Atlas Announces Launch of New Claim Reporting Technology

    




 CHICAGO, Sept. 27, 2011 /CNW/ - Atlas Financial Holdings, Inc.  announces the launch of a mobile enabled  technology for claim reporting.  This technology allows Atlas'  commercial automobile policy holders to submit their first notice of  claim to the Company from their taxi, limousine or paratransit vehicle  with a variety of commonly used mobile devices.  The mobile application  utilizes Quick Response ("QR") code technology which allows  policyholders to efficiently submit key information and photos from the  scene of an accident. 

 Atlas is the first niche insurer in the Company's specialty commercial  auto insurance space to introduce this type of innovative process.   This new mobile enabled technology creates value for Atlas' customers  through a more streamlined first notice process and simultaneously  provides the Company with a greater level of information to facilitate  Atlas' commitment to delivering timely and appropriate claim  adjudication.  The real time nature of this process also allows Atlas  to provide its policyholders with guidance to assist them in the event  of an accident while they are still on the scene. 

 About Atlas: 

 The primary business of Atlas is commercial automobile insurance in the  United States, with a niche market orientation and focus on insurance  for the "light" commercial automobile sector including taxi cabs,  non-emergency paratransit, limousine/livery and business auto. The  business of Atlas is carried on through its operating insurance  subsidiaries American Country Insurance Company and American Service  Insurance Company, Inc. Atlas' operating insurance subsidiaries have  decades of experience with a commitment to always be an industry leader  in these specialized areas of insurance. 

 Additional information about Atlas, including a copy of the Company's  most recent financial statements and MD&A, can be accessed on the  Canadian Securities Administrators' website at www.sedar.com or through the Company's website at www.atlas-fin.com. 

 Notice regarding forward-looking statements: 

 This release includes forward-looking statements regarding the Company  and its subsidiaries and businesses. Such statements are based on the  current expectations of the management of each entity. The words  "anticipate", "expect", "believe", "may", "should", "estimate",  "project", "outlook", "forecast" or similar words are used to identify  such forward looking information.  The forward-looking events and  circumstances discussed in this release may not occur and could differ  materially as a result of known and unknown risk factors and  uncertainties affecting the companies, including risks regarding the  insurance industry, economic factors and the equity markets generally  and the risk factors discussed in the "Risk Factors" section of our  Management Discussion and Analysis and Annual Report for the year ended  December 31, 2010. No forward-looking statement can be guaranteed.  Except as required by applicable securities laws, forward-looking  statements speak only as of the date on which they are made and the  Company and its subsidiaries undertake no obligation to publicly update  or revise any forward-looking statement, whether as a result of new  information, future events, or otherwise. 

 Neither TSX Venture Exchange nor its Regulation Services Provider (as  that term is defined in the policies of the TSX Venture Exchange)  accepts responsibility for the adequacy or accuracy of this release.  

Atlas Financial Holdings, Inc.


CONTACT:  Scott Wollney, Chief Executive Officer of Atlas FinancialHoldings,Inc. at 847-700-8600. 


    

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