Financial assets are derecognised when the rights to receive cash flows from the assets expire or, the financial assets are transferred
and the Group has transferred substantially all the risks and rewards of ownership of the financial assets. On derecognition of a financial
asset, the difference between the asset's carrying amount and the sum of the consideration received and receivable and the cumulative gain
or loss that had been recognised directly in equity is recognised in profit or loss.

    Financial liabilities are derecognised when the obligation specified in the relevant contract is discharged, cancelled or expires. The
difference between the carrying amount of the financial liability derecognised and the consideration paid and payable is recognised in
profit or loss.

    4.    KEY SOURCES OF ESTIMATION UNCERTAINTY

    The Group makes estimates and assumptions concerning the future. The estimates and assumptions that have a significant risk of causing a
material adjustment to the carrying amounts of assets and liabilities within the next financial year, are discussed below.

    Allowances for bad and doubtful debts

    The Group makes allowances for bad and doubtful debts based on an assessment of the recoverability of trade receivables. Allowances are
applied to trade receivables where events or changes in circumstances indicate that the balances may not be collectible. The amount of the
impairment loss is measured as the difference between the asset's carrying amount and the present value of estimated future cash flows
discounted at the financial assets original effective interest rate. The measure of impairment loss requires management to estimate future
cash flows. Where the actual cash flow is different from the estimate, such a difference will impact the carrying value of trade receivables
and doubtful debts expense in the year in which the estimate is changed.

    Impairment of property, plant and equipment

    The Group assesses regularly whether property, plant and equipment have any indication of impairment in accordance with the existing
accounting policy. The recoverable amounts of property, plant and equipment are determined based on value-in-use calculations. These
calculations require the use of judgment and estimates of future operating cash flows and discount rates adopted.

                Fair value of financial instruments

    The directors use their judgement in selecting an appropriate valuation technique for financial instruments not quoted in an active
market. The fair value is assessed using certain pricing model which involve certain assumptions of market conditions. Favourable or
unfavourable changes to these assumptions would result in changes in the fair value and corresponding adjustments to the amount of gain or
loss in the income statement.
    
5.    FINANCIAL RISK MANAGEMENT OBJECTIVES AND POLICIES ON FINANCIAL INSTRUMENT

    The Group's major financial instruments include loan receivables, pledged bank deposit, cash and cash equivalents, deposits and other
receivables other payables, other financial liabilities and bank borrowings. Details of these financial instruments are disclosed in the
respective notes. The risks associated with these financial instruments and the policies applied by the Group to mitigate these risks are
set out below. Management monitors these exposures to ensure appropriate measures are implemented in a timely and effective manner.

    (1)    Significant accounting policies

    Details of the significant accounting policies and methods adopted, including the criteria for recognition, the bases of measurement and
the bases on which income and expenses are recognised, in respect of each class of financial asset, financial liability and equity
instrument are disclosed in Note 3 to these preliminary results.

    (2)    Categories of financial instruments

                                                At 31 December  At 31 December
                                                     2007            2006
                                                   HK$'000         HK$'000

 Financial assets
 Financial assets at FVTPL                      -               4,401
 Loans and receivables (including cash and
   cash equivalents)                            164,499         218,014
 Financial liabilities
 Financial liabilities at FVTPL (excluding      6,942           9,836
 liabilities under Phantom Scheme)
 Financial liabilities at amortised cost        349,453         217,940


    (3)    Financial risk management objectives

    The Group monitors and manages the financial risks relating to the operation through analysing exposures by degree and magnitude of
risks. These risks, including market risk, foreign currency risk and liquidity risk, associated with these financial instruments and
policies applied by the Group to mitigate these risks are set out below. Management monitors these exposures to ensure appropriate measures
are implemented in a timely and effective manner.

                Market risk

    The Group's activities expose primarily to the financial risks of changes in interest rates and foreign currency exchange rates (see
below).

    There has been no change to the Group's exposure to market risks or the manner in which it manages and measures the risk.

                Interest rate risk

    The Group's fair value interest rate risk relates primarily to its fixed rate borrowings. The Group currently does not use any
derivative contracts to hedge its exposure to interest rate risk. However, management will consider hedging significant interest rate
exposure should the need arise.  The Group maintains the bank borrowings in short-term borrowings to mitigate the interest rate risk.

