Share Name Share Symbol Market Type Share ISIN Share Description
Sosandar LSE:SOS London Ordinary Share GB00BDGS8G04 ORD 0.1P
  Price Change % Change Share Price Shares Traded Last Trade
  +0.00p +0.00% 15.75p 152,691 11:32:56
Bid Price Offer Price High Price Low Price Open Price
15.50p 16.00p 15.85p 15.75p 15.85p
Industry Sector Turnover (m) Profit (m) EPS - Basic PE Ratio Market Cap (m)
General Retailers - - - - 16.82

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Date Time Title Posts
16/3/201811:32BullShiT, Big Sofa Turd No.2 -SOSANDER66
21/12/200618:23Songs, Videos, Paintings etc., that send a Message-

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Sosandar Daily Update: Sosandar is listed in the General Retailers sector of the London Stock Exchange with ticker SOS. The last closing price for Sosandar was 15.75p.
Sosandar has a 4 week average price of 15.75p and a 12 week average price of 15.65p.
The 1 year high share price is 21.38p while the 1 year low share price is currently 15.65p.
There are currently 106,814,658 shares in issue and the average daily traded volume is 189,182 shares. The market capitalisation of Sosandar is £16,823,308.64.
lucicavi: Turner Pope from Aug 2017, which is the broker that floated Sosandar. This shows forecast revs of £1.0m this year 03/2018, rising to £3.3m 03/2019 PRETAX LOSS LOSS is forecast at -£1.9m this year, followed by -£1.4m 03/2019 That loss is going to hurt the share price
gostevie63: I took advantage of the spike in share price to sell out early this morning. For me, the trading update was all spin and no substance - a red flag in my book. Good luck to those who still hold.
lucicavi: Share price just bleeding out now Still havent sold a sofa Under 10 p soon
yump: Yes, something like that, on the basis that over the years it appears that quite a few pi's have no clue about and take no notice of profitability, likely or actual and therefore just buy on the basis of news, or the price moving up, or some meaningless % increase in revenue, as they take the 'in it to win it' mantra at face value. Of course this can work out well by luck, but it depends entirely on sentiment and then there's the guessing game about when sentiment changes, because there is no fundamental value on which to base a share price. What you can be sure of, is that if there is concerted ramping, those guys will be out while they are still pumping, if the price rises with pi's buys. I would be interested in the 'investment case', because as far as I can see its a risky punt on a company losing a load of money, whose valuation on Dragon's Den would make them LOL.
yump: Starting from such a small turnover and reporting after Christmas, they are certain to report significant progress in revenue. The share price in the short term just depends on how many people will buy a story, rather than any semblance of a profitable business model. So it may as well be a loss-making tech. There's no knowing which way things will go share price wise, as its impossible to even guess at a valuation. If we were at the start of what looks like a retail boom, perhaps the share price would fly regardless. The reality is that retail, for the first time since the recession, is looking a bit dodgy. If it had a much bigger turnover (like BOO when it floated), then could probably rely on funds to push the price up, on the basis that they're desperate for any growth story.
nw99: Good sales equals share price rise
harebridge: Paul Scott comments on Stockopedia. Paul writes in the comments (please note that he owns shares in this company):Sosandar (LON:SOS) - "Trading update makes generally positive noises, but gives no figures. Since the share price already has considerable expectations built into it, I think today's news won't necessarily move the share price up. It should however give holders comfort that things are going to plan (or rather, better than plan), hence preventing the share price from going down.The only forecasts I have are a detailed note from Turner Pope from Aug 2017, which is the broker that floated Sosandar. This shows forecast revs of £1.0m this year 03/2018, rising to £3.3m 03/2019, and £9.4m 03/2020.PBT is forecast at -£1.9m this year, followed by -£1.4m 03/2019, and a small maiden profit of £0.1m in 03/2020. Whilst these figures may look unexciting in terms of profitability, they look very exciting in terms of revenue growth. The market would extrapolate out the rapid growth rate, and value the shares on a racy multiple. I can foresee a £50-100m valuation within a year or two, if growth is strong. That may sound crazy, but we're in a bull market, where online fashion businesses that are demonstrating strong growth are given hefty valuations. Just look at the bonkers valuation given to hapless Koovs (LON:KOOV) a while ago, even though it was generating tiny revenues and huge losses.SOS is well-funded for now, and exited the IPO process with net cash of about £7m, I believe. So it shouldn't need to come back to the market for more cash for the foreseeable future.SOS is now one of my largest personal holdings, because I'm backing the experienced, and capable management. If you look at what they achieved in 1 year from startup, it's astonishing. Hence why I think the premium valuation is justified.Note that there is about 18% potential dilution from share options for the founder management, as they had been diluted down to only 5% each from previous funding rounds, and the key people need to be incentivised. Not ideal, but I can live with it. Critics have said that there's something wrong with Sosandar, because management got diluted so much in the early stages, compared with say Boohoo.Com (LON:BOO) founders who retained almost 100% control before floating. What these critics overlook is that BOO was funded by an existing, highly profitable wholesale business (called Jogo/Pinstripe). So the BOO founders already had pots of money, so were able to fund BOO from scratch without dilution. Founders of Sosandar just weren't in a financial position to do that.Anyway, time will tell whether this is an inspired stock pick, or bull market froth!" END.
