Director/PDMR Shareholding

    For immediate release: 25th April 2006

DIRECTORS' SHARE DEALINGS AND SHARE OPTION GRANT

First Artist Corporation PLC (AIM: FAN) (the "Company"), the acquisitive sports
and entertainment group, announces that it was notified on 20th April 2006 that
on 19th April 2006 Phil Smith, a director of the Company, acquired 70,721
ordinary shares of 0.25 pence each ("Ordinary Shares") at 7.5 pence per share
from a fellow director Vincenzo Morabito.

Following the above, the respective shareholdings of these 2 directors is as
follows:

  * Phil Smith holds 8,052,422 Shares, which represents 9% of the Company's
    issued share capital
   
  * Vincenzo Morabito holds 8,052,423 Shares, which represents 9% of the
    Company's issued share capital
   
In addition, the Company announces that on 21st April 2006, the Company granted
options over 500,000 Shares to each of the following Directors, Richard Hughes,
Vincenzo Morabito, Phil Smith and Jon Smith. The exercise price of each option
is 7.125 pence per share, with an exercise period of 20th April 2007 to 20th
April 2016.

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Notes to Editors

First Artist Corporation PLC (AIM: FAN) is a leading sport and entertainment
representation and event management group. With offices in London, Milan, the
USA and Middle East, it provides four distinct services: sports player
representation, celebrity representation, wealth management, and event
management. Its player representation division, First Artist Management, is
recognised as one of world's leading football management groups.

For further information:

First Artist Corporation plc

Jon Smith, Chief Executive

Richard Hughes, Finance Director

T: [phone]

Arbuthnot Securities Limited

Tom Griffiths

T: [phone]

gth media relations

Toby Hall

Jade Mamarbachi

T: [phone] / 8035



END