                Currency risk

    Several subsidiaries of the Company have foreign currency assets and liabilities, which expose the Group to foreign currency risk. 
Certain pledged bank deposits and bank borrowings of the Group are denominated in US Dollar.  The Group currently does not have a foreign
currency hedging policy.  However, management monitors foreign exchange exposure and will consider hedging significant foreign currency
exposure should the need arise.

    The carrying amount of the Group's foreign currency denominated monetary assets and monetary liabilities at the respective balance sheet
dates are as follow:

               At 31 December  At 31 December
                    2007            2006
                  HK$'000         HK$'000

 Assets
   US Dollars  141,257         124,721
               =======         =======

 Liabilities
   US Dollars  21,870          29,924
               =======         =======

    Foreign currency sensitivity

    The Group is mainly exposed to the US Dollar.  The following table details the Group's sensitivity to a 5% increase and decrease in the
functional currency of the respective Group entity, against US Dollar. The sensitivity analysis includes only outstanding foreign currency
denominated monetary items and adjusts their translation at the year end for a 5% change in foreign currency rates. If there is 5% increase
in RMB against US Dollar, the increase in the loss for the year is shown as below.  For a 5% decrease in RMB against US Dollar, an equal and
opposite impact would be resulted in the loss for the year.

                                  At 31 December  At 31 December
                                       2007            2006
                                     HK$'000         HK$'000
 US Dollars
   Increase in loss for the year  5,969           4,740
                                           _____           _____
                                           _____           _____

               Credit risk

    The Group's credit risk is primarily attributable to loan receivables, its trade receivables and pledged bank deposits and cash and cash
equivalents. At the balance sheet date, the Group's maximum exposure to credit risk which will cause a financial loss to the Group due to
failure to discharge an obligation by the counterparties arises from the carrying amount of the respective recognised financial assets
stated in the balance sheet.

    In order to minimise the credit risk, management of the Group has delegated a team responsible for determination of credit limits,
credit approvals and other monitoring procedures to ensure that follow-up action is taken to recover overdue debts. In this regard, the
directors of the Group consider that the Group's credit risk is significantly reduced.

    The credit risk on pledged bank deposits and cash and cash equivalents is limited because the counterparties are banks with high
credit-ratings assigned by international credit-rating agencies.

    The Group has concentration of credit risk as 45.21% (2006: 38.82%) and 82.19% (2006: 79.39%) of the total trade receivables was due
from the Group's largest customer and the five largest customers respectively within the advertising and home shopping business segment.

    Capital risk

    The Group manages its capital to ensure that entities in the Group will be able to continue as a going concern while maximising the
return to stakeholders through the optimisation of the debt and equity balance. The Group's overall strategy remains unchanged from prior
year.

    The capital structure of the Group consists of debt, net of cash and cash equivalents and equity attributable to equity holders of the
Company, comprising issued share capital, reserves and accumulated losses.

    The directors of the Company review the capital structure on a semi-annual basis. As part of this review, the directors consider the
cost of capital and the risks associates with each class of capital. Based on recommendations of the directors, the Group will balance its
overall capital structure through new share issues as well as the issue of new debt or the redemption of existing debt.

    Liquidity risk

    As stated in Note 2, the Group's accumulated losses are HK$655,218,000, its current liabilities exceeded its current assets by
HK$174,961,000 and its total liabilities exceeded its total assets by HK$136,047,000 at 31 December 2007.  In addition to taking action to
improve the financial performance, the Group monitors and maintains a level of cash and cash equivalents deemed adequate by the management
to finance the Group's operations and mitigate the effects of fluctuations in cash flows. The management monitors the utilisation of bank
borrowings and ensures compliance with loan covenants.

    The Group relies on bank borrowings and shareholders' funding as significant sources of liquidity.  To mitigate the liquidation risk,
the Group plans to obtain cash injection to eliminate the working capital deficiency position according to the unconditional commitment by
shareholders. The first batch of funds injection of HK$ 35,000,000 through financial institutions supported by the shareholders will be
obtained on or before 30 May 2008, in which HK$20,000,000 has been granted under a banking facility letter dated 30 April 2008. At the same
time, the Group is in negotiation with bank to obtain additional bank facilitates.

    The following table details the Group's remaining contractual maturity for its financial liabilities. For non-derivative financial
liabilities, the table has been drawn up based on the undiscounted cash flows of financial liabilities based on the earliest date on which
the Group can be required to pay. The table includes both interest and principal cash flows.

