Science in Sport PLC SIS SPORTS DRINK FUELS GIRO D'ITALIA SUCCESS

TIDMSIS

Science in Sport PLC

27 June 2018

27 JUNE 2018

SCIENCE IN SPORT PLC

("SiS" or the "Company")

SCIENCE IN SPORT NEXT GENERATION SPORTS DRINK FUELS GIRO D'ITALIA SUCCESS

Science in Sport plc (AIM: SIS), a leading sports nutrition company that develops, manufactures and markets sports nutrition products for professional athletes and sports enthusiasts, is pleased to announce the launch of Beta Fuel, a groundbreaking sports drink that delivers very high carbohydrate levels in an isotonic solution.

Beta Fuel is designed for long endurance events and has been tested by elite athletes from top-tier sports organisations and teams, such as British Cycling, Team Sky and Canyon//SRAM Racing. Following Team Sky trials at training camps and the Paris Roubaix classic, Beta Fuel was used at the 2018 Giro D'Italia and was a key component of the team's fuelling strategy during their iconic Stage 19 win.

Reigning Tour de France, Giro d'Italia and Vuelta a España champion Chris Froome commented:

"Science in Sport are committed to making sports nutrition more effective and more convenient - and they've certainly produced the goods once again with the Beta Fuel product. Having been involved in the testing of the product, I can certainly recommend the impact it has on performance. The Team's nutritional strategy at the Giro d'Italia played a pivotal role in my stage 19 success - and Beta Fuel was very much part of that."

Beta Fuel has been developed to maximise carbohydrate absorption while minimising the risk of gastrointestinal distress. A breakthrough in endurance nutrition, the PH-neutral isotonic solution delivers 80 grams of carbohydrate in a 2:1 fructose/glucose formulation, delivered in a 500ml drink. The technology is the subject of a successful performance trial at the Porsche Human Performance centre, the results of which will be published in due course.

Science in Sport Beta Fuel is manufactured in the UK at the company's Innovation Centre in Lancashire and like all SiS products, i s subject to the world's highest standard of banned substance testing and carries the Informed Sport certification mark.

Stephen Moon, CEO of SiS, commented:

"We are proud to launch this industry-leading, science-based sports nutrition product. Like most of our range it is the result of close collaboration with elite athletes, teams and sports scientists from all over the world. It is our aim to offer all of our products to all athletes; our customers can use exactly what champions use in a broad range of sports."

For further information:

 
Science in Sport PLC                     [phone] 
Stephen Moon, CEO 
Elizabeth Lake, Finance Director 
 
  Cenkos Securities - NOMAD and Broker     [phone] 
Max Hartley 
 
 
 

About Science in Sport plc

Science in Sport plc is a leading sports nutrition company that develops, manufactures and markets sports nutrition products for professional athletes and sports enthusiasts. SiS is a strong brand in the elite athlete community - in the 2016 Rio Olympics, 34 medal-winning athletes or teams used SiS products (compared with 24 in 2012).

The SiS core product ranges include: SiS GO, comprising energy powders, isotonic gels, energy bars and shots; SiS REGO, including protein-based recovery powders; SiS Protein, products specifically designed to contribute to athletes' lean muscle mass growth and maintenance; SiS Supplements, comprising BCAA Perform, Creatine, Beta Alanine and L Glutamine; SiS Athlete Health, vitamins and supplements range designed to support and maintain immune function, digestive health and bone health. SiS products are sold in a range of retail channels, including specialist sport retailers, major grocers, high street retailers and e-commerce websites.

SiS is currently the official sports nutrition partner to professional cycling organisations Team SKY, British Cycling, Cycling Australia and USA Cycling. SiS is also a partner to USA Triathlon. Along with supplying over 60 professional English & Scottish League football teams, SiS is Sports Nutrition Partner to the world's most popular football club, Manchester United FC. In addition, Olympians Sir Chris Hoy MBE, Mark Cavendish MBE and Adam Peaty MBE are Brand Ambassadors.

SiS was founded in 1992 and is headquartered in Hatton Garden, London. Its manufacturing facility is in Nelson, Lancashire.

SiS shares are traded on the AIM market of the London Stock Exchange under the ticker symbol SIS.

For further information, please visit www.scienceinsport.com

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June 27, 2018 02:00 ET (06:00 GMT)