paulypilot: @tjbird, We don't know what the people behind the Spreadex position will do. It's an aggregated position of x number of holders. I hold about 750k shares in SOS via Spreadex, and I'm a buyer, not a seller. In all likelihood there's probably a big holder via Spreadex who is unwinding their position - which is quite helpful actually, as it allows people who were scaled back in the placing to buy in the open market now. I only got about 30% of my application in the placing, and my broker tells me that I was lucky - as lots of people were scaled back to nil. So I reckon the price is likely to be well supported at c.15p, if it drops further, as applicants to the placing might start buying in the market at that level. So we have maybe 10-20% downside, and unlimited upside. The downside risk would increase if current trading, and cash burn, are worse than expected. I'm sure everyone is aware that current revenues are very small. We're buying the future upside, that's the speculative opportunity here. But there's no guarantee it will work. Personally I think the current share price is about right. I'd be happy to see it stay at this level for now. Then it will be future announcements about trading progress that drive the share price up or down. For me, it's a 2-year hold. This share is much too speculative for most people. I made a lot of profit on BOO and G4M, so to a certain extent, am happy to recycle that profit into something that I think is good, but speculative. Regards, Paul.
paulypilot: @Hydrus, Sosandar is definitely a highly speculative investment, that's agreed. I've researched the company & spoken to management, and I really like the concept (innovative product, addressing an under-served part of the clothing market). Also, the marketing approach (featured every week on Loose Women, and with many other celebrity brand ambassadors - women who genuinely love the product - I also like Sosandar's website, in that it's taking an innovative approach of being a hybrid of an eCommerce site, and a fashion magazine. This can help them push individual products, through editorial content. Maybe the company floated too early? As you correctly state, sales are currently tiny. However, I think the early stage growth percentages could be massive, and if that happens it could drive a big share price increase. If you check out the latest Alexa stats, it's showing strong growth. That augurs well. I hope the company uses the funds raised wisely. Anyway, time will tell, it's highly speculative at the moment. I hold about 1% of the company, so if this works, it would be a very nice outcome for me! But if growth disappoints, then we'd be looking at a big plunge in share price - so it's high risk. I'm essentially backing management here. They're the real deal, in my view - Ali Hall and Julie Lavington. They've also got some big hitters in the wider team, including a former Matalan Director, who handles sourcing. The outsourced business model means it should be able to scale up rapidly. Anyway, let's see what happens. Fingers crossed. Regards, Paul.
paulypilot: @GheeBee - Spreadex only buy or sell shares to hedge what their clients in aggregate are doing. It looks as if (unknown) clients of Spreadex are unwinding a position which seems to have been built up before ORE turned into SOS. This could be why the share price of SOS hasn't risen much since the shares were re-listed - because there seem to be plenty of sellers, who are now able to exit their position in what was a (failed) gold explorer. So, given that we don't know who the clients at Spreadex are, who are selling, then it's impossible to know whether they are smart people or not. Therefore nothing can be drawn from the Spreadex holding in company announcement. Regards, Paul.
Sosandar share price data is direct from the London Stock Exchange
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