    For derivative instruments settled on a net basis, undiscounted net cash (inflows)/outflows are presented. Where they require gross
settlement, the undiscounted gross (inflows) and outflows on these derivatives are shown in the table.


                                            6 months               Total undiscounted       Total
                                 On demand  or less   6-12 months      cash flow       carrying amount
                                  HK$'000   HK$'000     HK$'000         HK$'000            HK$'000

 At 31 December 2007
 Non-derivative financial
 liabilities
 Fixed rates bank borrowings     -          322,300   -            322,300             320,734
 Trade payables                      544    7,337     -            7,881               7,881
 Other payables                  11,174     -         9,140        20,314              20,314
 Amount due to a minority        524        -         -            524                 524
 shareholder
                                      ____     _____         ____               _____            _____
                                 12,242     329,637   9,140        351,019             349,453
 Derivative financial            6,942      -         -            6,942               6,942
 liabilities 
                                      ____     _____         ____               _____            _____
                                 19,184     329,637   9,140        357,961             356,395
                                     _____     _____        _____               _____            _____
                                     _____     _____        _____               _____            _____
 At 31 December 2006
 Non-derivative financial
 liabilities
 Fixed rates bank borrowings     -          208,149   -            208,149             206,500
 Trade payables                  512        -         -            512                 512
 Other payables                  11,595     -         4,159        15,754              15,754
 Amount due to a minority        526        -         -            526                 526
 shareholder
                                      ____     _____         ____               _____            _____
                                 12,633     208,149   4,159        224,941             223,292
 Derivative financial            9,836      -         -            9,836               9,836
 liabilities
                                      ____     _____         ____               _____            _____
                                 22,469     208,149   4,159        234,777             233,128
                                     _____     _____        _____               _____            _____
                                     _____     _____        _____               _____            _____



    Fair value of financial instruments

    The fair value of the Group's financial assets and financial liabilities (excluding derivative instruments) are determined in accordance
with generally accepted pricing models based on discounted cash flow analysis using prices from observable current market transactions and
dealer quotes for similar instruments.

    The fair value of derivative instruments is determined using option pricing models.

    The directors of the Company consider that the carrying amounts of financial assets and financial liabilities recorded at amortised cost
in the financial statements approximate their fair values.

    6.    SEGMENT INFORMATION

    For management purpose, the Group is organised into two major operating divisions - Qinghai TV advertising business and home shopping
business. These divisions are the basis on which the Group reports its primary segment information. The principal products and services of
each of these divisions are as follows:

 Qinghai TV business     - the sales of advertising time in PRC through
                         Qinghai TV
                           Synthesis Channel
 Home shopping business  - the sale of goods via TV home shopping program in
                         PRC
 Other operations        - business other than the above

    Segment information about these businesses is presented below.


                                     Advertising         Home shopping     Other operations       Elimination          Consolidated
                                   2007       2006       2007     2006     2007      2006        2007      2006      2007       2006
                                  HK$'000    HK$'000   HK$'000   HK$'000  HK$'000   HK$'000    HK$'000    HK$'000   HK$'000    HK$'000

