Internet Business Share Discussion Threads

[integer] 10/3/2007 22:57

Maz referred to the Showroom in the results. Going to be at the new offices.

[hirschnathan] 10/3/2007 21:19

I dont know if it is old news, but on the top banner of sweatband.com it says 'showroom opening soon'

[hirschnathan] 10/3/2007 19:53

Thanks andmand aka maz

Interesting the churn rate as percentage is nearly 50% lower than last year. It either means that affiliates are working harder or af are choosing better quality merchants, whatever, it is a good sign

[lord buffett] 10/3/2007 13:18

Cheers 'statto'! [andnmand]

[andnmand] 10/3/2007 11:42

My invoice on affiliate future has been updated for the end of February. The following is the increase in my invoice number month by month which I believe to be a measure of the number of active affiliates (i.e. those who earn some commission in the month but not necessarily the minimum £20 required for a payout). Date Increase in Invoice No.   28/02/2007 84182 31/01/2007 81814 31/12/2006 80062 30/11/2006 76698 31/10/2006 68459 30/09/2006 65667 31/08/2006 61558 31/07/2006 59445 30/06/2006 57358 31/05/2006 55665 30/04/2006 54586 31/03/2006 45138 28/02/2006 45881 31/01/2006 45891 31/12/2005 35514 30/11/2005 33479 31/10/2005 31663 30/09/2005 18944 31/08/2005 39575 31/07/2005 27075 30/06/2005 18944 31/05/2005 35057 30/04/2005 14864 31/03/2005 23056 28/02/2005 23269  

[andnmand] 10/3/2007 11:38

A bit late posting but here are the Merchant numbers for the end of February (snapshot of figures was taken on 1st March).   UK USA EURO Total OUT IN CHANGE Oct-05 459 41 11 511 11 35 24 Nov-05 462 56 9 527 30 46 16 Dec-05 467 63 9 539 15 27 12 Jan-06 467 67 11 545 24 30 6 Feb-06 482 82 12 576 19 50 31 Mar-06 502 88 12 602 19 45 26 Apr-06 527 95 13 635 14 47 33 May-06 532 100 15 647 31 43 12 Jun-06 540 102 15 657 28 38 10 Jul-06 543 116 16 675 26 44 18 Aug-06 556 124 16 696 26 47 21 Sep-06 555 129 17 701 24 29 5 Oct-06 571 142 18 731 25 55 30 Nov-06 590 149 19 758 33 60 27 Dec-06 602 151 20 773 10 25 15 Jan-07 611 155 22 788 26 41 15 Feb-07 620 161 24 805 22 39 17  

[aleman] 09/3/2007 17:51

UK 2275



Fabstuff


Description:
fabstuff.net features unusual and interesting design-led gifts. A fresh new collection of exceptionally stylish and innovative lifestyle products for the home and family.

The main objective is to provide consumers with a constantly increasing range of the most exclusive gifts and products from around the globe which can not easily be found on the high street. The range spans the extremes of artisan products, designed and made especially for fabstuff.net, to premium products from leading manufacturers.

Customer service is taken very seriously - and feedback from customers shows that they love the fabstuff.net experience - receiving the order promptly as one package, undoing their individually wrapped products from its green tissue and receiving their fabfreebie - FAB!

[taurusthebear] 09/3/2007 02:35

LS - looked at STBR after the RNS, but couldn't buy in size. Don't like the sector but it looks to have legs at that market cap.

Seems to me that IBG are undergoing a fair bit of change at the moment, with the media division development work, office recruitment in Spain, and new offices in UK. Let's hope Maz keeps costs under control. :0)

[masurenguy] 08/3/2007 23:24

Apoligies - just checked back - it was Lord Gnome !
All you 'Peers' must look and sound the same :-)

[lord buffett] 08/3/2007 22:21

Liars, I'm in STBR too @ 3.5p a while back - only small time though.

Masurenguy, not me, never held ISD - in fact I don't even know who they are!

[liarspoker] 08/3/2007 21:13

I think that IBG has been a super investment for LB already Masurenguy. I think that I've 'hung' with LB on this thread for about 3 years now. :O)

BTW For all you 'old' IBGers, if you want to join the party with Ken and my good self then have a look at STBR. Non-software/tech though but very cheap on a single multiple as we speak. :O)

[masurenguy] 08/3/2007 20:41

Hey LB, interesting to see you here. We both sold out of ISD this week - hope that IBG proves to be a better investment. IBG results were good but their share price continues to lag their performance.

[lord buffett] 08/3/2007 19:49

Anyone that questions why any merchant would want to run an affiliate campaign, doesn't, IMO, understand affiliate marketing, as it's essentially revenue (however big or small) for free.

If you said that 'Big Merchant' could generate sales of £1m a month through 10,000 affiliate links, merely for the cost of 10% commission say (7% to affiliate + 3% to network), why wouldn't they? (Remember that large retailers' margins are normally pretty high.)

