CEO buy bodes really well imo. Must be confident of festive sales. |
retouch of 100p done and combined with the ceo purchase the rise will continue. imho |
I bought my page a day office diary at Card Factory last year at a bargain price, I must call in and get one again for 2025 when I buy Xmas cards. Must do that soon to send 2nd class as 1st class has become a rip off! |
Just seen that, @100.4p
cardfactory has been notified that on 11 December 2024, the Company's CEO, Darcy Willson-Rymer purchased, in aggregate, 49,529 ordinary shares of 1 pence each in the capital of the Company ("Ordinary Shares") at an average price of £1.004 pence per share. |
CEO buys 50k, followed him with a few more. |
Increased my spreadbet long today |
CF shop in my local town is crowded today. I had to queue at the checkout. |
Divi reinvested @101p |
MOON down nearly 15% today. I hope their lost custom has gone to CARD!
CARD up 1% on the day. |
Thank you. :)
I don't like the 'vs' comparison because I think both are good businesses, but I'd much rather buy card at their current price levels.
I think if they can do it then it is low-risk for them but I'm not sure how far they can go with it. I also think that they have wasted over £100m of shareholders' money on Red Letter Days and would rather people talk about their tech and distributions. That being said, they look like they are growing well, but they are not growing like a tech company, however much they talk about it.
Well, card obviously has to put up the money to do what it has to do, but that doesn't seem to be a problem. It's probably worth noting that card is now generating many times the revenue in their target foreign markets, excepting Holland.
I like them both but I prefer card at the price now. |
i find your comments deep and valuable Juliet. i read them with interest. plane freight costs research being an example - a masterpiece imho
what is a big Q to me - i can not decide in general -
is it a better business to have celebration and gifting merchandize on consignation at zero cost like moon
or
having own design and production line like card
ps - i also liked moon business selling line proposition and use of AI in customer design and data management |
none - if i am not reminded being a balkan man ....
but you make a valid point |
Kaos3, no doubt some of it was generated by the reminders, but how many days before a birthday, VD, MD do you buy cards anyway? |
Wow selling MOON WAS A VERY LUCKY ESCAPE! |
moonpig most interesting fact to me was
over 40 % of the revenue was created in 7 days after reminding the customer
wow
how can card do it or does it?
a digital wife... lol |
 Card Factory is a top Berenberg pick
Strategic progress at Card Factory (CARD) has made it a top pick for 2025 for Berenberg.
Analyst Adam Tomlinson retained his ‘buy’ recommendation and target price of 154p on the greeting card and gift retailer, which gained 6% to 102.6p yesterday.
Tomlinson highlighted Card Factory’s prospects in a recent analyst note on consumer stocks and ‘the good news has already started to flow’.
‘Firstly, the group has acquired Garven, a US-based designer and wholesaler of gift wrap and bags into general and speciality US retailers, for $25m from existing resources,’ he said.
‘This accelerates Card Factory’s move into the £70bn US gifts and celebration essentials market, which is a key region to drive international partnerships growth and achieve the group’s sales target of £650m by full-year 2027.’
Secondly, half-year 2025 trading to date has been in line and Tomlinson said its ‘productivity and efficiency savings remain on track, and there are no changes to its full-year expectations’.
He said there was ‘deep value on offer’ from the shares. |
It's actually you who keeps saying that.
As I said it's the timing of that 21,244 purchase (@94p) that is more significant than the amount. |
As you keep saying..........20,000....paltry. |
Tipranks on the recent director purchase..
Card Factory’s CFO, Matthias Seeger, has increased his stake in the company by purchasing over 21,000 shares on the London Stock Exchange, reflecting a continued confidence in the business’s prospects. This transaction raises his total shareholding to 60,470, a move that may pique investor interest. Such insider buying often signals positive expectations for the company’s future performance. |
Another II report today, plus a decent rise and closing share price
A Card Factory director has followed the retailer’s “milestoneR21; deal in the United States by spending £20,000 on shares at a price a third cheaper than in September.
Finance chief Matthias Seeger dealt at 94.1p, having just seen the stock jump 4% in response to his firm’s swoop for Minnesota-based gifts and celebration essentials business Garven.
Thursday’s share price rally also reflected relief that its second half trading has so far been in line with expectations, including an encouraging start to the Christmas season.
Card Factory operates more than 1,050 stores in the UK and Ireland, with its in-house design and manufacturing operations seen as giving it a competitive advantage in the greetings card, gifting and celebrations market.
Partnerships are a key part of its growth strategy having sealed deals in the UK with Matalan and Aldi. Overseas, it now has exposure in South Africa and the Middle East as well as a supply agreement covering over 1,100 stores across the US.
The $25 million (£19.6 million) acquisition of Garven means that the Wakefield-based firm will have a physical presence in the world's biggest celebration occasions market worth $70 billion. Chief executive Darcy Willson-Rymer called it an “important strategic milestone”.
Garven has an established retail customer base, which will allow Card Factory to explore design and buying synergies and to introduce its own ranges into the US wholesale market.
Card Factory shares have fallen from 143p since September’s half-year results, when substantial increases in the National Living Wage plus freight inflation and phasing of strategic investments caused a 34% reverse in half-year adjusted profits to £14.5 million.
Revenues rose 5.9% to £233.8 million, underpinned by like-for-like growth of 3.7% and an online improvement of 8.8%. Partnerships contributed £6.6 million.
Willson-Rymer reiterated full-year guidance, noting the second-half weighting of its performance due to a material contribution from efficiency savings.
On Wednesday, shareholders are due to receive an interim dividend of 1.2p a share after the repayment of Covid-era loans had earlier allowed the company to resume distributions through the £15.5 million payment of 4.5p a share for the 2024 financial year.
UBS expects payouts to grow to almost 6p a share by 2028, given that cash flows should support an upside from new partnerships and/or materially increased shareholder returns.
It said after September’s results: “Often overlooked as an old-school retailer, demand for Card Factory’s products is low growth but remarkably resilient, with consistent outperformance driven by store roll-out and category expansion.
“The group’s vertically integrated business model allows for stable mid-teen margins with limited cash drag.”
UBS said last week that uncertainty over Christmas trading and National Insurance changes had weighed on shares, leaving them on a valuation of six times next year’s earnings.
This represents a 40% discount to the company’s 10-year historical average “despite offering a stabilised core business with material upside potential from geographical expansion”. |
until wrks does not have a backbone product offering like card has with the cards - or the killer application in sofware terms - i am not adding |
I find card much busier than most on high street , all ways people at tills . Works a lot quieter than it use to be . Was a great fan of works but think they are struggling ! |
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