Purplebricks Share Discussion Threads

[luckymouse] 02/11/2017 08:40

Strangely that in industry promoting vid doesnt mention trad agents sharp practices that folks are sick of

[ntv] 02/11/2017 08:35

going to short again when it hits around 400 mark

[andy] 02/11/2017 08:32

Volume os huge again this morning.


500,000 traded in the first 30 minutes!

Following on from 6 million traded yesterday, around £21 million in value!

[andy] 02/11/2017 08:30

NTV,

That's a good example of agents being realistic in the face of the new competition.

.5% equates to £2,000 on a £400K house, so in London that's less than double PURP's fee, and with the benefit of the extra services provided by a motivated traditional agent.

[ntv] 02/11/2017 08:26

Andy
they already do, certainly bairstowe eves part of countrywide
largest commission charge we got offered was 1.5%
we negotiated down to 0.5%
My partner has sold her house and we are just waiting to complete and hopefully the rate rise will put off any guzumping in the chain

[andy] 02/11/2017 08:19

This looks like a sensible idea.

This is the sort of reaction I expected from the traditional High St. agent, who some expect to just roll over and die in the face on the new online competition.


It would not surprise me to see the High St. agents offering both options in the future.


They should be focusing on their experience an service advantages too I would imagine.

[elcapital2017] 02/11/2017 07:43

www.estateagenttoday.co.uk/breaking-news/2017/11/video-and-marketing-campaign-promotes-no-sale-no-fee-agency-model

Video and marketing bid to promote No Sale, No Fee agency model
BREAKING NEWS
02 November 2017
358 Reads 0 Comments
Graham Norwood
By Graham Norwood
award
TODAY'S OTHER NEWS
..

Video and marketing bid to promote No Sale, No Fee agency model
The Guild of Property Professionals is launching a marketing campaign to promote the benefits of the No Sale, No Fee estate agency business model to consumers.

The campaign aims to educate the public about the benefits of No Sale, No Fee, highlighting that their agent will want the same thing as the owner - to sell the property.

Agents with a commission-based fee structure aren’t paid until they get results, meaning their priority is the same as the homeowners.

“There has been a rise in the number of DIY packages with up-front fees available to consumers, but no-one has truly explained the pros and cons of each service, so we want to educate the public about the different options that are available” explains Iain McKenzie, chief executive of The Guild.

“We strongly recommend the high-street option of No Sale, No fee to ensure that the seller gets the best service and best price for their home in the shortest possible time.”


In a wider marketing campaign next year, the Guild will explain the pricing structure of the DIY model, where fees are usually paid up-front, regardless of sale. It will then outline the No Sale, No Fee option favoured by high-street estate agents, including Guild members, where money is only exchanged after a successful sale.

The organisation will provide its member agents with new tools to promote the concept next year; in the meantime it has created this video which it is promoting online.

[andy] 02/11/2017 00:25

puzzler,

Volume today was huge, over 6 million shares traded!

[puzzler2] 01/11/2017 19:20

Closed my short first thing this morning - not going to fight upward momentum - plenty of time to open another - valuation remains absurd imo.

[dangersimpson2] 01/11/2017 17:44

In the short term the price will jump around wherever it wants.

In the long term to justify the current valuation the company needs to take significant market share in the UK, Australia and the US and for the housing markets to do well in all regions.

I don't even see them increasing their market share here in the UK at the moment which should be the easiest. Google trends is showing their search trends falling off and my comparison of houses for sale on purplebricks website vs rightmove show static market share on this measure.

If they have really gone ex-growth in the UK then it is a long way down from here whatever the Aus/US potential.

[andy] 01/11/2017 17:21

NTV,

Now £1.043 Billion, but recovering strongly, maybe trying a short squeeze?

At some point there has to be a good chance here, I should have backed my judgement at 525, but sat on my hands.

[ntv] 01/11/2017 17:09

small short at end of the day
looking forward to a slowdown in housing with interest rate rises
valuation back over a £1bn that is totally absurd for a poor loss making business
got to patient as there are some big names propping this up

[luckymouse] 01/11/2017 15:46

10/12/2017 Berenberg Bank Initiated Coverage Buy GBX 470
9/27/2017 Peel Hunt Reiterated Rating Buy GBX 460
9/15/2017 Investec Reiterated Rating Buy GBX 465
07/13/2017 Jefferies Group LLC Reiterated Rating Underperform GBX 94
07/3/2017 Citigroup Inc. Reiterated Rating Buy GBX 555

Top n tailing the analyst extremes gives a fair consensus around 465 - gap at 440s

free stock charts from uk.advfn.com

[luckymouse] 01/11/2017 15:23

look back at the links - legal action already underway i thought?

Sore botty? +10% move x3 gearing = 30% against

[andy] 01/11/2017 15:20

Rog,

I closed my 337 short and will await a better opportunity, 378 still running.

[andy] 01/11/2017 15:14

LuckyMouse1 Nov '17 - 13:34 - 3040 of 3045 2 0
Now we know PURP were right all along & those reviews appear to emanate via some guy in a bedroom with a terrible scammers reputation


---


Where's your source for that information please?

I presume legal action is underway?

[bbmsionlypostafter] 01/11/2017 14:51

£16,063 raised.

[luckymouse] 01/11/2017 14:23

I just trade what i see

[luckymouse] 01/11/2017 13:34

Now we know PURP were right all along & those reviews appear to emanate via some guy in a bedroom with a terrible scammers reputation - its just busting out

free stock charts from uk.advfn.com

[tonybaloni] 01/11/2017 13:08

BBM'sShort position increase to all time high of 2.39%.Late shorts are not always a good guide, just like bulls catching a falling knife and buying too high on the way down. Just tried a cheeky buy on NXT, they look way oversold at -9.6%, but WTFDIK

[boofay] 01/11/2017 12:52

hxxps://www.zillow.com/agent-finder/real-estate-agent-reviews/?name=purplebricks&page=3&regionID=102001&locationText=United%20States

i have looked on zillow,,searched usa purplebricks and it seems to show all staff and what they have active listed..
i ve counted 50 active instructions between them.

not saying this is official figure but i havent heard any boasts about how many they are listing in usa.

[hpcg] 01/11/2017 11:14

Andy - I have a target around 450ish to go short again, but what I really mean by that is when what looks to be a bounce back exhausts itself. I'm also willing to countenance 400 but that all depends. We reached decision time and it has decided higher, so I am not going to fight that. On the US site I couldn't find a property PURP was the selling agent for, but that was manual and tedious. I probably need to write some web automation to get actual quantities.
It was easy to short coming off the failed high in September but risk reward on the current chart much less clear. Also at the moment shorting is still swimming against the market, so one needs a stricter disciple.