Quorum Announces Strategic Integration and Partner Strategy

Quorum Information Technologies Inc. (TSX VENTURE:QIS) (Quorum) announced its
integration and partnering plan. Called the Quorum Integration Strategy Program
("QUISP"), the plan outlines dealers' capability to access data in
XSellerator(TM), Quorum's dealership and customer management system, for their
own use or to provide data to the third party systems and services that they
utilize. Quorum's strategy also includes direct interfaces (including some that
are bidirectional) with select products and companies, many of which take
advantage of pre-defined secure data interfaces within the Quorum DMS.


"Data access and integration has been a hot topic and one of serious concern
within the industry recently. And, rightfully so, given the myriad laws,
security and complexities to consider," commented Mark Allen, Quorum's Vice
President of Sales, Marketing and Services. "When developing our strategy, we
started with a few core beliefs - First, and foremost, is that the information
contained within the DMS is the sole property of the dealership to do with what
they choose. Second, that it is our job as their technology provider to offer
our dealers guidance and methods to access their data in a secure manner. The
final tenant of our strategy is that there are many different technology tools
in the marketplace because each fills a niche function that some dealers value.
As specialists, they often do an outstanding job of providing a service or
system to deliver that value. But, not all of them are applicable to all
dealers. Therefore Quorum developed a strategy comprised of three corresponding
elements: 1) technology solutions; 2) easy to follow processes that are "dealer
friendly" and; 3) a concentrated effort to select and partner with companies
with products that help form a complete solution for the unique needs of each
dealership," Allen concluded.


Dan Ichelson, Quorum's Vice President of Operations and Development explained,
"We give the dealership several choices when it comes to data access for their
own use or for sending to another system. Since our DMS, XSellerator, is based
on Microsoft's SQL Server database, standard tools like Excel can easily access
the data. In fact, we provide 'views' of the data for that purpose. Dealers, or
their contractors, can readily create their own Excel-based queries and use the
data how they see fit. In fact, we even offer a short online course to teach
them how to do that. In this case, the dealer is on their own and must be
cognizant of what they are pulling and sending." 


"A second way to provide data to a third party is to use Quorum's authorized
data extraction partner, ProQuotes. ProQuotes is very experienced in our data
structure and provides data feeds for a number of Quorum DMS customers every
night. They charge a very nominal fee and their services include not only
creating and scheduling the data feed to the vendor's specification, but also
active monitoring of the successful transmission and restarting it in the event
of a failure. When our customers choose this option, we have a straight-forward
process for obtaining their sign-off for ProQuotes to access their system and
send the data. It specifies what is being extracted for what purpose and where
it is being sent. Quorum maintains the access authorizations. This mechanism
helps ensure the integrity of these data feeds," Ichelson continued.


"Lastly, we have our partner program. Largely with input from our customers,
Quorum has selected several strategic partners and developed specific
integration either using our pre-defined data integration specifications or, in
some cases, with custom development. We have added over eight such partner
relationships in the past year or so and plan to add more in 2012. In these
cases, we believe that the partner company offers a product of high quality and
value at a reasonable cost and fill a specific function for a subset of our
dealers that is outside of the core DMS and primary work flow of XSellerator.
These partner integrations are also documented with the same process used with
ProQuotes to ensure that the dealer is aware of data flowing in an out of their
DMS," said Ichelson.


Maury Marks, Quorum's President and CEO summarized, "In a nutshell, Quorum is
the kind of company that our dealers and our partners like to do business with.
We are open and look to add value to the benefit of our dealership customers in
any way that we can. Understanding that their needs extend to using the data in
XSellerator for other purposes, and that some dealers require other systems as
an extension to the DMS is a part of that goal."


About Quorum 

Quorum is a North American company focused on developing, marketing,
implementing and supporting its XSellerator product for GM, Isuzu, Chrysler,
Hyundai, KIA, Nissan, Subaru, NAPA and Bumper to Bumper dealerships. XSellerator
is a dealership and customer management software product that automates,
integrates and streamlines every process across departments in a dealership. One
of the select North American suppliers under General Motors' IDMS program,
Quorum is the second largest DMS provider for GM's Canadian dealerships with 25%
of the market. Quorum is a Microsoft Partner in both Canada and the United
States. Quorum Information Technologies Inc. is traded on the Toronto Venture
Exchange (TSX-V) under the symbol QIS. For additional information please go to
www.QuorumDMS.com.