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[simon gordon] 03/9/2021 08:07

Company mentioned at 4.30:

2/9/21

Q&A with Ken Wotton, Managing Director at Gresham House

[watfordhornet] 02/9/2021 18:01

They are still hiring on a weekly basis so hope revenues are coming in to pay the salaries. Every week they advertise for new hires.

[hazl] 02/9/2021 10:12

Forward looking is everything for shares hornet!

[watfordhornet] 02/9/2021 09:57

Not expecting too much when half year update released on 20th.Given 4 D was only released Q1/Q2 it is unlikely much revenue will be in 1st half results.Hopefully will add in some forward looking statements to give us comfort

[hazl] 01/9/2021 09:50

Today



Being inclusive, is about ensuring that our voices are different, our points of views are different, and these differences have a seat at the table.” Daniella Harkins at LiveRamp joins #thebullet #diversity #inclusion #purpose #marketing

5th episode of The Bullet.

[hazl] 31/8/2021 16:03

Patience pays sometimes, look at Blue Prism today!

Come on Silver bullet do us proud!

[hazl] 31/8/2021 07:56

20th of September it is then.

[hazl] 30/8/2021 09:12

'In 2020, the Company completed the development of its own proprietary software product known as '4D', which aims to facilitate the effective deployment of marketing campaigns using first-party data and contextual intelligence, providing effective targeting without reliance on third party data or cookies. 4D 'version 1.0' was launched in Q1 2021, and commercial trials are currently underway with existing and new potential clients.'

Shares magazine.

[hazl] 29/8/2021 14:00

'It has earmarked the proceeds for investment to accelerate growth, in particular through supporting the upcoming roll-out of the company’s 4D product which allows ad targeting without website cookies by using ‘in-the-moment’ contextual analysis.

Silverbullet highlighted what it described as a “once in a generation, permanent, global shift in consumer behaviour towards digital media”. It also noted market forecast indicating the digital spending will account for 67.8% of total ad spend by 2024.

The company currently works with brands such as Heineken, Dolce & Gabbana, Jägermeister and Channel 4. It has a partnership with Local Planet, a global media agency network. It has operations in the United Kingdom, Italy, Germany, Australia and it recently opened an office the United States.

Chief executive Ian James told investors that the company is at a pivotal and exciting point in its development.'

Proactive.

[hazl] 27/8/2021 11:16

Nice little 'w' on the chart.

[hazl] 27/8/2021 09:01

I think they are already priced in.
Look at the price itself,not current.
That suggests to me they were a couple of days ago.

[watfordhornet] 27/8/2021 08:53

Not being helped by a person selling in background. Presume one of the pre-IPO investors Looks like most are being transferred in a managed way but not helping the cause.

[hazl] 27/8/2021 08:07

If you don't wish to log in then there is this already mentioned.

[hazl] 27/8/2021 07:41

4D Video and Demo on Vimeo - Silverbullet
› Silverbullet › Videos
Video for 4D is it the silver bullet?
8:15
Umberto Torrielli, Co-founder and CSO at Silverbullet and 4D takes the audience through the 4D Contextual ...
27 May 2021 · Uploaded by Silverbullet

[hazl] 26/8/2021 12:49

For instance, a contextual targeting tool can analyse a video that contains images of a beer brand, identify through the audio & video that it is a brand-safe environment, and inform the marketers that it is an optimum channel for and marketing content about beer to appear to the relevant target audience.

Simon can find a little on Oracle and Grapeshot

Video and Audio

For video and audio, we ingest and process the audio matched to the video, converting it to text. That text is then analyzed and matched in similar fashion to the processes described for epicenter text noted above.

[hazl] 26/8/2021 12:21

James said the Google decision “is a temporary delay to the inevitable death of the cookie but the industry has already moved on to new approaches and 4D is at the centre of this new privacy first ad ecosystem.”

The Covid-19 pandemic “doubled-down the shift to digital” James said.

“Businesses need to transform faster and adapt faster, especiallywhen it comes to connnecting best with their consumers and that’s where SIlverBullet operates,” he explains.

Revenue at the grew 28 per cent across the pandemic, the chief executive and co-founder said.

City A M

[hazl] 26/8/2021 12:13

Oracle are using contextual targeting but I believe that Silverbullet has leapfrogged in a way, and taken advantage of the ealier mistakes.

[watfordhornet] 26/8/2021 11:36

Was looking over some recent forecasts. Revenues expected just short of £5m in 2021. Expect to make c£7m loss this year.Of the £5m only £483k forecasted for 4D in 2021.The update(when comes) should be compared to these forecasts

[hazl] 26/8/2021 11:16

Don't forget we already have deals with major brands.

The digital marketing firm already has deal with major brands including Heineken, Dolce & Gabbana, Amazon, Channel 4, ITV and Vodafone.



(Source: Twitter Silverbullet_HQ)

We use AI now we are at the point of a privacy first ad ecosystem.

[hazl] 26/8/2021 11:07

Some late reported trades confusing the picture in my opinion.

I would not think they are from today.

A flurry of interest yesterday makes me wonder if we have news coming up.

[hazl] 26/8/2021 11:03

Funnily enough they have an event today.

[hazl] 26/8/2021 10:57

I think that piece you posted up Simon ....although late last year... does point to the fact that they have to move on.
Not just because of the possible failing of the original ads, but also the change in political influence,negation of cookies,and so on.

I will have a look at Oracle and Grape shot and thanks for that.
I get the feeling that Silverbullet is trying to address those inconsistencies but am learning along the way.
Currently listening to the podcast found in post 32.
Though not everyone goes to twitter they are bang up to date.