IMO it's a real no-brainer, especially when your competitors are trying to steal market share from you by doing exactly the same thing!

[aleman] 08/3/2007 18:56

UK 2309



Lootsale.co.uk


Description:
Lootsale.co.uk is leading online retailer of computer components & periherals, electronics, MP3 Players and DVDs. Lootsale.co.uk offers 3% commission on each order.



UK 2199



Hotel Hippo


Description:
HotelHippo.com provides fantastic discounts of up to 60% off 30,000 hotels in the hippest and hottest destinations in UK, Europe and worldwide. The price you see is the price you pay, no hidden extras. With Hotel Hippo you can be sure you're getting the very best in prices at the worlds most exciting hotels.

Why use HotelHippo.com?

- We offer 8% (inc VAT) on all bookings

- Huge availability at all hotels and destinations

- Affiliate friendly, telephone number free website

Average Bag Values - average booking value
UK - £128.00 ABV
Europe - £258.00 ABV
Worldwide - £414.00 ABV


UK 2297



Choice odds


Description:
ChoiceOdds, the financial bookmakers, is the only site to offer financial fixed odds and binary betting on the same site. ChoiceOdds lets you play the financial markets with limited risk. We offer a range of indices, currencies and commodities, with markets that last from five minutes up to one day.

ChoiceOdds has a truly unique offering, which appeals to anyone who reads the business pages and follows the markets. We give new clients £10 when they open their account, as an incentive to register. ChoiceOdds has the most comprehensive financial betting range on the market, all presented in user-friendly format.

We pay a generous commission of £20 for every referred client who opens an account and deposits their own money.


UK 2215



Lunch Date London


Description:
LunchdateLondon.com is the only dating site where you can search for other professional Londoners who work in the same area as you.

So why waste your gorgeousness dining at your desk?

Check out our Little Black Book today for free and you could meet someone this lunchtime – or after work – or, hell, during work.

[aleman] 08/3/2007 18:21

hirsch - if you run an in-house campaign for superaffiliates to save on commission alongside a network for smaller affiliates, why would it lose sales?

[yump] 08/3/2007 17:43

Banners don't work - the public want and are getting used to more detailed offers in online advertising. What the brands are getting is tailor-made advertising by affiliates without having to pay a marketing agency an arm and a leg for a fancy campaign. The effective affiliates know their visitors and know how to get sales for the brands.

For example:
If there are say 10 big websites for mobile phone deal comparison, would you want to be the marketing manager for Vodaphone who decided not to run an affiliate program and therefore not to get listed on those sites.

This is driven by customers. They want to (for instance) compare mobile phone deals. You couldn't do that in real time before.

If you're Vodaphone it would be arrogant and commercial suicide to assume that because you've got a well-known brand, that online buyers would do a comparison of 6 other brands and then make a special journey to your site to check your offerings.

[muffinhead] 08/3/2007 17:20

For the likes of Tescos or Vodaphone and other big house hold merchants on TD or Valueclick....free advertising yes by affiliates but do they need it. Perhaps banner adverts on websites that Jo Public frequently goes to like MSN, Yahoo, Time newspaper...but these companies can easily promote e-shopping alongside their home shopping catalogues or putting up banners in-store. I'm thinking why give a percentage cut to an affiliate when they are already strong brands. Maybe its just a competition thing to crowd out more nimble internet competitors and an affiliate bribe is the price they have to pay.

I do see some big brands more like conglomerates, trying to sell in many generic retail areas..eg Tescos food, insurance etc . I see affiliate potential if big merchants offered niche websites which affiliates could promote. But maybe I'm wrong....but you don't see Ford sticking a Ford badge on a Volvo or Jaguar as they know the value of a brand.

[68steve] 08/3/2007 16:45

Agree with the commissions Hirsch but you may order f&d 20x a year where as a holiday 1/2x a year...Just food for thought ;-)

[hirschnathan] 08/3/2007 16:22

Aleman

I dont think anyone sensible would take the a program in house. Why loose potential sales

[aleman] 08/3/2007 16:18

Isn't there the risk that large merchants take the business in-house in the long run once there are more experienced affiliate managers about? I don't see what the problem is anyway. AF has ourperformed all the competition and you're suggesting they should be doing what the others are doing. Doesn't seem very logical to me. I think you're confusing the company performance with the share price performance. Shares regularly don't do what their supposed to and a good job it is. It would be a lot harder to make money investing otherwise.

[hirschnathan] 08/3/2007 16:17

I reckon the override on a (travel) £40 commission is more tham an override of (food) £2.50

[68steve] 08/3/2007 16:09

Travel niche is fine but i see no reason why the food & drink sector can`t be expanded upon,just adds another string to their bow,i`m sure more"silver surfers" will buy food & drink online hassle free...