Mission Foods Also Named Official Tortillas and Tortilla
Chips of America's National Park of Speed
ELKHART
LAKE, Wis., May 21, 2024
/PRNewswire/ -- Mission Foods and Road America announced today that
Mission Foods will proudly serve as the Title Sponsor of Road
America's popular Beach Viewing Area and Turn 10 Bridge. The
multi-year agreement also names Mission Foods the Official
Tortillas and Tortilla Chips of the revered four-mile, 14-turn road
course.
In addition to the Title Sponsorship at
Road America, Mission Foods supports motorsports racers and fans
with ongoing sponsorships of teams and competitions.
The Mission Bridge and 2Fast2Tasty Beach made their debut during
the May 17 SVRA Spring Vintage
Festival, where fans could cross the bridge for the first time on
their way to see the 2Fast2Tasty Beach. Once there, fans can also
enjoy samples of Mission tortilla racing chips throughout the
weekend.
"As champions of motorsports, we're excited to be the new
landmark sponsor of the Turn 10 Mission Bridge and 2Fast2Tasty
Beach," said Juan Gonzalez, Mission
Foods Chief Executive Officer. "Mission Foods is the world's
leading brand of tortillas and wraps, and now we're thrilled to be
the official tortillas and chips of Road America. As a Landmark
Sponsor, we look forward to being part of every exciting racing
moment for the next several years."
In addition to the Title Sponsorship at Road America, Mission
Foods supports motorsports racers and fans with ongoing
sponsorships of racing teams and competitions. From the Arrow
McLaren IndyCar Team, MotoAmerica, American Flat Track, Trans-Am
IGT/SVRA to the Mission #2Fast2Tasty NHRA Challenge and more,
Mission Foods plays an integral role in racing and race day
traditions.
Also the title sponsor of the premier professional Mission Foods
NHRA Drag Racing Series, the company last year changed the face of
weekend racing with its Mission #2Fast2Tasty NHRA Challenge. The
challenge introduced competitive racing to the Saturday schedule at
regular season NHRA Camping World Drag Racing Series events,
pitting semifinalists from the previous race in all professional
categories against one another in a rematch for bonus money and
championship points. The brand also proudly serves as the official
tortillas, wraps, flatbreads and tortilla chips of the Mission
Foods NHRA Drag Racing Series.
"America's National Park of Speed is a premier destination for
everyone, and we are proud to have a wonderful brand such as
Mission Foods displayed on one of our most prominent landmarks and
famed viewing areas – now appropriately named the Mission Bridge
and 2Fast2Tasty Beach," said Mike
Kertscher, President, and General Manager of Road
America.
Road America's 2024 season schedule promises a breathtaking
journey through motorsports, with each event offering its unique
blend of history, competition and excitement. Whether you're a
die-hard enthusiast or a casual spectator, Road America has
something extraordinary in store for you. Mark your calendars as
the roar of engines and the thrill of racing await you at America's
National Park of Speed. Eleven major events are open to the public
in 2024, including the NTT INDYCAR Series, the MotoAmerica Series,
several vintage racing events, numerous Sports Car Club of America
(SCCA) events, Trans Am SpeedTour, Fanatec GT World Challenge and
the IMSA WeatherTech SportsCar Championship. Anyone 16 and under
gets in FREE when accompanied by a paying adult at the gate. For
full event details and ticket information, visit
www.roadamerica.com.
ABOUT MISSION FOODS
MISSION®, owned by
GRUMA, S.A.B. de C.V., is the world's leading brand for tortillas
and wraps. MISSION® is also globally renowned for
flatbreads, dips, salsas and Mexican food products. With a presence
in over 112 countries, MISSION® products are suited to
the lifestyles and the local tastes of each country. With
innovation and customer needs in mind, MISSION® focuses
on the highest quality, authentic flavors, and providing healthy
options that families and friends can enjoy together. For more
information, please visit http://www.missionfoods.com/.
Media Contact:
media@missionfoods.com
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SOURCE Mission Foods