 REVENUE
   External Sales                14,580     13,541     11,399    -        360      -          -           -        26,339     13,541
   Inter-segment sales           56,412     -          -         -        -        -          (56,412)    -        -          -  
                                     _____      _____      ____     ____     ____       ____        ____     ____      _____      _____
 Total                           70,992     13,541     11,399    -        360      -          (56,412)    -        26,339     13,541
                                     _____      _____      ____     ____     ____       ____        ____     ____      _____      _____
                                     _____      _____      ____     ____     ____       ____        ____     ____      _____      _____
 RESULT
   Segment result                (118,206)  (175,184)  (20,880)  -        (3,656)  -          -           -        (142,742)  (175,184)
                                     _____      _____      ____     ____     ____       ____        ____     ____
   Unallocated corporate                                                                                           (18,579)   -  
 expenses
   Finance costs                                                                                                   (15,394)   (13,880)
   Interest income                                                                                                 7,453      3,004
   Income Tax                                                                                                      -          -  
                                                                                                                       _____      _____
   Loss for the year                                                                                               (169,262)  (186,060)
                                                                                                                       _____      _____
                                                                                                                       _____      _____
 OTHER INFORMATION
   Segment assets                56,279     276,102    17,912    -        9,564    -                               83,755     276,102
   Unallocated corporate assets                                                                                    151,098    -  
                                                                                                                       _____     _____ 
   Consolidated total assets                                                                                       234,853    276,102
                                                                                                                       _____      _____
   Segment liabilities           15,310     252,773    9,288     -        339      -                               24,937     252,773
 Unallocated corporate                                                                                             345,963    -  
 liabilities
                                                                                                                       _____     _____ 
   Consolidated total                                                                                              370,900    252,773
 liabilities
                                                                                                                       _____      _____
   Depreciation and              7,031      6,718      504       -        -        -                               7,535      6,718
 amortisation
   Unallocated                                                                                                     866        -  
                                                                                                                       _____      _____
                                                                                                                   8,401      6,718
                                                                                                                       _____      _____
                                                                                                                       _____      _____
   Allowance for bad and         1,793      13,074     -         -        -        -                               1,793      13,074
 doubtful debts 
                                                                                                                       _____      _____
                                                                                                                       _____      _____
   Write-off of amount due from
 a fellow subsidiary             94         -          -         -        -        -                               94         -  
   Unallocated                                                                                                     1,795      -  
                                                                                                                       _____      _____
                                                                                                                   1,889      -  
                                                                                                                       _____      _____
                                                                                                                       _____      _____
   Impairment and write-off of
 programme and film rights       751        10,031     -         -        -        -                               751        10,031
                                                                                                                       _____      _____
                                                                                                                       _____      _____
   Capital expenditure           7,692      16,331     3,243     -        3,329    -                               14,264     16,311
   Unallocated                                                                                                     133        -  
                                                                                                                       _____      _____
                                                                                                                   14,397     16,331
                                                                                                                       _____      _____
                                                                                                                       _____      _____


    The Group's revenue and results are substantially derived from business segments within PRC and substantially all of the Group's assets
and customers are located in PRC, accordingly, no geographic segment information is presented.

    7.    REVENUE

    Revenue represents (i) income from the sales of advertising airtime; (ii) income from the sale of goods from TV home shopping; (iii)
event promotion income; (iv) and licensing income from the distribution of programmes and films, net of business tax and rebate.

    Revenue for the year is analysed as follows:

                                        2007      2006
                                      HK$'000   HK$'000

 Advertising income                   14,580    13,086
 Sale of goods from TV Home Shopping  11,399    -
 Event promotion                      360       -
 Licensing income                     -         455
                                      ________  ________
                                      26,339    13,541
                                      =======   =======

    8.    OTHER INCOME/EXPENSE, NET


                                                           2007      2006
                                                         HK$'000    HK$'000

 Interest income                                         7,205     3,004
 Change in the obligation under phantom Option scheme  
   charged to profit of loss                             4,498     -
 Rental income                                           4,130     3,976
 Deemed interest income                                  248       -
 Others                                                  210       1,207
 Change of fair value of call and put option
   charged to profit or loss                             (1,507)   -
                                                         ________  _________
 Total                                                   14,784    8,187
                                                         =======   =======


    9.    FINANCE COSTS

                                                           2007      2006
                                                         HK$'000   HK$'000

 Interest on:
   - bank borrowings wholly repayable within five years  15,394    10,503
   - loans from ultimate holding company and
   a fellow subsidiary                                   -         3,377
                                                         ________  ________
                                                         15,394    13,880
                                                         =======   =======

    10.    INCOME TAX EXPENSE

    Hong Kong Profits Tax has not been provided as the Group did not generate any assessable profits arising in Hong Kong during the year.

    Enterprise income tax in the PRC has not been provided as the Group did not generate any assessable profits attributable to its
operations in the PRC during the year. In accordance with relevant rules and regulations in PRC, all subsidiaries in PRC are subject to PRC
income tax levied at a rate of 33%, except for Zhuhai China Media Company Limited and Zhuhai Cosmos PopTV Trade Development Company Limited
which are subject to a preferential rate of 15% because they are established in Zhuhai, a special economic zone in PRC.

    No income tax is charged to the Company and subsidiaries incorporated/established in British Virgin Islands ("BVI") and Cayman Islands.

