Blackbird Share Discussion Threads

[cabi1] 19/6/2024 17:14

I wonder where share price would be if they had announced paid version launching as of today.

[pat_cash] 19/6/2024 17:11

I think MediaHub is what the Blackbird product, as opposed to Via Create, is part of, and which is used for the summer games...

[pat_cash] 19/6/2024 16:51

Yes, looks like they've added ~4.7m. They appear to be linked to Premier Miton though...

www.diverseincometrust.com

[bonio10000] 19/6/2024 16:33

Equally Media Hub looks like it could also include it.

[bonio10000] 19/6/2024 16:32

So a buyer then after being diluted under 3%?

[pat_cash] 19/6/2024 16:32

I think IPD-Via Create is the new product and that it'll sit within Mediaception, presumably in the Production & Management Tools box in the diagram at the bottom of below URL. It may be optional though i.e. the customer has to select it in the offering in order for us to get paid.



And as NickB says, Via Map has "Create - Advanced editing for fast turnaround" on left near bottom of below:

[pat_cash] 19/6/2024 16:24

7,518,532 is 4.17% of 180.3k. Total Voting rights at 30/12/2016 were 180,486,199. So perhaps they last notified in 2016...?

[nickb] 19/6/2024 16:17

EVS
Is launching a new product platform VIA MAP 1.0

[bluesbreaker] 19/6/2024 16:13

Anne de Kerckhove, recent interview. Apologies if already posted on this thread.

[bonio10000] 19/6/2024 16:11

Not sure I understand that RNS.

Holding is down but shares held are up?

Seems like someone sold a few post results though.

[bonio10000] 19/6/2024 16:06

i thought we were already part of that?

Although i get liveception and mediaception mixed up.

I assumed it would be a new product - IPD Via-Create.

But I guess it could be an integration - maybe part of the fabled second statement of work from the last finals which might have been part of the delay in rollout.

[pat_cash] 19/6/2024 16:04

Am assuming Mediaception is the new product and, as per below, that's where they see the growth coming from.

Thought the same on summer games - I took the comment on EBITDA breakeven to mean a bit more trimming of cost in that area of the business, which is welcome, but is murky given one-off revenue involved.


"When we look at our three main product families, we think the growth engines will be MediaCeption and MediaInfra. LiveCeption will remain a strong revenue generator, no doubt about that, but when we talk about growth, we think from MediaCeption and MediaInfra"

[bonio10000] 19/6/2024 15:44

Talk of EBITDA break even is a bit off the mark imho - as it will be a result of the summer games, which is a one off and won't be around next year

However, it looks like in a few weeks EVS will be launching their product, which you would think might finally generate some returns on that partnership above the MGs.

[pat_cash] 19/6/2024 15:36

“Marketing costs will spiral in 2025”
See 1:27:10 of AGM - “influencers and partnerships are key part of marketing in 2025”. So the majority of user acquisition cost is paid on commission - no cost if no revenue.

[bonio10000] 19/6/2024 15:34

I would also say there has clearly been a delay.

They even said at one point that 6 months ago they hadn't full solved the issue of collaboration.

That fits in with the radio silence post special event and early access.

I'm guessing they are 9 to 12 months behind where they thought they might be with the attendant cash implications.

[bonio10000] 19/6/2024 15:31

Yes - talk of no new placings is fantasy and people on this board should know better.

They have repeatedly said this and then used charts for Canva and Figma that were full of post launch raises.

I think the implication is there will be substantial free users by Q1 2025.

Let's go with 10k as a number I made up (20x what we have now does not seem a stretch with all the new tools being launched and a move to soft marketing).

So that and early monetisation and improved take up with full marketing should re-rate the share price and allow a reasonable raise when needed at a reasonable dilution.

The current price is clearly already including a decent dilution.

I guess it depends what you consider "next level" to mean.

[flagon] 19/6/2024 15:23

Thx bonio.

IM referenced figma/canva a number of times and mentioned they had been grubstaked multiple times in their journeys to date to get to the levels they are today. We won't be any different. Marketing costs will spiral in 2025 as will catering for all the free users. Money will come in with one hand but go out with the other. Will £3M at 31.3.25 be enough to get to next level ? My take is no.

[bonio10000] 19/6/2024 14:54

Flagon

A question was asked on cash burn and, from memory, SW mentioned £3.8m p.a.

So if they have £6m and we have 9 months of cash burn (31 March launch), they should be looking at £3mish of cash around monetisation of Elevate.

[flagon] 19/6/2024 14:48

I'm primarily interested in two things at this juncture ...

1. What drives people

This will dictate the direction of travel.

In 2011 Sumit spoke about his time at Kulu Valley and his underlying philosophies via a presentation at UCL. I did have a link but the video has since been removed. His heroes included ... Tim Berners Lee, Linus Torvalds & Sean Parker. Think changing the world for the better ... a noble aspiration ... World Wide Web, Linux & file sharing (Napster) respectively. Various philosophies which included ... "Innovate above the Kerb" ... simply put original for the first time ... real time multi user collaboration in video creation ? Gave example of Pixar ... Founded 1979 but only took off 16 years later with Toy Story … timing needs to be right. For Elevate.io the time is now. For me, SR is exactly where he is meant to be ... CPO at BIRD. Anne de K ... there's fire in her belly ! No nonsense can do attitude ... been there done it ...got lots of T-shirts. Let's see what other NEDs she brings on board.


2. Cash

This will dictate what is practical.

In previous posts #16570 & #16780 I mentioned I was uncomfortable based primarily on declining cash resources and extended timelines to monetization. The epilogue to such a narrative ...

Post yesterdays AGM I'm more sanguine. It's clear they will need to raise cash sometime in 2025 post launch ... perhaps at the time of the Interims in September ? Post launch ... IM "Our valuation will be a lot higher than it is today". One would hope so but the reality may be different. IM "There is always a plan B". Hmmm ... Lots of talk about partnerships. I do wonder if it isn't practical to raise the necessary cash via equity they do some sort of JV with someone else (post 16780) ... a SPV could be set up where BIRD injects Elevate.io and the other party cash and marketing expertise ? These things happen all the time. No dilution at the PLC level but get a smaller % of the overall pie. Jubilee Metals did one recently with IRH the Abu Dhabi concern ... hTTtps://www.investegate.co.uk/announcement/rns/jubilee-metals-group--jlp/investment-in-historical-waste-rock-dump-in-zambia/7935823

Anyway, GLA.

[concentrate] 19/6/2024 14:44

clocktower - spin it how you like, but there's no doubt that IM has invested heavily in the company. Whatever pain the shareholders are feeling, he is probably feeling double.

[horneblower] 19/6/2024 14:40

Hi clocktower.
Yes, I think the market is much larger than that.
If the product is as good as Sumit explained then they should reach 100,000 easily imo.
However, how quickly it gets there is the question.