Pinnacle Systems Unveils Hybrid HD/SD Real-Time Graphics Products

Pinnacle Systems Unveils Hybrid HD/SD Real-Time Graphics Products
Live and Automated Broadcast Graphics Systems Switch Between HD and SD Output



LAS VEGAS, April 18  /PRNewswire-FirstCall/ -- Pinnacle Systems(R), Inc.
(NASDAQ:PCLE), a leader in digital video solutions, announced three new real-
time graphics products that switch in software between native high-definition
(HD) and native standard definition (SD) operating modes. Using these new
Deko(R) Hybrid products, broadcasters can support both SD and HD production
needs using a single system and user interface, minimizing equipment,
installation, retraining and production costs while expanding HD services.

Deko 1000/Hybrid and Deko 3000/Hybrid support a wide variety of live sports,
entertainment and newsroom environments. DekoCast(TM) Hybrid is designed for
on-air edge graphics applications including channel branding, in- program
promotions and advertising, sophisticated credit sequences, weather and other
data-driven alerts. All three hybrid products generate graphics, process video
and deliver output for native NTSC / PAL SD resolutions and native 720 / 1080
HD resolutions.

"Our new hybrid real-time graphics products illustrate our solid commitment to
help broadcasters efficiently deliver compelling HD programming, build brands
and strengthen audience relationships," said Matt Danilowicz, vice president
and general manager of Broadcast at Pinnacle. "These products simplify both the
economy and workflow of graphics production during the HD transition."

In an SD/HD world, broadcasters must contend with multiple versions of their
graphics assets. Deko 1000/Hybrid and Deko 3000/Hybrid dramatically simplify
management with tools to simplify the process of working with 4:3 and 16:9
aspect ratio elements and layouts. In addition, the upcoming Deko software
version 4.0 includes a unique multi-compose and multi-store technology that
will allow users to create a single file that includes both HD and SD page
layouts, further simplifying management while enabling them to take full
advantage of the additional resolution and screen space available in HD. At
air-time, Deko will automatically select the correct version of the graphic
based on the current video output format.

All hybrid models deliver the full functionality of their single format
counterparts. For example, Deko 3000/Hybrid delivers the feature set of Deko
3000 when in SD mode and the feature set of Deko 3000 HD when in HD mode.

Availability

Deko 1000/Hybrid and Deko 3000/Hybrid are expected to be available in June 2005
and to be available in a single or dual channel configuration. DekoCast Hybrid
is expected to be available fall 2005. The complete Pinnacle broadcast product
family will be on display during the National Association of Broadcasters (NAB)
industry convention at the Las Vegas Convention Center in Pinnacle's booth
#SU6341 from April 18-21, 2005.

About Pinnacle Systems, Inc.

Pinnacle Systems provides broadcasters and consumers with cutting-edge digital
media creation, storage, and play-back solutions for use at Home, at Work and
on the Air. Pinnacle Systems' award winning digital media solutions are in use
around the world for broadcast, video editing, DVD and CDR authoring and on the
Internet. A recognized industry leader, the company has received nine
prestigious Emmy Awards for its technical innovations and carries this
commitment throughout all of its product lines. Pinnacle Systems may be reached
at 650-526-1600 or at http://www.pinnaclesys.com/.

NOTE:  Pinnacle Systems, Deko, and DekoCast are trademarks or registered
trademarks of Pinnacle Systems, Inc. and/or its affiliates in the United States
and other countries.  All other trademarks are the property of their respective
owners. 

DATASOURCE: Pinnacle Systems, Inc.



CONTACT:  media, Alissa Vasilevskis, [phone], or

, or investors, , both of

Pinnacle Systems, Inc.; or Evan Sirof of MarComm-On-Call, [phone], or

, for Pinnacle Systems, Inc.



Web site:  http://www.pinnaclesys.com/ 

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