    The charge for the year is reconciled to the loss before taxation as follows:

                                                            2007       2006
                                                           HK$'000    HK$'000

 Loss before taxation                                     (169,262)  (186,060)
                                                          =======    =======
 Tax at the preferential domestic income tax rate of 15%  (25,389)   (27,909)
 (2006: 15%),
 Tax effect of different tax rates of subsidiaries        (1,173)    9,012
 Tax effect of expenses not deductible for tax purpose    3,547      2,726
 Tax effect of tax losses not recognised                  22,690     16,113
 Tax effect of other deferred tax assets not recognized   325        58
                                                           ________   ________
 Tax charge for the year                                  -          -
                                                          =======    =======

    On 16 March 2007, the People's Republic of China promulgated the Law of the People's Republic of China on Enterprise Income Tax (the
"New Law") by Order No. 63 of the President of the People's Republic of China.  On 6 December 2007, the State Council of the PRC issued
Implementation Regulations of the New Law.  The New Law and Implementation Regulations will change the tax rate applicable to the Group
effective 1 January 2008.  For enterprises previously enjoying the enterprise income tax rate of 15%, the tax rate will be applied as
follows from 2008 and thereafter.

 Effective tax rate           Year
                     
 18%                          2008
 20%                          2009
 22%                          2010
 24%                          2011
 25%                   2012 and thereafter

    For the enterprises previously applicable to the enterprise income tax rate of 33%, the applicable tax rate of 25% should be applied
from 2008 and thereafter.

    11.    LOSS FOR THE YEAR

    Loss for the year has been arrived at after charging (crediting):

                                                              2007      2006
                                                            HK$'000   HK$'000

 Directors' emoluments                                      4,061     8,191
 Expenses recognized in respect of other staffs
   share-based payments transactions with cash              -         13,559
 alternatives
 Other staff's salaries                                     30,759    24,453
 Retirement benefit scheme contributions 
   in respect of other staff                                3,440     2,092
                                                            ________  ________
 Total staff cost                                           38,260    48,295
                                                            ________  ________
 Auditors' remuneration                                     1,125     1,530
 Allowance for bad and doubtful debts                       1,793     13,074
 Write-off of amount due from a fellow subsidiary           1,889     -
 Depreciation of property, plant and equipment              8,401     6,470
 Impairment and write-off of programme and film rights
   (included in administrative expenses)                    751       10,031
 Amortisation of programme and film rights                  -         248
 Share-based payment expenses to a consultant               -         712
 Write off of programming prepayments                       -         1,183
 Loss on disposal of property, plant and equipment          8         19
 Change in obligation under phantom option credited to
 profit and loss                                            (4,498)   -
 Change of fair value of call and put options charged to
 profit or loss                                             1,507     -
 Loss arising from initial recognition of a loan            3,275     1,627
 receivable
 Rental income under operating leases in respect of
 premises, net of insignificant outgoings
   - office premises                                        (4,130)   (3,976)
 Foreign exchange loss                                      406       1,819
 Deemed interest income                                     (248)     -
 Bank interest income                                       (7,205)   (3,004)
                                                            =======   =======


    12.    LOSS PER SHARE

    The calculation of the basic and diluted losses per share attributable to ordinary equity holders of the Company is based on the
following data:

    Losses

                                                 2007       2006
                                                HK$'000    HK$'000

 Losses for the purposes of basic and diluted
   losses per share being losses attributable
   to equity holders of the Company            (169,262)  (186,060)
                                               =======    =======

    Number of shares

                                                           2007        2006

 Weighted average number of ordinary shares for the     44,116,238  34,399,203
 purposes of calculating basic and diluted losses per
 share
                                                        ========    ========

    The weighted average number of ordinary shares is calculated after eliminating the shares in the Company held by the employee benefit
trust.  The computation of diluted loss per share does not assume the exercise of the outstanding share options since they would result in a
decrease in loss per share.

    The Company was incorporated on 20 September 2006 and issued 39,878,289 shares on 19 October 2006 in connection with the acquisition of
CCL, which was accounted for as a reorganisation of entities under common control. In calculating EPS for the year ended 31 December 2006
the weighted average number of shares for the period prior to 19 October 2006 has been computed by multiplying the number of CCL shares in
issue by the exchange ratio.

    -END-


This information is provided by RNS
The company news service from the London Stock Exchange
 
  END 
 
FR EAFSXALFPEFE

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